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		<title>VMware quietly extends European sales and support for low-end vSphere</title>
		<link>https://easysam.co.uk/news/vmware-quietly-extends-european-sales-and-support-for-low-end-vsphere/</link>
		
		<dc:creator><![CDATA[Mike Varney]]></dc:creator>
		<pubDate>Tue, 10 Nov 2026 09:18:00 +0000</pubDate>
				<category><![CDATA[News]]></category>
		<category><![CDATA[Broadcom]]></category>
		<category><![CDATA[EOL]]></category>
		<category><![CDATA[Support]]></category>
		<category><![CDATA[Virtual]]></category>
		<category><![CDATA[VMware]]></category>
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					<description><![CDATA[<p>The revelation was subtly slipped in alongside the announcement of vSphere Express in a blog post last week.</p>
<p>The post <a href="https://easysam.co.uk/news/vmware-quietly-extends-european-sales-and-support-for-low-end-vsphere/">VMware quietly extends European sales and support for low-end vSphere</a> appeared first on <a href="https://easysam.co.uk">EasySAM</a>.</p>
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									<p>VMware will keep selling vSphere Standard and Enterprise Plus version 8 in the European Economic Area until October 2027, with extended support through October 2028, a concession that appears aimed at appeasing regulators.</p><p>VMware has quietly extended the availability of its low-end vSphere Standard and Enterprise Plus products for European customers, a move that appears designed to ease regulatory pressure from the European Commission.</p><p>The virtualisation vendor slipped the announcement into a November 4 blog post introducing vSphere Express, a new low-end product. The Register&#8217;s initial report on vSphere Express, based on an interview and materials VMware provided, did not include the extension. The version VMware sent omitted a paragraph stating that customers in the European Economic Area can buy vSphere Standard version 8 and vSphere Enterprise Plus version 8 until October 31, 2027. Active subscriptions to those offerings will include Extended Support until the earlier of the subscription end date or October 31, 2028.</p><p>That date extends more than a year past the October 11, 2027, end-of-general-support date for the more capable vSphere 8 and Cloud Foundation 5.x products.</p><p>&#8220;This has the potential to be a positive development for organisations within the European Economic Area,&#8221; independent analyst Michael Warrilow told The Register. &#8220;It could provide them up to an extra 12 months to transition vSphere 8 to VCF 9 and/or migrate workloads to another platform.&#8221;</p><p>Warrilow urged European users to seek &#8220;absolute clarity&#8221; from VMware about the specifics of the offer. &#8220;What level of extended support will be provided and what longer-term commitments will need to be made? I cannot find any of that detail,&#8221; he wrote.</p><p>The extension follows a history of friction between VMware and its customers. VMware previously promised patches for users who kept perpetual licenses instead of moving to subscriptions. The Broadcom business unit later paused patch downloads for months, claiming it needed to adjust its website to make them possible.</p><p>Warrilow suggested &#8220;regulatory muscle&#8221; is behind the decision to keep selling vSphere Standard only in Europe. Regulators worldwide cleared Broadcom&#8217;s acquisition of VMware, but European authorities have since revisited the matter. Lobby group Cloud Infrastructure Services Providers in Europe (CISPE) succeeded in having the European Commission open an antitrust investigation into whether VMware&#8217;s channel changes inappropriately shaped the cloud infrastructure provider market. The Register understands CISPE feels regulators are receptive to its arguments. In the Netherlands, local courts enforced a VMware support contract of the sort that Broadcom has tried to walk away from at other users.</p><p>Warrilow wonders if VMware might now change its policy regarding vSphere Standard in other countries. &#8220;The subsequent question is how can organisations in other regions get the same concessions from Broadcom? I would encourage them to amplify their voice by rallying industry associations and user groups to the cause whilst lobbying the regulators in their jurisdiction.&#8221;</p><p>Overall, however, he thinks VMware&#8217;s decision isn&#8217;t enormously impactful. &#8220;Ultimately, all it does is buy a little more time to upgrade or migrate,&#8221; he wrote.</p><p>It may not even do that. The Register often heard that VMware seldom issued quotes for vSphere Standard or Enterprise Plus. Paul Turner, chief product officer for VMware&#8217;s Cloud Foundation Division, told The Register that inappropriate incentives for channel partners caused that situation, and that VMware later fixed it. Continental users will be hoping VMware got that effort right.</p>								</div>
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        <h2 class="title eael-cta-heading">The bit of extra breathing space you need?</h2><p>With this extension, could now be the time for a comprehensive review to help you reduce licensing costs, assess your migration options and avoid becoming locked into expensive long-term commitments?</p><p>Speak to one of our experts today.</p><a href="/contact-us" class="cta-button cta-preset-1  ">Get in touch</a>	</div>
