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	<title>Azure Archives - EasySAM</title>
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	<title>Azure Archives - EasySAM</title>
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		<title>Startup faces $17,600 Claude bill&#8230;while $21,168 in Azure credits expire unused</title>
		<link>https://easysam.co.uk/news/startup-faces-17600-claude-bill-while-21168-in-azure-credits-expire-unused/</link>
		
		<dc:creator><![CDATA[Mike Varney]]></dc:creator>
		<pubDate>Mon, 12 Oct 2026 11:06:16 +0000</pubDate>
				<category><![CDATA[News]]></category>
		<category><![CDATA[AI]]></category>
		<category><![CDATA[Anthropic]]></category>
		<category><![CDATA[Artifical Intelligence]]></category>
		<category><![CDATA[Azure]]></category>
		<category><![CDATA[Billing]]></category>
		<category><![CDATA[Claude]]></category>
		<category><![CDATA[Credits]]></category>
		<category><![CDATA[Microsoft]]></category>
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					<description><![CDATA[<p>Norwegian startup Vegalabs ran Anthropic models through Microsoft Foundry expecting its Microsoft for Startups credits to cover the cost - but that didn't happen.</p>
<p>The post <a href="https://easysam.co.uk/news/startup-faces-17600-claude-bill-while-21168-in-azure-credits-expire-unused/">Startup faces $17,600 Claude bill&#8230;while $21,168 in Azure credits expire unused</a> appeared first on <a href="https://easysam.co.uk">EasySAM</a>.</p>
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									<p>A Norwegian startup faces a $17,600 Claude bill and two vendors pointing at each other, after running Anthropic models through Microsoft Foundry while $21,168 in Azure sponsorship credits expired untouched.</p><p>Vegalabs AS said it received $25,060 in cloud credits through Microsoft for Startups and deployed Claude in Foundry in August. The company expected its analysis workloads to draw against the credit balance.</p><p>Microsoft&#8217;s sponsorship rules exclude that scenario. Anthropic models purchased through Azure Marketplace fall outside the credits, and an account with a card on file gets charged for them.</p><p>Microsoft attempted to collect $16,500 from the card Vegalabs had on file, and the invoiced total later reached $17,600 before tax. The sponsorship portal kept showing available credits while Marketplace charges accumulated alongside them.</p><p>Microsoft&#8217;s deployment documentation states the terms: credit-only sponsored subscriptions don&#8217;t work for these models, and an account with a card attached gets charged. Vegalabs deleted the deployment within an hour of spotting the charges. The card issuer declined the payment over suspected fraud, and the remaining $21,168 in sponsorship credits expired Sept. 8.</p><p>Vegalabs said it never read the credit exclusions and never configured a budget alert. The company disputes neither the usage nor the documented rule. Its complaint targets the deployment interface, which it says presented a sponsored subscription and a Marketplace purchase as one continuous billing picture.</p><p>The refund request then ran into a wall.</p><p>Vegalabs sent it to Microsoft support first. The reply said Marketplace transactions process through a billing pipeline tied to the third-party publisher, and that Azure Support cannot waive, refund, or adjust those charges. If Anthropic approves the request, the reply said, Anthropic can initiate the refund authorisation through Microsoft.</p><p>Anthropic support said Microsoft did not require its authorisation to process a refund and sent Vegalabs back to Microsoft.</p><p>Four of the seven support replies Vegalabs received were AI-generated, including both from Anthropic. Those Anthropic replies described the account as an &#8220;Azure Student Sponsorship,&#8221; a program name that does not apply to the company.</p><p>Reporters asked Microsoft on Oct. 6 for comment and received an acknowledgement plus a request to be told what Anthropic had to say. Microsoft offered nothing further. Anthropic did not respond.</p><p>The billing pattern has a trail. A similar case in March involved third-party model charges that sponsorship credits did not cover.</p>								</div>
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					<h3 class="elementor-heading-title elementor-size-default">Where the two bills split</h3>				</div>
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									<p>The confusion lives in the gap between two billing systems. Credit programs like Microsoft for Startups award balance against core Azure services. Models bought through Azure Marketplace bill through the publisher&#8217;s pipeline, and the sponsorship portal reports on the first system only. A credit balance can sit on the dashboard reporting full availability while a linked card absorbs the model usage.</p><p>That gap produces a specific trap for a startup running on free money. The credits carry an expiry date. The card does not. An unwatched deployment spends against the card and leaves the credits to lapse, which is exactly the sequence Vegalabs described.</p><p>Anyone hosting frontier models through a cloud foundry can close the gap with a few settings:</p>								</div>
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										<span class="elementor-icon-list-text">Read the exclusions for your sponsorship tier before deploying. The Microsoft for Startups terms list the Marketplace carve-out in writing, and Microsoft's sponsorship documentation covers which services qualify.</span>
									</li>
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											<span class="elementor-icon-list-icon">
							<i aria-hidden="true" class="fas fa-arrow-alt-circle-right"></i>						</span>
										<span class="elementor-icon-list-text">Set a budget alert in Azure Cost Management with a hard spending threshold rather than a notification-only setup. Confirm the alert scope includes Marketplace charges, since subscription-level alerts can miss them.</span>
									</li>
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										<span class="elementor-icon-list-text">Check the payment method on the account. A card on file converts a credit-only deployment that Microsoft doesn't support into a live charge.</span>
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											<span class="elementor-icon-list-icon">
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										<span class="elementor-icon-list-text">Review cost analysis after the first day of a new model deployment. Cost Management breaks out Marketplace charges once they post, which in this case arrived after the credits had already been left behind.</span>
									</li>
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									<p>Vegalabs still carries the invoice, and the credits expired regardless of the outcome of the support thread. The rule that excluded the charges sits in Microsoft&#8217;s documentation, in plain language, on a page the company&#8217;s own deployment flow links past.</p>								</div>
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        <h2 class="title eael-cta-heading">Don’t let AI costs catch you off guard</h2><p>Take control of your AI spend - our SAM solutions help you improve cost visibility, track software usage and identify savings opportunities across your estate.</p><a href="/contact-us" class="cta-button cta-preset-1  ">Get in touch</a>	</div>
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									<p><span style="text-decoration: underline;"><a href="https://news.lavx.hu/article/startup-faces-17-600-claude-bill-while-21-168-in-azure-credits-expire-unused" target="_blank" rel="noopener">https://news.lavx.hu/article/startup-faces-17-600-claude-bill-while-21-168-in-azure-credits-expire-unused</a></span></p>								</div>
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									<a href="https://easysam.co.uk/tag/ai/" rel="tag">AI</a> | <a href="https://easysam.co.uk/tag/anthropic/" rel="tag">Anthropic</a> | <a href="https://easysam.co.uk/tag/artifical-intelligence/" rel="tag">Artifical Intelligence</a> | <a href="https://easysam.co.uk/tag/azure/" rel="tag">Azure</a> | <a href="https://easysam.co.uk/tag/billing/" rel="tag">Billing</a> | <a href="https://easysam.co.uk/tag/claude/" rel="tag">Claude</a> | <a href="https://easysam.co.uk/tag/credits/" rel="tag">Credits</a> | <a href="https://easysam.co.uk/tag/microsoft/" rel="tag">Microsoft</a>								</div>
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				Most small businesses aren&#8217;t reviewing their own AI usage properly			</a>
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			<p>Pax8 have found that over a third (39%) of UK SMBs have experienced unexpectedly high AI bills as a result.</p>
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				Startup faces $17,600 Claude bill&#8230;while $21,168 in Azure credits expire unused			</a>
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				<div class="elementor-post__excerpt">
			<p>Norwegian startup Vegalabs ran Anthropic models through Microsoft Foundry expecting its Microsoft for Startups credits to cover the cost &#8211; but that didn&#8217;t happen.</p>
		</div>
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				</article>
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			<div class="elementor-post__thumbnail"><img loading="lazy" decoding="async" width="370" height="240" src="https://easysam.co.uk/wp-content/uploads/2026/10/nine-in-10-vmware-customers-eye-the-exit-as-licensing-bills-bite-featured-image-370x240.jpg" class="attachment-rara-business-blog size-rara-business-blog wp-image-38433" alt="" srcset="https://easysam.co.uk/wp-content/uploads/2026/10/nine-in-10-vmware-customers-eye-the-exit-as-licensing-bills-bite-featured-image-370x240.jpg 370w, https://easysam.co.uk/wp-content/uploads/2026/10/nine-in-10-vmware-customers-eye-the-exit-as-licensing-bills-bite-featured-image-300x195.jpg 300w, https://easysam.co.uk/wp-content/uploads/2026/10/nine-in-10-vmware-customers-eye-the-exit-as-licensing-bills-bite-featured-image-1024x664.jpg 1024w, https://easysam.co.uk/wp-content/uploads/2026/10/nine-in-10-vmware-customers-eye-the-exit-as-licensing-bills-bite-featured-image-768x498.jpg 768w, https://easysam.co.uk/wp-content/uploads/2026/10/nine-in-10-vmware-customers-eye-the-exit-as-licensing-bills-bite-featured-image-770x499.jpg 770w, https://easysam.co.uk/wp-content/uploads/2026/10/nine-in-10-vmware-customers-eye-the-exit-as-licensing-bills-bite-featured-image-93x60.jpg 93w, https://easysam.co.uk/wp-content/uploads/2026/10/nine-in-10-vmware-customers-eye-the-exit-as-licensing-bills-bite-featured-image.jpg 1110w" sizes="(max-width: 370px) 100vw, 370px" /></div>
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			<a href="https://easysam.co.uk/news/nine-in-10-vmware-customers-eye-the-exit-as-licensing-bills-bite/" >
				Nine in 10 VMware customers eye the exit as licensing bills bite			</a>
		</h3>
				<div class="elementor-post__excerpt">
			<p>The Rimini Street-sponsored survey also found nearly half have no plans to move workloads to Broadcom&#8217;s preferred subscription platform.</p>
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		<p>The post <a href="https://easysam.co.uk/news/startup-faces-17600-claude-bill-while-21168-in-azure-credits-expire-unused/">Startup faces $17,600 Claude bill&#8230;while $21,168 in Azure credits expire unused</a> appeared first on <a href="https://easysam.co.uk">EasySAM</a>.</p>
]]></content:encoded>
					
		
		
			</item>
		<item>
		<title>Have you tried one of our Microsoft optimisation services yet?</title>
		<link>https://easysam.co.uk/blog/have-you-tried-one-of-our-microsoft-optimisation-services-yet/</link>
		
		<dc:creator><![CDATA[Mike Varney]]></dc:creator>
		<pubDate>Tue, 29 Sep 2026 08:10:42 +0000</pubDate>
				<category><![CDATA[Blog]]></category>
		<category><![CDATA[365]]></category>
		<category><![CDATA[Azure]]></category>
		<category><![CDATA[Copilot]]></category>
		<category><![CDATA[Microsoft]]></category>
		<category><![CDATA[Optimisation]]></category>
		<category><![CDATA[SAMplicity]]></category>
		<category><![CDATA[TBSC]]></category>
		<guid isPermaLink="false">https://easysam.co.uk/?p=38305</guid>