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									<p><span style="text-decoration: underline;"><a href="https://news.lavx.hu/article/vmware-quietly-extends-european-sales-and-support-for-low-end-vsphere" target="_blank" rel="noopener">https://news.lavx.hu/article/vmware-quietly-extends-european-sales-and-support-for-low-end-vsphere</a></span></p>								</div>
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									<a href="https://easysam.co.uk/tag/broadcom/" rel="tag">Broadcom</a> | <a href="https://easysam.co.uk/tag/eol/" rel="tag">EOL</a> | <a href="https://easysam.co.uk/tag/support/" rel="tag">Support</a> | <a href="https://easysam.co.uk/tag/virtual/" rel="tag">Virtual</a> | <a href="https://easysam.co.uk/tag/vmware/" rel="tag">VMware</a>								</div>
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				<article class="elementor-post elementor-grid-item post-38631 post type-post status-publish format-standard has-post-thumbnail hentry category-knowledge-base tag-backup tag-costs tag-itam tag-licensing tag-migration latest_post" role="listitem">
				<a class="elementor-post__thumbnail__link" href="https://easysam.co.uk/knowledge-base/when-should-cios-pay-to-keep-their-technology-options-open/" tabindex="-1" >
			<div class="elementor-post__thumbnail"><img decoding="async" width="370" height="240" src="https://easysam.co.uk/wp-content/uploads/2026/11/when-should-cios-pay-to-keep-their-technology-options-open-featured-image-370x240.jpg" class="attachment-rara-business-blog size-rara-business-blog wp-image-38632" alt="" srcset="https://easysam.co.uk/wp-content/uploads/2026/11/when-should-cios-pay-to-keep-their-technology-options-open-featured-image-370x240.jpg 370w, https://easysam.co.uk/wp-content/uploads/2026/11/when-should-cios-pay-to-keep-their-technology-options-open-featured-image-300x195.jpg 300w, https://easysam.co.uk/wp-content/uploads/2026/11/when-should-cios-pay-to-keep-their-technology-options-open-featured-image-1024x664.jpg 1024w, https://easysam.co.uk/wp-content/uploads/2026/11/when-should-cios-pay-to-keep-their-technology-options-open-featured-image-768x498.jpg 768w, https://easysam.co.uk/wp-content/uploads/2026/11/when-should-cios-pay-to-keep-their-technology-options-open-featured-image-770x499.jpg 770w, https://easysam.co.uk/wp-content/uploads/2026/11/when-should-cios-pay-to-keep-their-technology-options-open-featured-image-93x60.jpg 93w, https://easysam.co.uk/wp-content/uploads/2026/11/when-should-cios-pay-to-keep-their-technology-options-open-featured-image.jpg 1110w" sizes="(max-width: 370px) 100vw, 370px" /></div>
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			<a href="https://easysam.co.uk/knowledge-base/when-should-cios-pay-to-keep-their-technology-options-open/" >
				When should CIOs pay to keep their technology options open?			</a>
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				<div class="elementor-post__excerpt">
			<p>The answer depends on switching time, ongoing costs and whether an alternative gives the business a useful choice.</p>
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				<article class="elementor-post elementor-grid-item post-38621 post type-post status-publish format-standard has-post-thumbnail hentry category-news tag-broadcom tag-eol tag-support tag-virtual tag-vmware latest_post" role="listitem">
				<a class="elementor-post__thumbnail__link" href="https://easysam.co.uk/news/vmware-quietly-extends-european-sales-and-support-for-low-end-vsphere/" tabindex="-1" >
			<div class="elementor-post__thumbnail"><img loading="lazy" decoding="async" width="370" height="240" src="https://easysam.co.uk/wp-content/uploads/2026/11/vmware-quietly-extends-european-sales-and-support-for-low-end-vsphere-featured-image-370x240.jpeg" class="attachment-rara-business-blog size-rara-business-blog wp-image-38622" alt="" srcset="https://easysam.co.uk/wp-content/uploads/2026/11/vmware-quietly-extends-european-sales-and-support-for-low-end-vsphere-featured-image-370x240.jpeg 370w, https://easysam.co.uk/wp-content/uploads/2026/11/vmware-quietly-extends-european-sales-and-support-for-low-end-vsphere-featured-image-300x195.jpeg 300w, https://easysam.co.uk/wp-content/uploads/2026/11/vmware-quietly-extends-european-sales-and-support-for-low-end-vsphere-featured-image-1024x664.jpeg 1024w, https://easysam.co.uk/wp-content/uploads/2026/11/vmware-quietly-extends-european-sales-and-support-for-low-end-vsphere-featured-image-768x498.jpeg 768w, https://easysam.co.uk/wp-content/uploads/2026/11/vmware-quietly-extends-european-sales-and-support-for-low-end-vsphere-featured-image-770x499.jpeg 770w, https://easysam.co.uk/wp-content/uploads/2026/11/vmware-quietly-extends-european-sales-and-support-for-low-end-vsphere-featured-image-93x60.jpeg 93w, https://easysam.co.uk/wp-content/uploads/2026/11/vmware-quietly-extends-european-sales-and-support-for-low-end-vsphere-featured-image.jpeg 1110w" sizes="(max-width: 370px) 100vw, 370px" /></div>
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			<a href="https://easysam.co.uk/news/vmware-quietly-extends-european-sales-and-support-for-low-end-vsphere/" >
				VMware quietly extends European sales and support for low-end vSphere			</a>
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				<div class="elementor-post__excerpt">
			<p>The revelation was subtly slipped in alongside the announcement of vSphere Express in a blog post last week.</p>
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				<article class="elementor-post elementor-grid-item post-38610 post type-post status-publish format-standard has-post-thumbnail hentry category-news tag-broadcom tag-cores tag-virtual tag-vmware latest_post" role="listitem">