					<description><![CDATA[<p>Low cost, low touch, and low effort for you - but with the potential to save you big bucks on 365, Azure and Copilot. What's not to love?</p>
<p>The post <a href="https://easysam.co.uk/blog/have-you-tried-one-of-our-microsoft-optimisation-services-yet/">Have you tried one of our Microsoft optimisation services yet?</a> appeared first on <a href="https://easysam.co.uk">EasySAM</a>.</p>
]]></description>
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		</section>
				<section class="elementor-section elementor-inner-section elementor-element elementor-element-95828b7 elementor-section-full_width elementor-section-height-default elementor-section-height-default" data-id="95828b7" data-element_type="section" data-e-type="section">
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					<div class="elementor-column elementor-col-66 elementor-inner-column elementor-element elementor-element-853ad5c" data-id="853ad5c" data-element_type="column" data-e-type="column">
			<div class="elementor-widget-wrap elementor-element-populated">
						<div class="elementor-element elementor-element-6b6f81f elementor-widget elementor-widget-text-editor" data-id="6b6f81f" data-element_type="widget" data-e-type="widget" data-widget_type="text-editor.default">
				<div class="elementor-widget-container">
									<p>Every year, millions upon millions of pounds are wasted on underutilised and poorly managed software subscriptions &#8211; and one of the largest portions of that unnecessary spend can be found in one of the most obvious places: Microsoft.</p><p>Almost every organisation on the planet utilises some element of the subscription services that Microsoft offer; and yet, we see the management and optimisation of these services continually taken for granted (or worse, ignored entirely).</p><p>That&#8217;s why, in collaboration with our partners TBSC, we offer optimisation services for three of Microsoft&#8217;s most prevalent SaaS options: 365, Azure and Copilot.</p><p>All of them are low cost (even free in some cases), low touch, and require a very low amount of effort on your part to see to fruition &#8211; but have the potential to save you an eye-watering of money.</p><p><strong>So, the big question is: which one would you like to try first? Find out more about each of them below.</strong></p>								</div>
				</div>
				<div class="elementor-element elementor-element-744485d elementor-widget elementor-widget-heading" data-id="744485d" data-element_type="widget" data-e-type="widget" data-widget_type="heading.default">
				<div class="elementor-widget-container">
					<h3 class="elementor-heading-title elementor-size-default">SAMplicity 365</h3>				</div>
				</div>
				<div class="elementor-element elementor-element-315517f elementor-widget elementor-widget-text-editor" data-id="315517f" data-element_type="widget" data-e-type="widget" data-widget_type="text-editor.default">
				<div class="elementor-widget-container">
									<p>Are you aware of the missed opportunities and underutilisation that may be hindering your organisation&#8217;s Microsoft 365 usage? If not, it’s time to assess where you stand and unleash all the benefits of Microsoft&#8217;s flagship suite of tools with a Smarter SaaS Efficiency Rating.</p><p>Providing a comprehensive analysis of your Microsoft 365 usage, the Efficiency Rating delivers valuable insights into a multitude of metrics across your tenant. With this rating, you can identify areas for improvement and optimise your subscriptions to maximise your investment. The detailed usage dashboard offers a clear overview of your Microsoft 365 utilisation, empowering you to make informed decisions on license management; as well as data storage and security.</p><p>And even better, the Lite version of this service won&#8217;t cost you a penny &#8211; as it comes with a 30-day free trial to TBSC&#8217;s Smarter SaaS platform. Just plug it in to your tenant (it&#8217;s really simple, but we&#8217;ll be there every step of the way), and within 24 hours you can expect to see a continually refreshed dashboard which includes:</p>								</div>
				</div>
				<div class="elementor-element elementor-element-bfb0f7b elementor-icon-list--layout-traditional elementor-list-item-link-full_width elementor-widget elementor-widget-icon-list" data-id="bfb0f7b" data-element_type="widget" data-e-type="widget" data-widget_type="icon-list.default">
				<div class="elementor-widget-container">
							<ul class="elementor-icon-list-items">
							<li class="elementor-icon-list-item">
											<span class="elementor-icon-list-icon">
							<i aria-hidden="true" class="fas fa-arrow-alt-circle-right"></i>						</span>
										<span class="elementor-icon-list-text">Software usage to date</span>
									</li>
								<li class="elementor-icon-list-item">
											<span class="elementor-icon-list-icon">
							<i aria-hidden="true" class="fas fa-arrow-alt-circle-right"></i>						</span>
										<span class="elementor-icon-list-text">Identification of cost saving opportunities</span>
									</li>
								<li class="elementor-icon-list-item">
											<span class="elementor-icon-list-icon">
							<i aria-hidden="true" class="fas fa-arrow-alt-circle-right"></i>						</span>
										<span class="elementor-icon-list-text">Recommendations for optimisation</span>
									</li>
								<li class="elementor-icon-list-item">
											<span class="elementor-icon-list-icon">
							<i aria-hidden="true" class="fas fa-arrow-alt-circle-right"></i>						</span>
										<span class="elementor-icon-list-text">Training opportunities to enhance user productivity</span>
									</li>
								<li class="elementor-icon-list-item">
											<span class="elementor-icon-list-icon">
							<i aria-hidden="true" class="fas fa-arrow-alt-circle-right"></i>						</span>
										<span class="elementor-icon-list-text">Reharvesting options for efficient licence allocation</span>
									</li>
								<li class="elementor-icon-list-item">
											<span class="elementor-icon-list-icon">
							<i aria-hidden="true" class="fas fa-arrow-alt-circle-right"></i>						</span>
										<span class="elementor-icon-list-text">Assurance of compliance with licensing requirements</span>
									</li>
								<li class="elementor-icon-list-item">
											<span class="elementor-icon-list-icon">
							<i aria-hidden="true" class="fas fa-arrow-alt-circle-right"></i>						</span>
										<span class="elementor-icon-list-text">Security recommendations</span>
									</li>
								<li class="elementor-icon-list-item">
											<span class="elementor-icon-list-icon">
							<i aria-hidden="true" class="fas fa-arrow-alt-circle-right"></i>						</span>
										<span class="elementor-icon-list-text">Utilisation of data storage</span>
									</li>
						</ul>
						</div>
				</div>
				<div class="elementor-element elementor-element-88e0d02 elementor-widget elementor-widget-image" data-id="88e0d02" data-element_type="widget" data-e-type="widget" data-widget_type="image.default">
				<div class="elementor-widget-container">
															<img loading="lazy" width="1024" height="593" src="https://easysam.co.uk/wp-content/uploads/2026/09/have-you-tried-one-of-our-microsoft-optimisation-services-yet-1.png" class="attachment-full size-full wp-image-38339" alt="" srcset="https://easysam.co.uk/wp-content/uploads/2026/09/have-you-tried-one-of-our-microsoft-optimisation-services-yet-1.png 1024w, https://easysam.co.uk/wp-content/uploads/2026/09/have-you-tried-one-of-our-microsoft-optimisation-services-yet-1-300x174.png 300w, https://easysam.co.uk/wp-content/uploads/2026/09/have-you-tried-one-of-our-microsoft-optimisation-services-yet-1-768x445.png 768w, https://easysam.co.uk/wp-content/uploads/2026/09/have-you-tried-one-of-our-microsoft-optimisation-services-yet-1-104x60.png 104w" sizes="(max-width: 1024px) 100vw, 1024px" />															</div>
				</div>
				<div class="elementor-element elementor-element-2ea68f0 elementor-widget elementor-widget-text-editor" data-id="2ea68f0" data-element_type="widget" data-e-type="widget" data-widget_type="text-editor.default">
				<div class="elementor-widget-container">
									<p>And if that wasn&#8217;t enough, you&#8217;ll have the expertise of EasySAM with our decades of collective experience to help you digest the wealth of information at your fingertips &#8211; so you can turn those potential savings and optimisations into fully realised ones.</p>								</div>
				</div>
				<div class="elementor-element elementor-element-ed7cdf0 elementor-widget elementor-widget-heading" data-id="ed7cdf0" data-element_type="widget" data-e-type="widget" data-widget_type="heading.default">
				<div class="elementor-widget-container">
					<h3 class="elementor-heading-title elementor-size-default">SAMplicity Azure</h3>				</div>
				</div>
				<div class="elementor-element elementor-element-3557222 elementor-widget elementor-widget-text-editor" data-id="3557222" data-element_type="widget" data-e-type="widget" data-widget_type="text-editor.default">
				<div class="elementor-widget-container">
									<p>In today’s cloud-first world, staying on top of your cloud expenses can be challenging. TBSC&#8217;s Azure Cost Optimiser is here to ensure that your business gets the most out of its cloud investments by providing cost transparency, proactive monitoring, and automated optimisations. This powerful tool helps organisations like yours reduce waste, increase efficiency, and enhance return on investment (ROI) from Azure cloud services.</p><p>Monitor your Azure spend through customisable dashboards &#8211; with breakdowns by departments, projects, or services to allow you to uncover hidden inefficiencies and spot trends. Empower decision-makers with real-time data to make informed, cost-saving decisions.</p><p>Stay informed with real-time alerts that notify you when your cloud spending exceeds set thresholds. By keeping your cloud budget in check, you can avoid unexpected surprises and make adjustments on the go to maintain control.</p><p>Automatically optimise resource usage and scale down non-essential resources during off-peak times. In turn, you can reduce cloud spend by up to 70% while ensuring that your critical services are always available.</p><p>And if all of that seems overwhelming and you get the feeling you won&#8217;t know where to start, that&#8217;s where EasySAM come in. Our experts will be on hand to comb through all of the insights and recommendations with you to give you the peace of mind needed.</p>								</div>
				</div>
				<div class="elementor-element elementor-element-115ed91 elementor-widget elementor-widget-heading" data-id="115ed91" data-element_type="widget" data-e-type="widget" data-widget_type="heading.default">
				<div class="elementor-widget-container">
					<h3 class="elementor-heading-title elementor-size-default">SAMplicity Copilot</h3>				</div>
				</div>
				<div class="elementor-element elementor-element-9d667d8 elementor-widget elementor-widget-text-editor" data-id="9d667d8" data-element_type="widget" data-e-type="widget" data-widget_type="text-editor.default">
				<div class="elementor-widget-container">
									<p>TBSC&#8217;s Copilot Readiness Assessment is designed to evaluate your organisation&#8217;s infrastructure, security and usage readiness for Microsoft Copilot. Within 24 hours of the simple plug-and-play style setup, it provides a complete diagnostic review of your Copilot preparedness – covering security compliance, app usage trends, license compatibility, and data accessibility.</p><p>The end result? Well:</p>								</div>
				</div>
				<div class="elementor-element elementor-element-16ef9a3 elementor-icon-list--layout-traditional elementor-list-item-link-full_width elementor-widget elementor-widget-icon-list" data-id="16ef9a3" data-element_type="widget" data-e-type="widget" data-widget_type="icon-list.default">
				<div class="elementor-widget-container">
							<ul class="elementor-icon-list-items">
							<li class="elementor-icon-list-item">
											<span class="elementor-icon-list-icon">
							<i aria-hidden="true" class="fas fa-arrow-alt-circle-right"></i>						</span>
										<span class="elementor-icon-list-text">Avoid costly delays or failed rollouts</span>
									</li>
								<li class="elementor-icon-list-item">
											<span class="elementor-icon-list-icon">
							<i aria-hidden="true" class="fas fa-arrow-alt-circle-right"></i>						</span>
										<span class="elementor-icon-list-text">Gain a structured, evidence-based understanding of your security and licensing gaps</span>
									</li>
								<li class="elementor-icon-list-item">
											<span class="elementor-icon-list-icon">
							<i aria-hidden="true" class="fas fa-arrow-alt-circle-right"></i>						</span>
										<span class="elementor-icon-list-text">Empower your IT and leadership teams with actionable insights and readiness indicators</span>
									</li>
								<li class="elementor-icon-list-item">
											<span class="elementor-icon-list-icon">
							<i aria-hidden="true" class="fas fa-arrow-alt-circle-right"></i>						</span>
										<span class="elementor-icon-list-text">Promote Copilot productivity by targeting underutilised apps and data silos</span>
									</li>
								<li class="elementor-icon-list-item">
											<span class="elementor-icon-list-icon">
							<i aria-hidden="true" class="fas fa-arrow-alt-circle-right"></i>						</span>
										<span class="elementor-icon-list-text">Receive a detailed and easy-to-understand report validated by Microsoft</span>
									</li>
						</ul>
						</div>
				</div>
				<div class="elementor-element elementor-element-a77c0bd elementor-widget elementor-widget-image" data-id="a77c0bd" data-element_type="widget" data-e-type="widget" data-widget_type="image.default">
				<div class="elementor-widget-container">
															<img loading="lazy" width="1024" height="1024" src="https://easysam.co.uk/wp-content/uploads/2026/09/have-you-tried-one-of-our-microsoft-optimisation-services-yet-2.png" class="attachment-full size-full wp-image-38350" alt="" srcset="https://easysam.co.uk/wp-content/uploads/2026/09/have-you-tried-one-of-our-microsoft-optimisation-services-yet-2.png 1024w, https://easysam.co.uk/wp-content/uploads/2026/09/have-you-tried-one-of-our-microsoft-optimisation-services-yet-2-300x300.png 300w, https://easysam.co.uk/wp-content/uploads/2026/09/have-you-tried-one-of-our-microsoft-optimisation-services-yet-2-150x150.png 150w, https://easysam.co.uk/wp-content/uploads/2026/09/have-you-tried-one-of-our-microsoft-optimisation-services-yet-2-768x768.png 768w, https://easysam.co.uk/wp-content/uploads/2026/09/have-you-tried-one-of-our-microsoft-optimisation-services-yet-2-370x370.png 370w, https://easysam.co.uk/wp-content/uploads/2026/09/have-you-tried-one-of-our-microsoft-optimisation-services-yet-2-60x60.png 60w" sizes="(max-width: 1024px) 100vw, 1024px" />															</div>
				</div>
				<div class="elementor-element elementor-element-f589f1a elementor-widget elementor-widget-text-editor" data-id="f589f1a" data-element_type="widget" data-e-type="widget" data-widget_type="text-editor.default">
				<div class="elementor-widget-container">
									<p>And just like for 365 and Azure, EasySAM will be there to guide and advice you throughout the process to help you unleash the full power of Copilot.</p>								</div>
				</div>
				<div class="elementor-element elementor-element-91a54c0 elementor-widget elementor-widget-heading" data-id="91a54c0" data-element_type="widget" data-e-type="widget" data-widget_type="heading.default">
				<div class="elementor-widget-container">
					<h3 class="elementor-heading-title elementor-size-default">Interested? Get in touch today</h3>				</div>
				</div>
				<div class="elementor-element elementor-element-8049e91 eael-gravity-form-button-full-width elementor-widget elementor-widget-eael-gravity-form" data-id="8049e91" data-element_type="widget" data-e-type="widget" data-widget_type="eael-gravity-form.default">
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		<p>The post <a href="https://easysam.co.uk/blog/have-you-tried-one-of-our-microsoft-optimisation-services-yet/">Have you tried one of our Microsoft optimisation services yet?</a> appeared first on <a href="https://easysam.co.uk">EasySAM</a>.</p>
]]></content:encoded>
					
		
		
			</item>
		<item>
		<title>Microsoft is discontinuing VMware licenses within Azure</title>
		<link>https://easysam.co.uk/news/microsoft-is-discontinuing-vmware-licenses-within-azure/</link>
		
		<dc:creator><![CDATA[Mike Varney]]></dc:creator>
		<pubDate>Thu, 20 Aug 2026 12:50:19 +0000</pubDate>
				<category><![CDATA[News]]></category>
		<category><![CDATA[Azure]]></category>
		<category><![CDATA[Broadcom]]></category>
		<category><![CDATA[Cloud Computing]]></category>
		<category><![CDATA[Licensing]]></category>
		<category><![CDATA[Microsoft]]></category>
		<category><![CDATA[Migration]]></category>
		<category><![CDATA[VMware]]></category>
		<guid isPermaLink="false">https://easysam.co.uk/?p=38108</guid>

					<description><![CDATA[<p>As of October 31st, new AVS environments won't include the necessary VMware licenses. Existing customers have until August 2027 to transition.</p>
<p>The post <a href="https://easysam.co.uk/news/microsoft-is-discontinuing-vmware-licenses-within-azure/">Microsoft is discontinuing VMware licenses within Azure</a> appeared first on <a href="https://easysam.co.uk">EasySAM</a>.</p>
]]></description>
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					<h1 class="elementor-heading-title elementor-size-default">As of October 31st, new AVS environments won't include the necessary VMware licenses. Existing customers have until August 2027 to transition.</h1>				</div>
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					<h1 class="elementor-heading-title elementor-size-default">Published on 20th August 2026</h1>				</div>
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									<p>Microsoft will phase out the current licensing structure for Azure VMware Solution (AVS). This will eliminate one option for organisations to use VMware in the cloud without licensing VMware Cloud Foundation (VCF) themselves. Existing customers have until August 2027 to transition.</p>
<p>Under the current version of AVS, the necessary licenses for vSphere, vCenter, vSAN, NSX, and other components are included in the service Microsoft provides. That model is being phased out. Starting October 31, 2026, Microsoft will no longer sell new AVS environments that include these VMware licenses.</p>
<p>Going forward, customers must have their own VCF license from Broadcom, reports The Register. They can then use it within AVS via the “Bring Your Own License” model, also known as AVS VCF BYOL. Existing users of the current setup must transition by August 30, 2027, at the latest. After that, their existing environments will no longer run the same way.</p>								</div>
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									<p>The change stems from the policy Broadcom has been implementing since its acquisition of VMware. The company has heavily focused its portfolio on VMware Cloud Foundation. As a result, standalone VMware products and smaller bundles are playing an increasingly limited role.</p>
<p>This strategy also has implications for cloud providers. Broadcom no longer allows hyperscalers to offer VMware licenses as part of their cloud services. Customers must license VCF directly and then bring those licenses to a VMware environment hosted by a cloud provider.</p>
<p>Microsoft is not the first hyperscaler to adapt to this model. Broadcom announced the BYOL requirement late last year, and other major cloud providers have since adjusted their VMware offerings as well.</p>								</div>
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					<h3 class="elementor-heading-title elementor-size-default">Another migration for VMware customers</h3>				</div>
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									<p>Microsoft advises AVS users not to wait until 2027. Organisations should set aside time to purchase VCF licenses from Broadcom and to complete the technical transition to AVS VCF BYOL. Those who were already planning to modernise or move away from AVS are advised to draw up a migration plan now.</p>
<p>This change is part of a broader series of changes VMware customers have faced since Broadcom’s acquisition. Previous adjustments to partner and licensing models had already forced smaller cloud providers to discontinue VMware services. As a result, customers sometimes had to choose a new provider or virtualisation platform.</p>
<p>For Broadcom, the potential departure of smaller customers does not seem to be a reason to change course. The company is focusing VMware more explicitly on large organisations that use the full VCF stack. Broadcom points to growing VMware revenue and VCF adoption among large customers as proof that this strategy is yielding results.</p>								</div>
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        <h2 class="title eael-cta-heading">Another headache to consider?</h2><p>Are you going to be affected by these plans? If so, don't delay; and more importantly, don't go in blind.</p>
<p>We're here to help with any assistance you may need.</p><a href="/contact-us" class="cta-button cta-preset-1  ">Get in touch</a>	</div>
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									<p><span style="text-decoration: underline;"><a href="https://www.techzine.eu/news/infrastructure/143729/microsoft-is-discontinuing-vmware-licenses-within-azure/" target="_blank" rel="noopener">https://www.techzine.eu/news/infrastructure/143729/microsoft-is-discontinuing-vmware-licenses-within-azure/</a></span></p>								</div>
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									<a href="https://easysam.co.uk/tag/azure/" rel="tag">Azure</a> | <a href="https://easysam.co.uk/tag/broadcom/" rel="tag">Broadcom</a> | <a href="https://easysam.co.uk/tag/cloud-computing/" rel="tag">Cloud Computing</a> | <a href="https://easysam.co.uk/tag/licensing/" rel="tag">Licensing</a> | <a href="https://easysam.co.uk/tag/microsoft/" rel="tag">Microsoft</a> | <a href="https://easysam.co.uk/tag/migration/" rel="tag">Migration</a> | <a href="https://easysam.co.uk/tag/vmware/" rel="tag">VMware</a>								</div>
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				<article class="elementor-post elementor-grid-item post-38461 post type-post status-publish format-standard has-post-thumbnail hentry category-news tag-ai tag-artifical-intelligence tag-billing tag-costs tag-small-business tag-uk tag-usage latest_post" role="listitem">
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				Most small businesses aren&#8217;t reviewing their own AI usage properly			</a>
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			<p>Pax8 have found that over a third (39%) of UK SMBs have experienced unexpectedly high AI bills as a result.</p>
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		<p>The post <a href="https://easysam.co.uk/news/microsoft-is-discontinuing-vmware-licenses-within-azure/">Microsoft is discontinuing VMware licenses within Azure</a> appeared first on <a href="https://easysam.co.uk">EasySAM</a>.</p>
]]></content:encoded>
					
		
		
			</item>
		<item>
		<title>UK begins antitrust inquiry into Microsoft&#8217;s business software ecosystem</title>
		<link>https://easysam.co.uk/news/uk-begins-antitrust-inquiry-into-microsofts-business-software-ecosystem/</link>
		
		<dc:creator><![CDATA[Mike Varney]]></dc:creator>
		<pubDate>Mon, 18 May 2026 12:07:49 +0000</pubDate>
				<category><![CDATA[News]]></category>
		<category><![CDATA[Azure]]></category>
		<category><![CDATA[Costs]]></category>
		<category><![CDATA[Legal]]></category>
		<category><![CDATA[Licensing]]></category>
		<category><![CDATA[Microsoft]]></category>
		<category><![CDATA[Software]]></category>
		<category><![CDATA[UK]]></category>
		<category><![CDATA[Windows Server]]></category>
		<guid isPermaLink="false">https://easysam.co.uk/?p=37511</guid>