				<a class="elementor-post__thumbnail__link" href="https://easysam.co.uk/news/vmware-releases-vsphere-express-for-virtualisation-on-up-to-128-cores/" tabindex="-1" >
			<div class="elementor-post__thumbnail"><img loading="lazy" decoding="async" width="370" height="240" src="https://easysam.co.uk/wp-content/uploads/2026/11/vmware-releases-vsphere-express-for-virtualisation-on-up-to-128-cores-featured-image-370x240.jpg" class="attachment-rara-business-blog size-rara-business-blog wp-image-38611" alt="" srcset="https://easysam.co.uk/wp-content/uploads/2026/11/vmware-releases-vsphere-express-for-virtualisation-on-up-to-128-cores-featured-image-370x240.jpg 370w, https://easysam.co.uk/wp-content/uploads/2026/11/vmware-releases-vsphere-express-for-virtualisation-on-up-to-128-cores-featured-image-300x195.jpg 300w, https://easysam.co.uk/wp-content/uploads/2026/11/vmware-releases-vsphere-express-for-virtualisation-on-up-to-128-cores-featured-image-1024x664.jpg 1024w, https://easysam.co.uk/wp-content/uploads/2026/11/vmware-releases-vsphere-express-for-virtualisation-on-up-to-128-cores-featured-image-768x498.jpg 768w, https://easysam.co.uk/wp-content/uploads/2026/11/vmware-releases-vsphere-express-for-virtualisation-on-up-to-128-cores-featured-image-770x499.jpg 770w, https://easysam.co.uk/wp-content/uploads/2026/11/vmware-releases-vsphere-express-for-virtualisation-on-up-to-128-cores-featured-image-93x60.jpg 93w, https://easysam.co.uk/wp-content/uploads/2026/11/vmware-releases-vsphere-express-for-virtualisation-on-up-to-128-cores-featured-image.jpg 1110w" sizes="(max-width: 370px) 100vw, 370px" /></div>
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				<h3 class="elementor-post__title">
			<a href="https://easysam.co.uk/news/vmware-releases-vsphere-express-for-virtualisation-on-up-to-128-cores/" >
				VMware releases vSphere Express for virtualisation on up to 128 cores			</a>
		</h3>
				<div class="elementor-post__excerpt">
			<p>After pushing its full private cloud suite, Broadcom is now offering a smaller-scale option &#8211; but reported pricing could limit its appeal to smaller customers.</p>
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				<article class="elementor-post elementor-grid-item post-38601 post type-post status-publish format-standard has-post-thumbnail hentry category-knowledge-base tag-costs tag-hardware tag-licensing tag-software tag-wastage latest_post" role="listitem">
				<a class="elementor-post__thumbnail__link" href="https://easysam.co.uk/knowledge-base/software-licensing-can-drive-hardware-waste-and-raise-it-costs/" tabindex="-1" >
			<div class="elementor-post__thumbnail"><img loading="lazy" decoding="async" width="370" height="240" src="https://easysam.co.uk/wp-content/uploads/2026/11/software-licensing-can-drive-hardware-waste-and-raise-it-costs-featured-image-370x240.jpg" class="attachment-rara-business-blog size-rara-business-blog wp-image-38602" alt="" srcset="https://easysam.co.uk/wp-content/uploads/2026/11/software-licensing-can-drive-hardware-waste-and-raise-it-costs-featured-image-370x240.jpg 370w, https://easysam.co.uk/wp-content/uploads/2026/11/software-licensing-can-drive-hardware-waste-and-raise-it-costs-featured-image-300x195.jpg 300w, https://easysam.co.uk/wp-content/uploads/2026/11/software-licensing-can-drive-hardware-waste-and-raise-it-costs-featured-image-1024x664.jpg 1024w, https://easysam.co.uk/wp-content/uploads/2026/11/software-licensing-can-drive-hardware-waste-and-raise-it-costs-featured-image-768x498.jpg 768w, https://easysam.co.uk/wp-content/uploads/2026/11/software-licensing-can-drive-hardware-waste-and-raise-it-costs-featured-image-770x499.jpg 770w, https://easysam.co.uk/wp-content/uploads/2026/11/software-licensing-can-drive-hardware-waste-and-raise-it-costs-featured-image-93x60.jpg 93w, https://easysam.co.uk/wp-content/uploads/2026/11/software-licensing-can-drive-hardware-waste-and-raise-it-costs-featured-image.jpg 1110w" sizes="(max-width: 370px) 100vw, 370px" /></div>
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			<a href="https://easysam.co.uk/knowledge-base/software-licensing-can-drive-hardware-waste-and-raise-it-costs/" >
				Software licensing can drive hardware waste and raise IT costs			</a>
		</h3>
				<div class="elementor-post__excerpt">
			<p>A continual pressure to upgrade and update applications is having a knock on effect of also replacing computers and servers that are still working.</p>
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		<p>The post <a href="https://easysam.co.uk/news/vmware-quietly-extends-european-sales-and-support-for-low-end-vsphere/">VMware quietly extends European sales and support for low-end vSphere</a> appeared first on <a href="https://easysam.co.uk">EasySAM</a>.</p>
]]></content:encoded>
					
		
		
			</item>
		<item>
		<title>VMware releases vSphere Express for virtualisation on up to 128 cores</title>
		<link>https://easysam.co.uk/news/vmware-releases-vsphere-express-for-virtualisation-on-up-to-128-cores/</link>
		
		<dc:creator><![CDATA[Mike Varney]]></dc:creator>
		<pubDate>Thu, 05 Nov 2026 12:14:29 +0000</pubDate>
				<category><![CDATA[News]]></category>
		<category><![CDATA[Broadcom]]></category>
		<category><![CDATA[Cores]]></category>
		<category><![CDATA[Virtual]]></category>
		<category><![CDATA[VMware]]></category>
		<guid isPermaLink="false">https://easysam.co.uk/?p=38610</guid>

					<description><![CDATA[<p>After pushing its full private cloud suite, Broadcom is now offering a smaller-scale option - but reported pricing could limit its appeal to smaller customers.</p>