					<description><![CDATA[<p>The regulator has 'heard' customers can't always 'effectively combine software from Microsoft with that of other providers'.</p>
<p>The post <a href="https://easysam.co.uk/news/uk-begins-antitrust-inquiry-into-microsofts-business-software-ecosystem/">UK begins antitrust inquiry into Microsoft&#8217;s business software ecosystem</a> appeared first on <a href="https://easysam.co.uk">EasySAM</a>.</p>
]]></description>
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									<p>The UK’s Competition and Markets Authority (CMA) is taking a closer look at Microsoft’s business software empire, launching a strategic market status investigation into the company’s ecosystem.</p><p>The probe, which is the fourth since the UK&#8217;s digital markets competition regime came into force last year, will determine whether Microsoft should be designated as having strategic market status, which would allow the CMA to implement interventions to support competition.</p><p>In March, the CMA announced that the investigation was coming. The regulator was concerned that Microsoft&#8217;s software licensing practices were reducing competition in the cloud.</p><p>In the most recent announcement, the CMA said it had &#8220;heard that UK customers may not always be able to effectively combine software from Microsoft with that of other providers, limiting their ability to get access to the best products at the most competitive prices.&#8221;</p><p>Microsoft is no stranger to regulatory friction. In 2025, it described calls from AWS and Google for the UK competition regulator to &#8220;intervene and constrain the price&#8221; it charges customers to run wares on those rivals&#8217; cloud platforms as &#8220;extraordinary and unprecedented.&#8221;</p><p>Two year prior, Google branded Microsoft&#8217;s cloud software licensing a &#8220;tax&#8221; paid by customers as a penalty for not running Microsoft software on Azure infrastructure. It claims that Microsoft charges up to four times more, for example, to run Windows Server on GCP. AWS has previously moaned about this too.</p><p>As well as assessing whether Microsoft is using its position to limit customer choice, the CMA investigation &#8220;includes looking at how AI competitors are able to integrate with Microsoft&#8217;s business software, giving customers access to AI software across suppliers to best suit their needs.&#8221;</p><p>Microsoft is pushing Copilot AI into as many Microsoft 365 subscriptions as it can, even creating a new tier, E7, aimed specifically at AI services.</p><p>In a statement, Nicky Stewart, senior advisor to the Open Cloud Coalition &#8211; a trade association Microsoft previously dismissed as a Google lobby group &#8211; said:</p><p>&#8220;This investigation needs to be both rapid and conclusive. It must address Microsoft&#8217;s unfair licensing practices once and for all, giving the UK cloud market a level playing field and the confidence to innovate and invest for the long term.&#8221;</p><p>Readers should not expect results anytime soon. It took 21 months for the CMA to publish the results of an investigation into the UK cloud services market, in which it said Microsoft and AWS were using their dominance to harm UK cloud customers. It claimed Microsoft, for example, could have charged UK enterprise customers £500 million more annually to run its wares in AWS and Google clouds than they&#8217;d have paid to run them in Azure.</p><p>A key concern from that investigation &#8211; whether Microsoft&#8217;s software licensing practices were reducing competition in cloud services &#8211; has informed this one.</p><p>This latest inquiry must be completed within nine months, and a decision on designating Microsoft with SMS is scheduled to be reached by February 2027.</p><p>For its part, a Microsoft spokesperson said &#8220;We are committed to working quickly and constructively with the CMA to facilitate its review of the business software market.&#8221;</p><p>The investigation will be wide-ranging, encompassing productivity applications, operating systems, databases, and security software.</p><p>Sarah Cardell, Chief Executive of the CMA, said, &#8220;Our aim is to understand how these markets are developing, Microsoft&#8217;s position within them and to consider what, if any, targeted action may be needed to ensure UK organisations can benefit from choice, innovation and competitive prices.&#8221;</p><p>Authorities in the US, Europe, Brazil, South Africa and Japan are also closely monitoring Microsoft&#8217;s licensing policies.</p>								</div>
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        <h2 class="title eael-cta-heading">Are you keeping tabs on this one?</h2><p>What do you make of the latest developments? Have you noticed evidence of what Microsoft are being accused of? Let us know.</p><a href="/contact-us" class="cta-button cta-preset-1  ">Get in touch</a>	</div>
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									<p><span style="text-decoration: underline;"><a href="https://www.theregister.com/oses/2026/05/14/uk-begins-antitrust-inquiry-into-microsofts-business-software-ecosystem/5240452" target="_blank" rel="noopener">https://www.theregister.com/oses/2026/05/14/uk-begins-antitrust-inquiry-into-microsofts-business-software-ecosystem/5240452</a></span></p>								</div>
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				<article class="elementor-post elementor-grid-item post-38461 post type-post status-publish format-standard has-post-thumbnail hentry category-news tag-ai tag-artifical-intelligence tag-billing tag-costs tag-small-business tag-uk tag-usage latest_post" role="listitem">
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				Most small businesses aren&#8217;t reviewing their own AI usage properly			</a>
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			<p>Pax8 have found that over a third (39%) of UK SMBs have experienced unexpectedly high AI bills as a result.</p>
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				<article class="elementor-post elementor-grid-item post-38453 post type-post status-publish format-standard has-post-thumbnail hentry category-knowledge-base tag-agent tag-ai tag-artifical-intelligence tag-billing tag-metering tag-seats tag-software latest_post" role="listitem">
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				Four seats for 90 seconds of work: why AI agents break the software bill			</a>
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			<p>An AI agent spawns three helpers that live for a minute and a half. Under per-seat licensing, that could be four licenses for a month &#8211; but is the alternative any better?</p>
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			<p>Norwegian startup Vegalabs ran Anthropic models through Microsoft Foundry expecting its Microsoft for Startups credits to cover the cost &#8211; but that didn&#8217;t happen.</p>
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			<a href="https://easysam.co.uk/news/nine-in-10-vmware-customers-eye-the-exit-as-licensing-bills-bite/" >
				Nine in 10 VMware customers eye the exit as licensing bills bite			</a>
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			<p>The Rimini Street-sponsored survey also found nearly half have no plans to move workloads to Broadcom&#8217;s preferred subscription platform.</p>
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		<p>The post <a href="https://easysam.co.uk/news/uk-begins-antitrust-inquiry-into-microsofts-business-software-ecosystem/">UK begins antitrust inquiry into Microsoft&#8217;s business software ecosystem</a> appeared first on <a href="https://easysam.co.uk">EasySAM</a>.</p>
]]></content:encoded>
					
		
		
			</item>
		<item>
		<title>UK tribunal sends £2B claim accusing Microsoft of overcharging for licensing to trial</title>
		<link>https://easysam.co.uk/news/uk-tribunal-sends-2b-claim-accusing-microsoft-of-overcharging-for-licensing-to-trial/</link>
		
		<dc:creator><![CDATA[Mike Varney]]></dc:creator>
		<pubDate>Tue, 28 Apr 2026 07:58:00 +0000</pubDate>
				<category><![CDATA[News]]></category>
		<category><![CDATA[Azure]]></category>
		<category><![CDATA[Cloud Computing]]></category>
		<category><![CDATA[Costs]]></category>
		<category><![CDATA[Legal]]></category>
		<category><![CDATA[Licensing]]></category>
		<category><![CDATA[Microsoft]]></category>
		<category><![CDATA[UK]]></category>
		<guid isPermaLink="false">https://easysam.co.uk/?p=37393</guid>

					<description><![CDATA[<p>The legal action has claimed that the tech giant charges more for Windows Server when it's not hosted on Azure.</p>
<p>The post <a href="https://easysam.co.uk/news/uk-tribunal-sends-2b-claim-accusing-microsoft-of-overcharging-for-licensing-to-trial/">UK tribunal sends £2B claim accusing Microsoft of overcharging for licensing to trial</a> appeared first on <a href="https://easysam.co.uk">EasySAM</a>.</p>
]]></description>
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									<p>A UK Competition Appeals Tribunal (CAT) has dismissed Microsoft&#8217;s objections to a collective action lawsuit brought by UK-based cloud licensees, clearing the way for trial.</p>
<p>The case seeks compensation for approximately 59,000 businesses and organisations over Microsoft&#8217;s pricing of Windows Server on Azure versus competing cloud platforms including AWS and Google Cloud &#8211; allegations that Microsoft charged less for the software on its own platform than on rivals&#8217;. If Microsoft loses, it could face liability of up to £2 billion (c $2.7 billion).</p>
<p>The CAT granted a Collective Proceedings Order (CPO) on an opt-out basis, and said in its judgement that the claim &#8220;comfortably passes&#8221; the reasonable prospect of success threshold. The CPO &#8211; expected to be published within weeks &#8211; will set a deadline for businesses to opt out, and may include directions for when hearings begin.</p>
<p>Microsoft&#8217;s protestations concerned funding and the merits of the case.</p>
<p>Lead claimant Dr Maria Luisa Stasi called the ruling &#8220;an important moment for thousands of organisations impacted by Microsoft&#8217;s conduct.&#8221;</p>
<p>She added: &#8220;For years, Microsoft&#8217;s practices have had real financial impact on both public and private organisations. I&#8217;m now looking forward to preparing for trial and getting their money back on their behalf.&#8221;</p>
<p>A spokesperson for Microsoft said: &#8220;We will pursue an appeal of the Tribunal&#8217;s decision because it failed to follow recent precedent from the Supreme Court on class action certifications. We also dispute the underlying allegations by the class representative, and today&#8217;s decision makes no final determination on those claims.&#8221;</p>
<p>The case, filed in December 2024, is one of several legal headaches for Microsoft in the UK. The company is separately appealing a CAT ruling over secondhand software sales in a claim brought by reseller ValueLicensing.</p>
<p>Jonathan Horley, boss at ValueLicensing, said of the class action case heading to trial: &#8220;However it pans out, it is very good that MS are being held to account over their strategic move to a subscription model.</p>
<p>&#8220;Over the last 15 years, in both the desktop and datacenter environments, VL believes that Microsoft has abused its dominant position to achieve that aim. I believe the Stasi and Wolfson claims are manifestations of that.&#8221;</p>
<p>Cloud provider Civo also welcomed the development. CEO Mark Boost said: &#8220;Ensuring a level playing field for all providers is essential to fostering innovation, expanding choice, and delivering the best outcomes for customers.&#8221;</p>
<p>Microsoft&#8217;s alleged licensing practices have drawn scrutiny across Europe and further afield &#8211; in 2024, the company settled with EU cloud vendor group CISPE with a payout and commitments to change its practices. CISPE had no comment to make on this latest development. In the same year, Google filed a complaint with the European Commission&#8217;s anti-trust team over the matter.</p>
<p>The FTC is examining if Microsoft&#8217;s cloud clout crosses the line, and authorities in Japan are investigating if the vendor has violated anti-monopoly laws.</p>
<p>Google and AWS have not commented on the CAT licensing ruling, which sends the case to trial.</p>								</div>
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        <h2 class="title eael-cta-heading">Are you one of the organisations who are part of the suit?</h2><p>Send us your thoughts on the latest developments if so. And even if you're not, let us know if you've noticed a difference in Windows Server pricing across platforms.</p><a href="/contact-us" class="cta-button cta-preset-1  ">Get in touch</a>	</div>
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									<p><span style="text-decoration: underline;"><a href="https://www.theregister.com/2026/04/22/microsoft_licensing_claim_cat/" target="_blank" rel="noopener">https://www.theregister.com/2026/04/22/microsoft_licensing_claim_cat/</a></span></p>								</div>
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									<p>Sheikh Muhammad Ridwan via Vecteezy</p>								</div>
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			<p>Pax8 have found that over a third (39%) of UK SMBs have experienced unexpectedly high AI bills as a result.</p>
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			<a href="https://easysam.co.uk/news/nine-in-10-vmware-customers-eye-the-exit-as-licensing-bills-bite/" >
				Nine in 10 VMware customers eye the exit as licensing bills bite			</a>
		</h3>
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			<p>The Rimini Street-sponsored survey also found nearly half have no plans to move workloads to Broadcom&#8217;s preferred subscription platform.</p>
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				</article>
				</div>
		
						</div>
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		<p>The post <a href="https://easysam.co.uk/news/uk-tribunal-sends-2b-claim-accusing-microsoft-of-overcharging-for-licensing-to-trial/">UK tribunal sends £2B claim accusing Microsoft of overcharging for licensing to trial</a> appeared first on <a href="https://easysam.co.uk">EasySAM</a>.</p>
]]></content:encoded>
					
		
		
			</item>
		<item>
		<title>Microsoft threatens to sue if Azure is targeted in EU-US tariff war</title>
		<link>https://easysam.co.uk/news/microsoft-threatens-to-sue-if-azure-is-targeted-in-eu-us-tariff-war/</link>
		
		<dc:creator><![CDATA[Mike Varney]]></dc:creator>
		<pubDate>Thu, 01 May 2025 13:11:56 +0000</pubDate>
				<category><![CDATA[News]]></category>
		<category><![CDATA[Azure]]></category>
		<category><![CDATA[EU]]></category>
		<category><![CDATA[Europe]]></category>
		<category><![CDATA[Legal]]></category>
		<category><![CDATA[Microsoft]]></category>
		<category><![CDATA[USA]]></category>
		<guid isPermaLink="false">https://easysam.co.uk/?p=35070</guid>

					<description><![CDATA[<p>Microsoft president Brad Smith told an event in Brussels that they "will take on all-comers if they try to take down Azure cloud".</p>
<p>The post <a href="https://easysam.co.uk/news/microsoft-threatens-to-sue-if-azure-is-targeted-in-eu-us-tariff-war/">Microsoft threatens to sue if Azure is targeted in EU-US tariff war</a> appeared first on <a href="https://easysam.co.uk">EasySAM</a>.</p>
]]></description>
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									<p>Microsoft president Brad Smith has vowed that the company will take vigorous legal action should it be ordered to suspend or cease cloud operations in Europe by the US or any other government.</p><p>Smith was formerly the company’s chief legal officer, elevated to president in 2015, having joined the company in 1993.</p><p>He made the pledge at an event in Brussels, Belgium and reiterated his remarks in a blog posting on the company’s website. They came during a lull in the trade war between the US and Europe, which had seen the imposition of hefty tariffs on EU exports to the US, which had been met with tit-for-tat tariffs imposed on US exports by the EU.</p><p>“In the unlikely event we are ever ordered by any government anywhere in the world to suspend or cease cloud operations in Europe… Microsoft will promptly and vigorously contest such a measure using all legal avenues available,” said Smith.</p><p>It wouldn’t be the first time that Microsoft had filed suit against the US government, he added. During both Obama’s and Trump’s first presidential tenure Microsoft filed suit against the US government, to protect data privacy and to uphold employee rights.</p><p>Microsoft has already hedged its geopolitical bets in its cloud build-out in Europe by allying with local partners to build “sovereign cloud datacentres”.</p><p>For example, in France it formed a joint venture with services firm Capgemini and mobile telecoms group Orange, called Bleu. This is intended to provide a trusted cloud platform based on Microsoft technology, but fully subject to local laws and regulations in a way that can’t easily be legally Trumped.</p><p>A similar arrangement has been established in Germany with SAP and Bertelsmann IT subsidiary Arvato Systems, called Delos Cloud, a sovereign cloud platform for the German public sector, hosted in German datacentres and run by German personnel.</p><p>Moreover, he continued, the company was adding what he described as a legally binding European Digital Resilience Commitment, encompassing both Microsoft and all its subsidiaries, into its contracts with national governments in Europe and the European Commission.</p><p>More broadly, Microsoft also partners with independent cloud providers across Europe to provide its platform, application and services on local cloud infrastructure “on more favourable terms that we make available to Amazon and Google”, said Smith.</p><p>And, should the worst come to the worst, the company has made contingency arrangements for operational continuity “in the unlikely event Microsoft were every required by a court to suspend services”.</p><p>However, Smith is confident that the company will not need to go to court, let alone put into action such contingencies.</p><p>“We were pleased the Trump administration and the European Union recently agreed to suspend further tariff escalation while they seek to negotiate a reciprocal trade agreement. We hope that successful talks can resolve tariff issues and reduce non-tariff barriers,” said Smith.</p><p>The warning came at the same time that the company pledged to expand its datacentre capacity in Europe by 40% over the next two years, expanding operations in 16 countries. This includes a €3.2 billion investment in AI-capable datacentres in Germany alone as part of an $80 billion global AI datacentre investment spree</p>								</div>
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									<p><span style="text-decoration: underline;"><a href="https://www.computing.co.uk/news/2025/cloud/microsoft-threat-to-sue-if-azure-is-targeted-in-eu-us-tariff-war?itc=refresh" target="_blank" rel="noopener">https://www.computing.co.uk/news/2025/cloud/microsoft-threat-to-sue-if-azure-is-targeted-in-eu-us-tariff-war?itc=refresh</a></span></p>								</div>
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									<a href="https://easysam.co.uk/tag/azure/" rel="tag">Azure</a> | <a href="https://easysam.co.uk/tag/eu/" rel="tag">EU</a> | <a href="https://easysam.co.uk/tag/europe/" rel="tag">Europe</a> | <a href="https://easysam.co.uk/tag/legal/" rel="tag">Legal</a> | <a href="https://easysam.co.uk/tag/microsoft/" rel="tag">Microsoft</a> | <a href="https://easysam.co.uk/tag/usa/" rel="tag">USA</a>								</div>
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		<p>The post <a href="https://easysam.co.uk/news/microsoft-threatens-to-sue-if-azure-is-targeted-in-eu-us-tariff-war/">Microsoft threatens to sue if Azure is targeted in EU-US tariff war</a> appeared first on <a href="https://easysam.co.uk">EasySAM</a>.</p>
]]></content:encoded>
					
		
		
			</item>
		<item>
		<title>AWS claims 50% of Azure workloads would jump ship if licensing costs allowed</title>
		<link>https://easysam.co.uk/news/aws-claims-50-of-azure-workloads-would-jump-ship-if-licensing-costs-allowed/</link>
		
		<dc:creator><![CDATA[Mike Varney]]></dc:creator>
		<pubDate>Fri, 18 Apr 2025 09:30:00 +0000</pubDate>
				<category><![CDATA[News]]></category>
		<category><![CDATA[Amazon]]></category>
		<category><![CDATA[AWS]]></category>
		<category><![CDATA[Azure]]></category>
		<category><![CDATA[Cloud Computing]]></category>
		<category><![CDATA[Costs]]></category>
		<category><![CDATA[Licensing]]></category>
		<category><![CDATA[Microsoft]]></category>
		<guid isPermaLink="false">https://easysam.co.uk/?p=34983</guid>

					<description><![CDATA[<p>Amazon, backed up by Google, made the remark in the latest submission to the UK regulator's cloud market investigation.</p>
<p>The post <a href="https://easysam.co.uk/news/aws-claims-50-of-azure-workloads-would-jump-ship-if-licensing-costs-allowed/">AWS claims 50% of Azure workloads would jump ship if licensing costs allowed</a> appeared first on <a href="https://easysam.co.uk">EasySAM</a>.</p>
]]></description>
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									<p>AWS estimates that half of the workloads Microsoft enterprise customers run on Azure would migrate to its own datacenters if only the licensing costs of doing so were not prohibitively high and a competitive deterrent.</p><p>This claim is made in the latest submission by AWS to the UK&#8217;s Competition and Markets Authority&#8217;s (CMA) Cloud Services Market Investigation.</p><p>Changes introduced by Microsoft in 2019 made it up to four times more expensive to run Windows Server outside the Azure public cloud – for example, on AWS, Google, or Alibaba&#8217;s infrastructure. AWS has complained of this before, and Google filed a complaint with the European Union&#8217;s antitrust team in September to press for an inquiry.</p><p>The CMA opened an investigation into the health of the UK cloud market in 2023 and the probe is ongoing, although it has already made a provisional ruling. According to the case presented by AWS the CMA recounts in its update report:</p>								</div>
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				AWS said that Microsoft's licensing practices are harming competitors and competition for cloud workloads in the UK. It said that Microsoft does not have a credible justification for why it has made changes. AWS said that Microsoft is harming consumers, competitors, and competition by artificially raising prices, preventing price reductions and diverting customers to its own services.			</p>
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									<p>Between 70 and 80 percent of enterprise customers still run Windows Server on-premises, according to the CMA&#8217;s estimates, and both Google and AWS fear the higher prices Microsoft charges to run its software in their clouds means customers are commercially tied to Microsoft.</p><p>&#8220;AWS said that Microsoft dominates the market for productivity software and that customers seeking to use cloud services are dependent on it. AWS said that this influences customer decisions on which cloud they choose and is restricting customer choice,&#8221; the CMA states in its report.</p><p>&#8220;AWS said that Microsoft&#8217;s non-price restrictions have a direct impact on customer costs and that these restrictions are effectively foreclosing AWS in an anti-competitive way. AWS said that Microsoft&#8217;s BYOL restrictions force customers to repurchase software they already owned to use on its rivals&#8217; clouds, which drives up customer costs.&#8221;</p><p>The CMA previously ruled that Microsoft&#8217;s strategy gives it the ability and incentive to &#8220;partially foreclose AWS and Google&#8221; by using relevant software products, and this is &#8220;harming competition in cloud services.&#8221;</p><p>Last month, Microsoft defended its position, saying that if the CMA were to intervene and force a change, it would be &#8220;riding roughshod over Microsoft&#8217;s intellectual property rights. No other software provider in the industry would be subject to similar limitations.&#8221;</p><p>The latest CMA update adds that AWS said Microsoft is &#8220;inflating prices,&#8221; AWS and Google are unable to compete, it is &#8220;unfair&#8221; to expect customers to pay Microsoft for licenses they already own to use them in the cloud, and AWS tries to &#8220;offset costs but there is no profitable way to do so.&#8221;</p><p>AWS does not publicly report profits specifically for the UK. However, globally it reported operating income of $39.84 billion in 2024, up from $24.6 billion. Microsoft&#8217;s Intelligent Cloud unit recorded an operating income of $49.58 billion in its fiscal 2024, up from $37.8 billion.</p><p>The regulator&#8217;s report adds:</p>								</div>
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				AWS said that the current counterfactual would be a lot more users choosing to bring Microsoft software to AWS because they can and want to. It said that perhaps 50 percent of those workloads currently running on Azure would move elsewhere if it was economically feasible. AWS said Microsoft's licensing practices have impacted its ability in certain cases to make a positive margin.			</p>
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									<p>According to the CMA, AWS said it has to offset the additional costs imposed by Microsoft&#8217;s &#8220;licensing restrictions&#8221; such as the &#8220;cost of licences that need to be repurchased and the additional monetary impact of non-pricing features.&#8221;</p><p>&#8220;Only once it has dealt with these costs can it start competing with Microsoft for specific customer workloads, e.g. through discounts. AWS also stated that as a result of the licensing restrictions Microsoft does not need to give customers as good an offer – therefore Microsoft&#8217;s customers often pay more on Azure because there is less effective competition.&#8221;</p><p>That said, AWS admitted to the watchdog that it is hard to assess which customers or workloads do not leave Azure due to the pricing issue.</p><p>Unsurprisingly, Google agrees with AWS. The CMA&#8217;s report says Google relayed an example of a customer with a large Windows Server estate that was &#8220;happy&#8221; with Google&#8217;s cloud services, &#8220;but nevertheless chose to move all of their Windows Server estate to Azure for licensing and commercial reasons.&#8221;</p><p>Google proposes three interim interventions: to &#8220;prevent Microsoft degrading Google&#8217;s licensing terms; second in relation to other actions Microsoft might take in order to lock in new customers; and third prevent Microsoft from introducing restrictions on the ability of third parties (independent software vendors and managed-service providers) to sell Microsoft software for running on Google cloud.&#8221;</p><p>Microsoft, naturally, does not agree with the CMA&#8217;s early diagnosis, nor its rivals&#8217; claims. &#8220;CMA&#8217;s provisional finding is too vague as to which workloads are foreclosed and why Google and Amazon&#8217;s margins are too low for them to compete for those workloads,&#8221; the report on Microsoft&#8217;s evidence states.</p><p>&#8220;Microsoft said that the CMA should not assume that it does not want to make its intellectual property for Windows Server and SQL Server available to Amazon and Google, noting that doing so contributes to its profits and is important to its business,&#8221; it adds.</p><p>&#8220;Microsoft said that it is very careful about the pricing of its SPLA – while it does not want to charge too little for the use of its software, if its software was too expensive it would create incentives for large providers to move their customers off Microsoft software and onto an alternative software platform.&#8221;</p><p>Buying a Windows Server VM is only part of the cost a customer faces, and when other services offered by its two rivals are factored in – such as storage or networking – both AWS and Google make enough margins to compete &#8220;and win customers migrating Microsoft software to the cloud.&#8221;</p><p>&#8220;Microsoft said that in the foreclosure analysis it is important to consider how material the Windows IP is in the workloads. It noted that customers need storage, bandwidth and backup as well as software, but typically purchase many more services. Microsoft accepted that there could be foreclosure with a positive margin but said that the margins Amazon and Google could make are too high for there to be foreclosure.&#8221;</p><p>The CMA plans to file the final decision report on its cloud services market investigation in July. It is not clear if Google, AWS, and enterprise customers will be free of Microsoft&#8217;s licensing restrictions, as described in the CMA report, but no doubt lawyers on all sides are awaiting the result with some anticipation.</p>								</div>
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									<p><span style="text-decoration: underline;"><a href="https://www.theregister.com/2025/04/16/aws_microsoft_license_harms" target="_blank" rel="noopener">https://www.theregister.com/2025/04/16/aws_microsoft_license_harms</a></span></p>								</div>
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				<article class="elementor-post elementor-grid-item post-38461 post type-post status-publish format-standard has-post-thumbnail hentry category-news tag-ai tag-artifical-intelligence tag-billing tag-costs tag-small-business tag-uk tag-usage latest_post" role="listitem">
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				Most small businesses aren&#8217;t reviewing their own AI usage properly			</a>
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			<p>Pax8 have found that over a third (39%) of UK SMBs have experienced unexpectedly high AI bills as a result.</p>
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				Four seats for 90 seconds of work: why AI agents break the software bill			</a>
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			<p>An AI agent spawns three helpers that live for a minute and a half. Under per-seat licensing, that could be four licenses for a month &#8211; but is the alternative any better?</p>
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				Startup faces $17,600 Claude bill&#8230;while $21,168 in Azure credits expire unused			</a>
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			<p>Norwegian startup Vegalabs ran Anthropic models through Microsoft Foundry expecting its Microsoft for Startups credits to cover the cost &#8211; but that didn&#8217;t happen.</p>
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			<p>The Rimini Street-sponsored survey also found nearly half have no plans to move workloads to Broadcom&#8217;s preferred subscription platform.</p>
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		<p>The post <a href="https://easysam.co.uk/news/aws-claims-50-of-azure-workloads-would-jump-ship-if-licensing-costs-allowed/">AWS claims 50% of Azure workloads would jump ship if licensing costs allowed</a> appeared first on <a href="https://easysam.co.uk">EasySAM</a>.</p>
]]></content:encoded>
					