<p>The post <a href="https://easysam.co.uk/news/vmware-releases-vsphere-express-for-virtualisation-on-up-to-128-cores/">VMware releases vSphere Express for virtualisation on up to 128 cores</a> appeared first on <a href="https://easysam.co.uk">EasySAM</a>.</p>
]]></description>
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									<p>After alienating many long-time small- to medium-sized business (SMB) customers, Broadcom’s VMware is trying to appeal to its smaller customers.</p><p>Yesterday, the virtualisation company announced vSphere Express, a lower-end virtualisation offering for organisations that require “cost-effective essential virtualisation.”</p><p>vSphere Express comes after many customers reported that VMware was pushing them to VMware Cloud Foundation (VCF), the flagship private cloud bundle that has many features SMBs don’t need and is expensive. Some SMB users have reported that VMware sales representatives previously told them that vSphere Standard, VMware’s prior entry-level virtualisation offering, wasn’t available anymore.</p><p>A VMware spokesperson said that VMware will sell a per-core subscription license at a price that will be “significantly lower” than the VMware vSphere Foundation (VVF) bundle and VCF but wouldn’t provide a price quote.</p><p>IT distributor TD Synnex lists vSphere Express as costing $9,600 a year for running on up to 128 cores. The price doesn’t get cheaper with fewer cores, which still presents a challenge to the smallest use cases.</p><p>vSphere Express includes basic capabilities, like vMotion, for “live migration of running virtual machines with improved migration speed and efficiency,” and high availability for the “automated restart of failed virtual machines,” VMware’s announcement said.</p><p>The product only supports discrete instances, and organisations won’t be able to manage them centrally, Prashanth Shenoy, VP of product marketing for VCF, said.</p><p>“We started listening to a lot of our lower-end customers who didn’t really want the VVF but wanted the core virtualisation capability, and [vSphere Express is] really meant for that market,” Shenoy said.</p><p>Whereas vSphere Standard hasn’t seen a meaningful update in years, vSphere Express will be updated as frequently as VCF and VVF are, The Register reported.</p>								</div>
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					<h3 class="elementor-heading-title elementor-size-default">Winning back SMBs</h3>				</div>
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									<p>Returning focus to a streamlined low-end virtualisation product is an about-face for VMware, which has largely focused on enterprise-size customers since Broadcom’s takeover. This focus shift has been evident as the tech giant has reduced the number of channel partners that it works with, bundled its product line-up into a small number of expensive SKUs, and cancelled plans to take its biggest clients direct.</p><p>While VMware has been financially successful under Broadcom, vSphere Express suggests Broadcom may worry about losing business from smaller organisations and, more broadly, that its changes are pushing customers of various sizes to explore their options.</p><p>In September, while teasing what would become vSphere Express, Paul Turner, VCF’s chief product officer, said that Broadcom issued sales incentives that pushed its sales team to sell VCF. He said that VMware had “too big a focus on VCF.”</p><p>Nick Watson, chief technologist at UK-based tech advisory firm C4C Group, said: “My reading is that Express exists because customers looked at VCF, did the sums, and started packing. This is Broadcom putting a door back on the building.”</p><p>Migrating off VMware can be very costly and time-consuming, making matters particularly complicated for SMBs. For organisations that can’t currently juggle a migration alongside other projects and/or have limited resources, vSphere Express can be a much simpler and more easily attainable solution than changing virtualisation platforms.</p><p>Some SMBs, though, including the thousands of firms that have already migrated to VMware rivals and firms whose preferred resellers no longer work with VMware, will be much harder to sway, though.</p><p>“Broadcom has lost all credibility. No thanks. We have two more locations to migrate off VMware and we’re done with this nightmare. Not playing these games,” a Reddit user said last week in response to details shared about vSphere Express.</p><p>Speaking in September, Dean Colpitts, CTO of Canadian managed services provider and former VMware partner Members IT Group, noted that even though migrating to the new low-end virtualisation offering may be easy, Broadcom has “already shown both customers and partners they can’t be trusted.”</p>								</div>
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        <h2 class="title eael-cta-heading">A saving grace? Or another headache to contend with?</h2><p>Could this new offering from VMware create savings opportunities for your organisation – or introduce new licensing complexities? Either way, are you confident you'd be getting the best value from your virtualisation estate?</p><p>If not, why not get the experts in to help check?</p><a href="/contact-us" class="cta-button cta-preset-1  ">Get in touch</a>	</div>