		
		
			</item>
		<item>
		<title>Microsoft&#8217;s CISPE settlement includes a suspension of audits for members</title>
		<link>https://easysam.co.uk/news/microsofts-cispe-settlement-includes-a-suspension-of-audits-for-members/</link>
		
		<dc:creator><![CDATA[Mike Varney]]></dc:creator>
		<pubDate>Fri, 26 Jul 2024 09:00:00 +0000</pubDate>
				<category><![CDATA[News]]></category>
		<category><![CDATA[Audit]]></category>
		<category><![CDATA[Azure]]></category>
		<category><![CDATA[CISPE]]></category>
		<category><![CDATA[Cloud Computing]]></category>
		<category><![CDATA[Microsoft]]></category>
		<category><![CDATA[Software]]></category>
		<guid isPermaLink="false">https://easysam.co.uk/?p=30933</guid>

					<description><![CDATA[<p>Cloud group members find themselves free of Microsoft's compliance cops for 2 years in return for ditching their recent antitrust complaint.</p>
<p>The post <a href="https://easysam.co.uk/news/microsofts-cispe-settlement-includes-a-suspension-of-audits-for-members/">Microsoft&#8217;s CISPE settlement includes a suspension of audits for members</a> appeared first on <a href="https://easysam.co.uk">EasySAM</a>.</p>
]]></description>
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					<h1 class="elementor-heading-title elementor-size-default">Cloud group members find themselves free of Microsoft's compliance cops for 2 years in return for ditching their recent antitrust complaint.</h1>				</div>
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					<h1 class="elementor-heading-title elementor-size-default">Published on 26th July 2024</h1>				</div>
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									<p>Part of Microsoft&#8217;s settlement with a bunch of cloud providers in Europe to make an antitrust complaint disappear is a two-year moratorium on software audits, according to multiple sources familiar with the matter.</p><p>Analysts have been wondering what else was lurking in the resolution that CISPE (Cloud Infrastructure Services Providers in Europe) signed with Microsoft last week, and two people with knowledge of the matter have said that members would enjoy a 24-month pause on software audits by the Windows giant.</p><p>This is in addition to a payment made by Microsoft to the trade group of cloud companies, which is estimated to range from €10 million to €30 million, along with some technical concessions.</p><p>One of the major goals of the settlement from CISPE&#8217;s perspective was the removal of price differentials between running Microsoft&#8217;s software on Azure versus running it on a European Cloud Provider&#8217;s infrastructure, as alleged in the complaint CISPE filed with the European Commission in November 2022.</p><p>However, while Microsoft has promised a version of Azure Stack HCI for Hosters, it would be reasonable to expect that the software giant would be keen to run the odd license audit to check for compliance.</p><p>Except it isn&#8217;t. CISPE members are to receive two years off the audit treadmill, insiders say.</p><p>One source cited the protection from audits as evidence of Microsoft&#8217;s market power – effectively backing EU cloud providers into a corner with an &#8220;or else.&#8221; The moratorium – as another source described it – was attractive.</p><p>A temporary halt on audits makes the settlement more appealing, avoiding a knock on the door by Microsoft&#8217;s software licensing compliance cops. It will also make its exclusion all the more galling for AWS and Google, which have repeatedly blasted Microsoft over licensing terms that make it costlier to run some of its popular software anywhere but Azure.</p><p>Microsoft&#8217;s main rival in the EU public cloud marketplace is AWS. The most recent set of figures from Statista had the duo, along with Google&#8217;s considerably lower share of customer spending, as accounting for more half of the market.</p><p>The settlement with CISPE does not involve AWS or Google, both of which are termed by Microsoft as listed providers, meaning their customers will continue to pay more to licence Microsoft wares in their clouds.</p><p>So, anyone still wondering why CISPE members would select <span style="text-decoration: underline;"><a href="https://easysam.co.uk/news/google-tried-to-scupper-microsofts-cispe-settlement-with-a-512-million-sweetener-but-it-failed/" target="_blank" rel="noopener">Microsoft&#8217;s offer over Google&#8217;s</a></span>, which appeared more generous, now has another factor to consider.</p>								</div>
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									<p><span style="text-decoration: underline;"><a href="https://www.theregister.com/2024/07/22/microsofts_cispe_settlement_included_an/" target="_blank" rel="noopener">https://www.theregister.com/2024/07/22/microsofts_cispe_settlement_included_an/</a></span></p>								</div>
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									<p>Amina Atar via Unsplash</p>								</div>
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									<a href="https://easysam.co.uk/tag/audit/" rel="tag">Audit</a> | <a href="https://easysam.co.uk/tag/azure/" rel="tag">Azure</a> | <a href="https://easysam.co.uk/tag/cispe/" rel="tag">CISPE</a> | <a href="https://easysam.co.uk/tag/cloud-computing/" rel="tag">Cloud Computing</a> | <a href="https://easysam.co.uk/tag/microsoft/" rel="tag">Microsoft</a> | <a href="https://easysam.co.uk/tag/software/" rel="tag">Software</a>								</div>
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				<article class="elementor-post elementor-grid-item post-38461 post type-post status-publish format-standard has-post-thumbnail hentry category-news tag-ai tag-artifical-intelligence tag-billing tag-costs tag-small-business tag-uk tag-usage latest_post" role="listitem">
				<a class="elementor-post__thumbnail__link" href="https://easysam.co.uk/news/most-small-businesses-arent-reviewing-their-own-ai-usage-properly/" tabindex="-1" >
			<div class="elementor-post__thumbnail"><img decoding="async" width="370" height="240" src="https://easysam.co.uk/wp-content/uploads/2026/10/most-small-businesses-arent-reviewing-their-own-ai-usage-properly-featured-image-370x240.jpg" class="attachment-rara-business-blog size-rara-business-blog wp-image-38462" alt="" srcset="https://easysam.co.uk/wp-content/uploads/2026/10/most-small-businesses-arent-reviewing-their-own-ai-usage-properly-featured-image-370x240.jpg 370w, https://easysam.co.uk/wp-content/uploads/2026/10/most-small-businesses-arent-reviewing-their-own-ai-usage-properly-featured-image-300x195.jpg 300w, https://easysam.co.uk/wp-content/uploads/2026/10/most-small-businesses-arent-reviewing-their-own-ai-usage-properly-featured-image-1024x664.jpg 1024w, https://easysam.co.uk/wp-content/uploads/2026/10/most-small-businesses-arent-reviewing-their-own-ai-usage-properly-featured-image-768x498.jpg 768w, https://easysam.co.uk/wp-content/uploads/2026/10/most-small-businesses-arent-reviewing-their-own-ai-usage-properly-featured-image-770x499.jpg 770w, https://easysam.co.uk/wp-content/uploads/2026/10/most-small-businesses-arent-reviewing-their-own-ai-usage-properly-featured-image-93x60.jpg 93w, https://easysam.co.uk/wp-content/uploads/2026/10/most-small-businesses-arent-reviewing-their-own-ai-usage-properly-featured-image.jpg 1110w" sizes="(max-width: 370px) 100vw, 370px" /></div>
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			<a href="https://easysam.co.uk/news/most-small-businesses-arent-reviewing-their-own-ai-usage-properly/" >
				Most small businesses aren&#8217;t reviewing their own AI usage properly			</a>
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				<div class="elementor-post__excerpt">
			<p>Pax8 have found that over a third (39%) of UK SMBs have experienced unexpectedly high AI bills as a result.</p>
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				<article class="elementor-post elementor-grid-item post-38453 post type-post status-publish format-standard has-post-thumbnail hentry category-knowledge-base tag-agent tag-ai tag-artifical-intelligence tag-billing tag-metering tag-seats tag-software latest_post" role="listitem">
				<a class="elementor-post__thumbnail__link" href="https://easysam.co.uk/knowledge-base/four-seats-for-90-seconds-of-work-why-ai-agents-break-the-software-bill/" tabindex="-1" >
			<div class="elementor-post__thumbnail"><img loading="lazy" decoding="async" width="370" height="240" src="https://easysam.co.uk/wp-content/uploads/2026/10/four-seats-for-90-seconds-of-work-why-ai-agents-break-the-software-bill-featured-image-370x240.jpg" class="attachment-rara-business-blog size-rara-business-blog wp-image-38454" alt="" srcset="https://easysam.co.uk/wp-content/uploads/2026/10/four-seats-for-90-seconds-of-work-why-ai-agents-break-the-software-bill-featured-image-370x240.jpg 370w, https://easysam.co.uk/wp-content/uploads/2026/10/four-seats-for-90-seconds-of-work-why-ai-agents-break-the-software-bill-featured-image-300x195.jpg 300w, https://easysam.co.uk/wp-content/uploads/2026/10/four-seats-for-90-seconds-of-work-why-ai-agents-break-the-software-bill-featured-image-1024x664.jpg 1024w, https://easysam.co.uk/wp-content/uploads/2026/10/four-seats-for-90-seconds-of-work-why-ai-agents-break-the-software-bill-featured-image-768x498.jpg 768w, https://easysam.co.uk/wp-content/uploads/2026/10/four-seats-for-90-seconds-of-work-why-ai-agents-break-the-software-bill-featured-image-770x499.jpg 770w, https://easysam.co.uk/wp-content/uploads/2026/10/four-seats-for-90-seconds-of-work-why-ai-agents-break-the-software-bill-featured-image-93x60.jpg 93w, https://easysam.co.uk/wp-content/uploads/2026/10/four-seats-for-90-seconds-of-work-why-ai-agents-break-the-software-bill-featured-image.jpg 1110w" sizes="(max-width: 370px) 100vw, 370px" /></div>
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			<a href="https://easysam.co.uk/knowledge-base/four-seats-for-90-seconds-of-work-why-ai-agents-break-the-software-bill/" >
				Four seats for 90 seconds of work: why AI agents break the software bill			</a>
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			<p>An AI agent spawns three helpers that live for a minute and a half. Under per-seat licensing, that could be four licenses for a month &#8211; but is the alternative any better?</p>
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			<div class="elementor-post__thumbnail"><img loading="lazy" decoding="async" width="370" height="240" src="https://easysam.co.uk/wp-content/uploads/2026/10/startup-faces-17600-claude-bill-while-21168-in-azure-credits-expire-unused-featured-image-370x240.jpg" class="attachment-rara-business-blog size-rara-business-blog wp-image-38441" alt="" srcset="https://easysam.co.uk/wp-content/uploads/2026/10/startup-faces-17600-claude-bill-while-21168-in-azure-credits-expire-unused-featured-image-370x240.jpg 370w, https://easysam.co.uk/wp-content/uploads/2026/10/startup-faces-17600-claude-bill-while-21168-in-azure-credits-expire-unused-featured-image-300x195.jpg 300w, https://easysam.co.uk/wp-content/uploads/2026/10/startup-faces-17600-claude-bill-while-21168-in-azure-credits-expire-unused-featured-image-1024x664.jpg 1024w, https://easysam.co.uk/wp-content/uploads/2026/10/startup-faces-17600-claude-bill-while-21168-in-azure-credits-expire-unused-featured-image-768x498.jpg 768w, https://easysam.co.uk/wp-content/uploads/2026/10/startup-faces-17600-claude-bill-while-21168-in-azure-credits-expire-unused-featured-image-770x499.jpg 770w, https://easysam.co.uk/wp-content/uploads/2026/10/startup-faces-17600-claude-bill-while-21168-in-azure-credits-expire-unused-featured-image-93x60.jpg 93w, https://easysam.co.uk/wp-content/uploads/2026/10/startup-faces-17600-claude-bill-while-21168-in-azure-credits-expire-unused-featured-image.jpg 1110w" sizes="(max-width: 370px) 100vw, 370px" /></div>
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			<a href="https://easysam.co.uk/news/startup-faces-17600-claude-bill-while-21168-in-azure-credits-expire-unused/" >
				Startup faces $17,600 Claude bill&#8230;while $21,168 in Azure credits expire unused			</a>
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			<p>Norwegian startup Vegalabs ran Anthropic models through Microsoft Foundry expecting its Microsoft for Startups credits to cover the cost &#8211; but that didn&#8217;t happen.</p>
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				<a class="elementor-post__thumbnail__link" href="https://easysam.co.uk/news/nine-in-10-vmware-customers-eye-the-exit-as-licensing-bills-bite/" tabindex="-1" >
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			<a href="https://easysam.co.uk/news/nine-in-10-vmware-customers-eye-the-exit-as-licensing-bills-bite/" >
				Nine in 10 VMware customers eye the exit as licensing bills bite			</a>
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			<p>The Rimini Street-sponsored survey also found nearly half have no plans to move workloads to Broadcom&#8217;s preferred subscription platform.</p>
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		<p>The post <a href="https://easysam.co.uk/news/microsofts-cispe-settlement-includes-a-suspension-of-audits-for-members/">Microsoft&#8217;s CISPE settlement includes a suspension of audits for members</a> appeared first on <a href="https://easysam.co.uk">EasySAM</a>.</p>
]]></content:encoded>
					