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									<p><span style="text-decoration: underline;"><a href="https://www.itpro.com/software/microsoft/businesses-are-being-steered-to-azure-by-financial-penalties-rather-than-by-merit-us-it-leaders-hit-out-at-microsoft-licensing-practices-in-call-to-action-for-regulators" target="_blank" rel="noopener">https://www.itpro.com/software/microsoft/businesses-are-being-steered-to-azure-by-financial-penalties-rather-than-by-merit-us-it-leaders-hit-out-at-microsoft-licensing-practices-in-call-to-action-for-regulators</a></span></p>								</div>
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									<p>Kumpol Pijadee via Vecteezy</p>								</div>
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									<a href="https://easysam.co.uk/tag/broadcom/" rel="tag">Broadcom</a> | <a href="https://easysam.co.uk/tag/cores/" rel="tag">Cores</a> | <a href="https://easysam.co.uk/tag/virtual/" rel="tag">Virtual</a> | <a href="https://easysam.co.uk/tag/vmware/" rel="tag">VMware</a>								</div>
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				<article class="elementor-post elementor-grid-item post-38631 post type-post status-publish format-standard has-post-thumbnail hentry category-knowledge-base tag-backup tag-costs tag-itam tag-licensing tag-migration latest_post" role="listitem">
				<a class="elementor-post__thumbnail__link" href="https://easysam.co.uk/knowledge-base/when-should-cios-pay-to-keep-their-technology-options-open/" tabindex="-1" >
			<div class="elementor-post__thumbnail"><img decoding="async" width="370" height="240" src="https://easysam.co.uk/wp-content/uploads/2026/11/when-should-cios-pay-to-keep-their-technology-options-open-featured-image-370x240.jpg" class="attachment-rara-business-blog size-rara-business-blog wp-image-38632" alt="" srcset="https://easysam.co.uk/wp-content/uploads/2026/11/when-should-cios-pay-to-keep-their-technology-options-open-featured-image-370x240.jpg 370w, https://easysam.co.uk/wp-content/uploads/2026/11/when-should-cios-pay-to-keep-their-technology-options-open-featured-image-300x195.jpg 300w, https://easysam.co.uk/wp-content/uploads/2026/11/when-should-cios-pay-to-keep-their-technology-options-open-featured-image-1024x664.jpg 1024w, https://easysam.co.uk/wp-content/uploads/2026/11/when-should-cios-pay-to-keep-their-technology-options-open-featured-image-768x498.jpg 768w, https://easysam.co.uk/wp-content/uploads/2026/11/when-should-cios-pay-to-keep-their-technology-options-open-featured-image-770x499.jpg 770w, https://easysam.co.uk/wp-content/uploads/2026/11/when-should-cios-pay-to-keep-their-technology-options-open-featured-image-93x60.jpg 93w, https://easysam.co.uk/wp-content/uploads/2026/11/when-should-cios-pay-to-keep-their-technology-options-open-featured-image.jpg 1110w" sizes="(max-width: 370px) 100vw, 370px" /></div>
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			<a href="https://easysam.co.uk/knowledge-base/when-should-cios-pay-to-keep-their-technology-options-open/" >
				When should CIOs pay to keep their technology options open?			</a>
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				<div class="elementor-post__excerpt">
			<p>The answer depends on switching time, ongoing costs and whether an alternative gives the business a useful choice.</p>
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				<article class="elementor-post elementor-grid-item post-38621 post type-post status-publish format-standard has-post-thumbnail hentry category-news tag-broadcom tag-eol tag-support tag-virtual tag-vmware latest_post" role="listitem">
				<a class="elementor-post__thumbnail__link" href="https://easysam.co.uk/news/vmware-quietly-extends-european-sales-and-support-for-low-end-vsphere/" tabindex="-1" >
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			<a href="https://easysam.co.uk/news/vmware-quietly-extends-european-sales-and-support-for-low-end-vsphere/" >
				VMware quietly extends European sales and support for low-end vSphere			</a>
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			<p>The revelation was subtly slipped in alongside the announcement of vSphere Express in a blog post last week.</p>
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			<a href="https://easysam.co.uk/news/vmware-releases-vsphere-express-for-virtualisation-on-up-to-128-cores/" >
				VMware releases vSphere Express for virtualisation on up to 128 cores			</a>
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			<p>After pushing its full private cloud suite, Broadcom is now offering a smaller-scale option &#8211; but reported pricing could limit its appeal to smaller customers.</p>
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			<p>A continual pressure to upgrade and update applications is having a knock on effect of also replacing computers and servers that are still working.</p>
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		<p>The post <a href="https://easysam.co.uk/news/vmware-releases-vsphere-express-for-virtualisation-on-up-to-128-cores/">VMware releases vSphere Express for virtualisation on up to 128 cores</a> appeared first on <a href="https://easysam.co.uk">EasySAM</a>.</p>
]]></content:encoded>
					
		
		
			</item>
		<item>
		<title>Tesco dumping VMware for Proxmox to cut licensing costs</title>
		<link>https://easysam.co.uk/news/tesco-dumping-vmware-for-proxmox-to-cut-licensing-costs/</link>
		
		<dc:creator><![CDATA[Mike Varney]]></dc:creator>
		<pubDate>Tue, 27 Oct 2026 15:00:24 +0000</pubDate>
				<category><![CDATA[News]]></category>
		<category><![CDATA[Broadcom]]></category>
		<category><![CDATA[Migration]]></category>
		<category><![CDATA[Virtual]]></category>
		<category><![CDATA[VMware]]></category>
		<guid isPermaLink="false">https://easysam.co.uk/?p=38546</guid>