		
		
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		<item>
		<title>Microsoft offers license portability to entice VMware customers to Azure</title>
		<link>https://easysam.co.uk/news/microsoft-offers-license-portability-to-entice-vmware-customers-to-azure/</link>
		
		<dc:creator><![CDATA[Mike Varney]]></dc:creator>
		<pubDate>Fri, 31 May 2024 18:00:41 +0000</pubDate>
				<category><![CDATA[News]]></category>
		<category><![CDATA[Azure]]></category>
		<category><![CDATA[Broadcom]]></category>
		<category><![CDATA[Cloud Computing]]></category>
		<category><![CDATA[Licensing]]></category>
		<category><![CDATA[Microsoft]]></category>
		<category><![CDATA[VMware]]></category>
		<guid isPermaLink="false">https://easysam.co.uk/?p=30350</guid>

					<description><![CDATA[<p>The deal from Microsoft, which will be available "later this year", comes at a time when many VMware customers are thinking of jumping ship.</p>
<p>The post <a href="https://easysam.co.uk/news/microsoft-offers-license-portability-to-entice-vmware-customers-to-azure/">Microsoft offers license portability to entice VMware customers to Azure</a> appeared first on <a href="https://easysam.co.uk">EasySAM</a>.</p>
]]></description>
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									<p>Microsoft has added another migration incentive for VMware customers looking for a stable cloud on which to fall.</p><p>The incentive is aimed at current users of VMware Cloud Foundation (VCF), a private cloud product. VCF customers who want to migrate to Microsoft&#8217;s Azure cloud platform &#8212; specifically, by buying into Microsoft&#8217;s Azure VMware Solution &#8212; will be able to port their existing licenses over, enabling a relatively frictionless migration to Microsoft&#8217;s cloud.</p><p>Microsoft and VMware owner Broadcom announced the license portability offer in a joint announcement on Thursday.</p><p>&#8220;Customers that own or purchase licenses for [VCF] will be able to use those licenses on Azure VMware Solution, as well as their own datacenters, giving them flexibility to meet changing business needs,&#8221; the announcement read. &#8220;Customers can currently purchase the [Azure VMware Solution from Microsoft] with VMware licenses included, and this option will continue to be available for customers that prefer to purchase their VMware licenses as part of their solution from Microsoft.&#8221;</p><p>The offer is not yet live; it will become available &#8220;later this year,&#8221; per Microsoft and Broadcom&#8217;s announcement.</p><p>The move to support VCF licenses is part of Microsoft&#8217;s ongoing effort to court VMware customers left in limbo by the Broadcom acquisition, which was finalized in late 2023. Once it acquired VMware, Broadcom decided to end perpetual licensing for the majority of its products, putting many organizations&#8217; budgets and infrastructure plans in tumult &#8212; and raising hackles while doing so.</p><p>Sensing opportunity, Microsoft has been touting its Azure VMware Solution as an escape hatch for existing VMware customers.</p><p>Supported in 33 markets, Azure VMware Solution launched in 2019 as a Microsoft-developed and VMware-backed service that lets enterprises run VMware workloads on Azure with little refactoring required. Once on Azure, VMware customers can tap into the myriad services available through Microsoft&#8217;s cloud, as well as its scalability and compute benefits.</p><p>Earlier in May, Microsoft launched the VMware Rapid Migration Plan, an offering that fast-tracks VMware customers&#8217; migration to the Azure VMware Solution, complete with limited-time pricing perks.</p><p>Giving VCF customers maximum licensing mobility to Azure just sweetens Microsoft&#8217;s pot further. The announcement explained the benefits to VMware customers this way:</p>								</div>
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				With improved license portability for customers with eligible VMware Cloud Foundation entitlements, customers will be able to purchase subscriptions of the new VMware Cloud Foundation software and have complete mobility to and from their on-premises environment to Azure VMware Solution. VMware customers that have already purchased and begun deploying the new VMware Cloud Foundation will be able to transfer the remaining value of an existing subscription to Azure VMware Solution. Additionally, customers will be able to move their VMware Cloud Foundation subscription between on-premises and Azure VMware Solution as their needs and requirements evolve over time. Customers will retain the rights to their software subscription when moving their VMware Cloud Foundation subscription to Azure VMware Solution.			</p>
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									<p>VMware customers looking to take advantage of the offer are directed to reach out to a Microsoft partner or their VMware account contact.</p>								</div>
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									<p><span style="text-decoration: underline;"><a href="https://rcpmag.com/Articles/2024/05/31/Microsoft-License-Portability-for-VMware.aspx" target="_blank" rel="noopener">https://rcpmag.com/Articles/2024/05/31/Microsoft-License-Portability-for-VMware.aspx</a></span></p>								</div>
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									<p>Daniel Páscoa via Unsplash</p>								</div>
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									<a href="https://easysam.co.uk/tag/azure/" rel="tag">Azure</a> | <a href="https://easysam.co.uk/tag/broadcom/" rel="tag">Broadcom</a> | <a href="https://easysam.co.uk/tag/cloud-computing/" rel="tag">Cloud Computing</a> | <a href="https://easysam.co.uk/tag/licensing/" rel="tag">Licensing</a> | <a href="https://easysam.co.uk/tag/microsoft/" rel="tag">Microsoft</a> | <a href="https://easysam.co.uk/tag/vmware/" rel="tag">VMware</a>								</div>
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				<article class="elementor-post elementor-grid-item post-38461 post type-post status-publish format-standard has-post-thumbnail hentry category-news tag-ai tag-artifical-intelligence tag-billing tag-costs tag-small-business tag-uk tag-usage latest_post" role="listitem">
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				Most small businesses aren&#8217;t reviewing their own AI usage properly			</a>
		</h3>
				<div class="elementor-post__excerpt">
			<p>Pax8 have found that over a third (39%) of UK SMBs have experienced unexpectedly high AI bills as a result.</p>
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				<article class="elementor-post elementor-grid-item post-38453 post type-post status-publish format-standard has-post-thumbnail hentry category-knowledge-base tag-agent tag-ai tag-artifical-intelligence tag-billing tag-metering tag-seats tag-software latest_post" role="listitem">
				<a class="elementor-post__thumbnail__link" href="https://easysam.co.uk/knowledge-base/four-seats-for-90-seconds-of-work-why-ai-agents-break-the-software-bill/" tabindex="-1" >
			<div class="elementor-post__thumbnail"><img loading="lazy" decoding="async" width="370" height="240" src="https://easysam.co.uk/wp-content/uploads/2026/10/four-seats-for-90-seconds-of-work-why-ai-agents-break-the-software-bill-featured-image-370x240.jpg" class="attachment-rara-business-blog size-rara-business-blog wp-image-38454" alt="" srcset="https://easysam.co.uk/wp-content/uploads/2026/10/four-seats-for-90-seconds-of-work-why-ai-agents-break-the-software-bill-featured-image-370x240.jpg 370w, https://easysam.co.uk/wp-content/uploads/2026/10/four-seats-for-90-seconds-of-work-why-ai-agents-break-the-software-bill-featured-image-300x195.jpg 300w, https://easysam.co.uk/wp-content/uploads/2026/10/four-seats-for-90-seconds-of-work-why-ai-agents-break-the-software-bill-featured-image-1024x664.jpg 1024w, https://easysam.co.uk/wp-content/uploads/2026/10/four-seats-for-90-seconds-of-work-why-ai-agents-break-the-software-bill-featured-image-768x498.jpg 768w, https://easysam.co.uk/wp-content/uploads/2026/10/four-seats-for-90-seconds-of-work-why-ai-agents-break-the-software-bill-featured-image-770x499.jpg 770w, https://easysam.co.uk/wp-content/uploads/2026/10/four-seats-for-90-seconds-of-work-why-ai-agents-break-the-software-bill-featured-image-93x60.jpg 93w, https://easysam.co.uk/wp-content/uploads/2026/10/four-seats-for-90-seconds-of-work-why-ai-agents-break-the-software-bill-featured-image.jpg 1110w" sizes="(max-width: 370px) 100vw, 370px" /></div>
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			<a href="https://easysam.co.uk/knowledge-base/four-seats-for-90-seconds-of-work-why-ai-agents-break-the-software-bill/" >
				Four seats for 90 seconds of work: why AI agents break the software bill			</a>
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			<p>An AI agent spawns three helpers that live for a minute and a half. Under per-seat licensing, that could be four licenses for a month &#8211; but is the alternative any better?</p>
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				<article class="elementor-post elementor-grid-item post-38440 post type-post status-publish format-standard has-post-thumbnail hentry category-news tag-ai tag-anthropic tag-artifical-intelligence tag-azure tag-billing tag-claude tag-credits tag-microsoft latest_post" role="listitem">
				<a class="elementor-post__thumbnail__link" href="https://easysam.co.uk/news/startup-faces-17600-claude-bill-while-21168-in-azure-credits-expire-unused/" tabindex="-1" >
			<div class="elementor-post__thumbnail"><img loading="lazy" decoding="async" width="370" height="240" src="https://easysam.co.uk/wp-content/uploads/2026/10/startup-faces-17600-claude-bill-while-21168-in-azure-credits-expire-unused-featured-image-370x240.jpg" class="attachment-rara-business-blog size-rara-business-blog wp-image-38441" alt="" srcset="https://easysam.co.uk/wp-content/uploads/2026/10/startup-faces-17600-claude-bill-while-21168-in-azure-credits-expire-unused-featured-image-370x240.jpg 370w, https://easysam.co.uk/wp-content/uploads/2026/10/startup-faces-17600-claude-bill-while-21168-in-azure-credits-expire-unused-featured-image-300x195.jpg 300w, https://easysam.co.uk/wp-content/uploads/2026/10/startup-faces-17600-claude-bill-while-21168-in-azure-credits-expire-unused-featured-image-1024x664.jpg 1024w, https://easysam.co.uk/wp-content/uploads/2026/10/startup-faces-17600-claude-bill-while-21168-in-azure-credits-expire-unused-featured-image-768x498.jpg 768w, https://easysam.co.uk/wp-content/uploads/2026/10/startup-faces-17600-claude-bill-while-21168-in-azure-credits-expire-unused-featured-image-770x499.jpg 770w, https://easysam.co.uk/wp-content/uploads/2026/10/startup-faces-17600-claude-bill-while-21168-in-azure-credits-expire-unused-featured-image-93x60.jpg 93w, https://easysam.co.uk/wp-content/uploads/2026/10/startup-faces-17600-claude-bill-while-21168-in-azure-credits-expire-unused-featured-image.jpg 1110w" sizes="(max-width: 370px) 100vw, 370px" /></div>
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			<a href="https://easysam.co.uk/news/startup-faces-17600-claude-bill-while-21168-in-azure-credits-expire-unused/" >
				Startup faces $17,600 Claude bill&#8230;while $21,168 in Azure credits expire unused			</a>
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			<p>Norwegian startup Vegalabs ran Anthropic models through Microsoft Foundry expecting its Microsoft for Startups credits to cover the cost &#8211; but that didn&#8217;t happen.</p>
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				Nine in 10 VMware customers eye the exit as licensing bills bite			</a>
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			<p>The Rimini Street-sponsored survey also found nearly half have no plans to move workloads to Broadcom&#8217;s preferred subscription platform.</p>
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		<p>The post <a href="https://easysam.co.uk/news/microsoft-offers-license-portability-to-entice-vmware-customers-to-azure/">Microsoft offers license portability to entice VMware customers to Azure</a> appeared first on <a href="https://easysam.co.uk">EasySAM</a>.</p>
]]></content:encoded>
					