					<description><![CDATA[<p>The move was noticed after the supermarket giant were seen advertising for a new head of software engineering, who will be charged with leading the migration.</p>
<p>The post <a href="https://easysam.co.uk/news/tesco-dumping-vmware-for-proxmox-to-cut-licensing-costs/">Tesco dumping VMware for Proxmox to cut licensing costs</a> appeared first on <a href="https://easysam.co.uk">EasySAM</a>.</p>
]]></description>
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									<p>Proxmox appears to have won the race to woo British supermarket giant and <span style="text-decoration: underline;"><a href="https://easysam.co.uk/news/tesco-moving-40000-server-workloads-off-vmware-amid-broadcoms-abusive-conduct/" target="_blank" rel="noopener">vocal VMware detractor</a></span> Tesco.</p><p>A job listing for a head of software development role at the want-away firm reveals its apparent choice, with stated role responsibilities including “modernising Tesco’s edge virtualisation estate through the migration from VMware to Proxmox.”</p><p>An India-based development lead is wanted by Tesco, with the successful candidate tasked with defining architecture, migration patterns, and repeatable build configurations across networking and storage and wider workloads.</p><p>What looks to be an initial dip into the open-source alternative to VMware, Tesco wants someone to lead design, engineering, and production validation “before progressive rollout across the retail estate.”</p><p>Tesco’s desire for a “safe and predictable migration from VMware to Proxmox” comes as the retailer has been among the most vocal detractors of VMware’s post-acquisition shake-up. It filed a breach of contract lawsuit in late 2025, contending Broadcom failed to honour perpetual licenses it bought in 2021 for vSphere Foundation, VMware Cloud Foundation (VCF), and Tanzu. The jump to Proxmox comes amid previous reports suggesting Tesco was racing to get some 40,000 servers off VMware.</p><p>Neither Tesco nor Proxmox has officially commented on the move across, but should the potential migration come to fruition, the retailer would find itself working with a VMware alternative priding itself on open source.</p><p>Its virtualisation offerings, like its Datacenter Manager, provide relatively basic management for virtual machines (VMs) and containers, but crucially it doesn’t force users to pay for unwanted or unused software features.</p><p>A RunZero report dated last November suggested that want-away VMware users were jumping to Proxmox in droves, with Version 1.0 of its flagship Datacenter Manager offering featuring the ability for live migration of VMs between different clusters, similar to VMware’s vMotion but without the need for a wider Broadcom-esque license.</p><p>Tesco’s move to Proxmox would be a blow to Nutanix, which has quickly and repeatedly emerged as the go-to for want-away VMware users. Perpetual license changes and subscription shifts have caused as many as 90% of some 270 surveyed IT leaders to admit they’re considering unsticking from VMware.</p><p>Of course, VMware remains unfazed, with CEO Hock Tan previously touting that more than 90% of its 10,000 largest customers signed up to VCF in its first year alone. But that hasn’t stopped it from making it slightly harder for folks to jump ship, having recently culled a software kit used by many of its rivals to migrate VMs to a different virtualisation platform.</p>								</div>
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        <h2 class="title eael-cta-heading">Thinking of a similar move? But are you in the position to do so?</h2><p>How confident are you that you have the software asset visibility and licensing intelligence needed to challenge rising vendor costs, identify viable alternatives and avoid overpaying for your IT estate?</p><p>Not sure? Get some help from the experts.</p><a href="/contact-us" class="cta-button cta-preset-1  ">Get in touch</a>	</div>
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									<p><span style="text-decoration: underline;"><a href="https://www.sdxcentral.com/news/tesco-dumping-vmware-for-proxmox-to-cut-licensing-costs/" target="_blank" rel="noopener">https://www.sdxcentral.com/news/tesco-dumping-vmware-for-proxmox-to-cut-licensing-costs/</a></span></p>								</div>
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									<p>Tesco</p>								</div>
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									<a href="https://easysam.co.uk/tag/broadcom/" rel="tag">Broadcom</a> | <a href="https://easysam.co.uk/tag/migration/" rel="tag">Migration</a> | <a href="https://easysam.co.uk/tag/virtual/" rel="tag">Virtual</a> | <a href="https://easysam.co.uk/tag/vmware/" rel="tag">VMware</a>								</div>
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				<article class="elementor-post elementor-grid-item post-38631 post type-post status-publish format-standard has-post-thumbnail hentry category-knowledge-base tag-backup tag-costs tag-itam tag-licensing tag-migration latest_post" role="listitem">
				<a class="elementor-post__thumbnail__link" href="https://easysam.co.uk/knowledge-base/when-should-cios-pay-to-keep-their-technology-options-open/" tabindex="-1" >