		
		
			</item>
		<item>
		<title>Microsoft-owned LinkedIn shelves plans to move to Microsoft Azure</title>
		<link>https://easysam.co.uk/news/microsoft-owned-linkedin-shelves-plans-to-move-to-microsoft-azure/</link>
		
		<dc:creator><![CDATA[Mike Varney]]></dc:creator>
		<pubDate>Tue, 19 Dec 2023 09:51:47 +0000</pubDate>
				<category><![CDATA[News]]></category>
		<category><![CDATA[Azure]]></category>
		<category><![CDATA[Datacenter]]></category>
		<category><![CDATA[Licensing]]></category>
		<category><![CDATA[LinkedIn]]></category>
		<category><![CDATA[Microsoft]]></category>
		<guid isPermaLink="false">https://easysam.co.uk/?p=29208</guid>

					<description><![CDATA[<p>The social media platform had announced plans to switch to Azure; and away from its on-premise datacenters in 2019.</p>
<p>The post <a href="https://easysam.co.uk/news/microsoft-owned-linkedin-shelves-plans-to-move-to-microsoft-azure/">Microsoft-owned LinkedIn shelves plans to move to Microsoft Azure</a> appeared first on <a href="https://easysam.co.uk">EasySAM</a>.</p>
]]></description>
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					<h1 class="elementor-heading-title elementor-size-default">Azure</h1>				</div>
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					<h1 class="elementor-heading-title elementor-size-default">Published on 19th December 2023</h1>				</div>
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									<p>LinkedIn has set aside an effort to relocate its data center technology out of its physical facilities and into Microsoft’s Azure cloud, according to people familiar with the matter.</p><p>The decision not to proceed with the project, code-named “Blueshift,” marks a major reversal for LinkedIn, which announced its plan to move to Azure in 2019, three years after Microsoft acquired the company for $27 billion. LinkedIn had been using Azure for specific tasks.</p><p>The U-turn represents a setback for Microsoft, which is chasing Amazon Web Services in the lucrative cloud infrastructure market and has been counting on cloud technology and services to fuel much of its growth. Microsoft CEO Satya Nadella ran the cloud business before elevation to his current job in 2014.</p><p>Mohak Shroff, LinkedIn’s vice president of engineering, wrote in a 2019 blog post announcing Blueshift that “moving to Azure will give us access to a wide array of hardware and software innovations, and unprecedented global scale.”</p><p>Staffers started to learn of the decision not to follow through with the Azure migration last year, said the sources, who asked not to be named because of confidentiality. Executives stressed that the project was being put on hold, rather than getting canceled altogether, they said.</p><p>In a memo to research and development employees in June 2022, LinkedIn Chief Technology Officer Raghu Hiremagalur said LinkedIn would continue to use some Azure services and will “focus our efforts on scaling and innovating our on-prem infrastructure.” A different internal document, viewed by CNBC, says LinkedIn and Microsoft together agreed to hold off on trying to get LinkedIn’s website running on Azure.</p><p>“With the incredible demand Azure is seeing and the growth of our platform, we’ve decided to pause our planned migration of LinkedIn to allocate resources to external Azure customers,” Hiremagalur wrote in his memo.</p><p>A LinkedIn spokesperson confirmed that the Microsoft subsidiary changed direction on Blueshift and said LinkedIn continues to use Azure.</p><p>“We are using both Azure to complement our infrastructure needs and further investing in our data centers,” the spokesperson said in an email. “This includes our running 100 employee-facing applications on Azure, leveraging Azure FrontDoor and ongoing work to consolidate our datacenter locations that are currently spread across multiple buildings under a single roof. Azure has been crucial to support and scale collaboration and productivity for our teams and to deliver value to our members.”</p><p>Azure Front Door is a content delivery network that keeps information stored in a variety of places around the world so it can quickly be sent to devices.</p><p>Issues with the planned migration arose from LinkedIn attempting to use its own software tools instead of those readily available on Azure, one of the people said. LinkedIn is in the process of constructing an additional data center to handle its computing needs, the person said.</p><p>Under the leadership of Nadella, Microsoft has moved some of its acquired assets to Azure, including GitHub and Minecraft developer Mojang.</p><p>More recently, Azure has gained attention because of Microsoft’s investment in OpenAI, which uses Azure infrastructure for running the large language models powering ChatGPT and other products. Nadella told Wired that he first saw the GPT-4 LLM from OpenAI in the summer of 2022, a few months before OpenAI released the ChatGPT chatbot.</p><p>Microsoft said in October that third-quarter revenue from Azure and other cloud services grew 29%, while LinkedIn revenue was up 8%. LinkedIn said in November that it had reached 1 billion members.</p>								</div>
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									<p><span style="text-decoration: underline;"><a href="https://www.cnbc.com/2023/12/14/linkedin-shelved-plan-to-migrate-to-microsoft-azure-cloud.html" target="_blank" rel="noopener">https://www.cnbc.com/2023/12/14/linkedin-shelved-plan-to-migrate-to-microsoft-azure-cloud.html</a></span></p>								</div>
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									<p>Data Center Dynamics</p>								</div>
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									<a href="https://easysam.co.uk/tag/azure/" rel="tag">Azure</a> | <a href="https://easysam.co.uk/tag/datacenter/" rel="tag">Datacenter</a> | <a href="https://easysam.co.uk/tag/licensing/" rel="tag">Licensing</a> | <a href="https://easysam.co.uk/tag/linkedin/" rel="tag">LinkedIn</a> | <a href="https://easysam.co.uk/tag/microsoft/" rel="tag">Microsoft</a>								</div>
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			<a href="https://easysam.co.uk/news/nine-in-10-vmware-customers-eye-the-exit-as-licensing-bills-bite/" >
				Nine in 10 VMware customers eye the exit as licensing bills bite			</a>
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			<p>The Rimini Street-sponsored survey also found nearly half have no plans to move workloads to Broadcom&#8217;s preferred subscription platform.</p>
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		<p>The post <a href="https://easysam.co.uk/news/microsoft-owned-linkedin-shelves-plans-to-move-to-microsoft-azure/">Microsoft-owned LinkedIn shelves plans to move to Microsoft Azure</a> appeared first on <a href="https://easysam.co.uk">EasySAM</a>.</p>
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