			<div class="elementor-post__thumbnail"><img decoding="async" width="370" height="240" src="https://easysam.co.uk/wp-content/uploads/2026/11/when-should-cios-pay-to-keep-their-technology-options-open-featured-image-370x240.jpg" class="attachment-rara-business-blog size-rara-business-blog wp-image-38632" alt="" srcset="https://easysam.co.uk/wp-content/uploads/2026/11/when-should-cios-pay-to-keep-their-technology-options-open-featured-image-370x240.jpg 370w, https://easysam.co.uk/wp-content/uploads/2026/11/when-should-cios-pay-to-keep-their-technology-options-open-featured-image-300x195.jpg 300w, https://easysam.co.uk/wp-content/uploads/2026/11/when-should-cios-pay-to-keep-their-technology-options-open-featured-image-1024x664.jpg 1024w, https://easysam.co.uk/wp-content/uploads/2026/11/when-should-cios-pay-to-keep-their-technology-options-open-featured-image-768x498.jpg 768w, https://easysam.co.uk/wp-content/uploads/2026/11/when-should-cios-pay-to-keep-their-technology-options-open-featured-image-770x499.jpg 770w, https://easysam.co.uk/wp-content/uploads/2026/11/when-should-cios-pay-to-keep-their-technology-options-open-featured-image-93x60.jpg 93w, https://easysam.co.uk/wp-content/uploads/2026/11/when-should-cios-pay-to-keep-their-technology-options-open-featured-image.jpg 1110w" sizes="(max-width: 370px) 100vw, 370px" /></div>
		</a>
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				<h3 class="elementor-post__title">
			<a href="https://easysam.co.uk/knowledge-base/when-should-cios-pay-to-keep-their-technology-options-open/" >
				When should CIOs pay to keep their technology options open?			</a>
		</h3>
				<div class="elementor-post__excerpt">
			<p>The answer depends on switching time, ongoing costs and whether an alternative gives the business a useful choice.</p>
		</div>
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				<article class="elementor-post elementor-grid-item post-38621 post type-post status-publish format-standard has-post-thumbnail hentry category-news tag-broadcom tag-eol tag-support tag-virtual tag-vmware latest_post" role="listitem">
				<a class="elementor-post__thumbnail__link" href="https://easysam.co.uk/news/vmware-quietly-extends-european-sales-and-support-for-low-end-vsphere/" tabindex="-1" >
			<div class="elementor-post__thumbnail"><img loading="lazy" decoding="async" width="370" height="240" src="https://easysam.co.uk/wp-content/uploads/2026/11/vmware-quietly-extends-european-sales-and-support-for-low-end-vsphere-featured-image-370x240.jpeg" class="attachment-rara-business-blog size-rara-business-blog wp-image-38622" alt="" srcset="https://easysam.co.uk/wp-content/uploads/2026/11/vmware-quietly-extends-european-sales-and-support-for-low-end-vsphere-featured-image-370x240.jpeg 370w, https://easysam.co.uk/wp-content/uploads/2026/11/vmware-quietly-extends-european-sales-and-support-for-low-end-vsphere-featured-image-300x195.jpeg 300w, https://easysam.co.uk/wp-content/uploads/2026/11/vmware-quietly-extends-european-sales-and-support-for-low-end-vsphere-featured-image-1024x664.jpeg 1024w, https://easysam.co.uk/wp-content/uploads/2026/11/vmware-quietly-extends-european-sales-and-support-for-low-end-vsphere-featured-image-768x498.jpeg 768w, https://easysam.co.uk/wp-content/uploads/2026/11/vmware-quietly-extends-european-sales-and-support-for-low-end-vsphere-featured-image-770x499.jpeg 770w, https://easysam.co.uk/wp-content/uploads/2026/11/vmware-quietly-extends-european-sales-and-support-for-low-end-vsphere-featured-image-93x60.jpeg 93w, https://easysam.co.uk/wp-content/uploads/2026/11/vmware-quietly-extends-european-sales-and-support-for-low-end-vsphere-featured-image.jpeg 1110w" sizes="(max-width: 370px) 100vw, 370px" /></div>
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				<h3 class="elementor-post__title">
			<a href="https://easysam.co.uk/news/vmware-quietly-extends-european-sales-and-support-for-low-end-vsphere/" >
				VMware quietly extends European sales and support for low-end vSphere			</a>
		</h3>
				<div class="elementor-post__excerpt">
			<p>The revelation was subtly slipped in alongside the announcement of vSphere Express in a blog post last week.</p>
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				</article>
				<article class="elementor-post elementor-grid-item post-38610 post type-post status-publish format-standard has-post-thumbnail hentry category-news tag-broadcom tag-cores tag-virtual tag-vmware latest_post" role="listitem">
				<a class="elementor-post__thumbnail__link" href="https://easysam.co.uk/news/vmware-releases-vsphere-express-for-virtualisation-on-up-to-128-cores/" tabindex="-1" >
			<div class="elementor-post__thumbnail"><img loading="lazy" decoding="async" width="370" height="240" src="https://easysam.co.uk/wp-content/uploads/2026/11/vmware-releases-vsphere-express-for-virtualisation-on-up-to-128-cores-featured-image-370x240.jpg" class="attachment-rara-business-blog size-rara-business-blog wp-image-38611" alt="" srcset="https://easysam.co.uk/wp-content/uploads/2026/11/vmware-releases-vsphere-express-for-virtualisation-on-up-to-128-cores-featured-image-370x240.jpg 370w, https://easysam.co.uk/wp-content/uploads/2026/11/vmware-releases-vsphere-express-for-virtualisation-on-up-to-128-cores-featured-image-300x195.jpg 300w, https://easysam.co.uk/wp-content/uploads/2026/11/vmware-releases-vsphere-express-for-virtualisation-on-up-to-128-cores-featured-image-1024x664.jpg 1024w, https://easysam.co.uk/wp-content/uploads/2026/11/vmware-releases-vsphere-express-for-virtualisation-on-up-to-128-cores-featured-image-768x498.jpg 768w, https://easysam.co.uk/wp-content/uploads/2026/11/vmware-releases-vsphere-express-for-virtualisation-on-up-to-128-cores-featured-image-770x499.jpg 770w, https://easysam.co.uk/wp-content/uploads/2026/11/vmware-releases-vsphere-express-for-virtualisation-on-up-to-128-cores-featured-image-93x60.jpg 93w, https://easysam.co.uk/wp-content/uploads/2026/11/vmware-releases-vsphere-express-for-virtualisation-on-up-to-128-cores-featured-image.jpg 1110w" sizes="(max-width: 370px) 100vw, 370px" /></div>
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				<h3 class="elementor-post__title">
			<a href="https://easysam.co.uk/news/vmware-releases-vsphere-express-for-virtualisation-on-up-to-128-cores/" >
				VMware releases vSphere Express for virtualisation on up to 128 cores			</a>
		</h3>
				<div class="elementor-post__excerpt">
			<p>After pushing its full private cloud suite, Broadcom is now offering a smaller-scale option &#8211; but reported pricing could limit its appeal to smaller customers.</p>
		</div>
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				</article>
				<article class="elementor-post elementor-grid-item post-38601 post type-post status-publish format-standard has-post-thumbnail hentry category-knowledge-base tag-costs tag-hardware tag-licensing tag-software tag-wastage latest_post" role="listitem">
				<a class="elementor-post__thumbnail__link" href="https://easysam.co.uk/knowledge-base/software-licensing-can-drive-hardware-waste-and-raise-it-costs/" tabindex="-1" >
			<div class="elementor-post__thumbnail"><img loading="lazy" decoding="async" width="370" height="240" src="https://easysam.co.uk/wp-content/uploads/2026/11/software-licensing-can-drive-hardware-waste-and-raise-it-costs-featured-image-370x240.jpg" class="attachment-rara-business-blog size-rara-business-blog wp-image-38602" alt="" srcset="https://easysam.co.uk/wp-content/uploads/2026/11/software-licensing-can-drive-hardware-waste-and-raise-it-costs-featured-image-370x240.jpg 370w, https://easysam.co.uk/wp-content/uploads/2026/11/software-licensing-can-drive-hardware-waste-and-raise-it-costs-featured-image-300x195.jpg 300w, https://easysam.co.uk/wp-content/uploads/2026/11/software-licensing-can-drive-hardware-waste-and-raise-it-costs-featured-image-1024x664.jpg 1024w, https://easysam.co.uk/wp-content/uploads/2026/11/software-licensing-can-drive-hardware-waste-and-raise-it-costs-featured-image-768x498.jpg 768w, https://easysam.co.uk/wp-content/uploads/2026/11/software-licensing-can-drive-hardware-waste-and-raise-it-costs-featured-image-770x499.jpg 770w, https://easysam.co.uk/wp-content/uploads/2026/11/software-licensing-can-drive-hardware-waste-and-raise-it-costs-featured-image-93x60.jpg 93w, https://easysam.co.uk/wp-content/uploads/2026/11/software-licensing-can-drive-hardware-waste-and-raise-it-costs-featured-image.jpg 1110w" sizes="(max-width: 370px) 100vw, 370px" /></div>
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			<a href="https://easysam.co.uk/knowledge-base/software-licensing-can-drive-hardware-waste-and-raise-it-costs/" >
				Software licensing can drive hardware waste and raise IT costs			</a>
		</h3>
				<div class="elementor-post__excerpt">
			<p>A continual pressure to upgrade and update applications is having a knock on effect of also replacing computers and servers that are still working.</p>
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		<p>The post <a href="https://easysam.co.uk/news/tesco-dumping-vmware-for-proxmox-to-cut-licensing-costs/">Tesco dumping VMware for Proxmox to cut licensing costs</a> appeared first on <a href="https://easysam.co.uk">EasySAM</a>.</p>
]]></content:encoded>
					
		
		
			</item>
		<item>
		<title>T-Mobile moving tens of thousands of virtual machines off VMware amid lawsuit</title>
		<link>https://easysam.co.uk/news/t-mobile-moving-tens-of-thousands-of-virtual-machines-off-vmware-amid-lawsuit/</link>
		
		<dc:creator><![CDATA[Mike Varney]]></dc:creator>
		<pubDate>Tue, 07 Jul 2026 07:41:00 +0000</pubDate>
				<category><![CDATA[News]]></category>
		<category><![CDATA[Broadcom]]></category>
		<category><![CDATA[Contract]]></category>
		<category><![CDATA[Legal]]></category>
		<category><![CDATA[USA]]></category>
		<category><![CDATA[Virtual]]></category>
		<category><![CDATA[VMware]]></category>
		<guid isPermaLink="false">https://easysam.co.uk/?p=37780</guid>

					<description><![CDATA[<p>The telco giant wants Broadcom to keep supporting its VMware perpetual licenses, or its 300,000+ virtual core workload will be looking for a new home.</p>
<p>The post <a href="https://easysam.co.uk/news/t-mobile-moving-tens-of-thousands-of-virtual-machines-off-vmware-amid-lawsuit/">T-Mobile moving tens of thousands of virtual machines off VMware amid lawsuit</a> appeared first on <a href="https://easysam.co.uk">EasySAM</a>.</p>
]]></description>
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									<p>T-Mobile is asking a New York court to rule that Broadcom was contractually obligated to continue supporting its VMware perpetual licenses.</p><p>In its complaint, T-Mobile said it has tens of thousands of virtual machines using VMware software across approximately 303,140 CPU cores. It also said that it was migrating off VMware but noted the time-consuming and technical challenges involved in migrating over 1,000 applications.</p><p>It filed its lawsuit, which was first reported by The Register, in the Supreme Court of the State of New York in August 2025.</p><p>The mobile company claimed that in 2023, it bought perpetual VMware licenses, plus two years of support with the option to buy a third year. But after Broadcom bought VMware, it stopped sales of VMware perpetual licenses in favour of subscriptions and started bundling VMware products into a few, more expensive bundles.</p><p>When T-Mobile tried to extend support for a third year for $5,288,398.45, Broadcom wouldn’t allow it, per an August 2025 filing from T-Mobile. A Broadcom representative reportedly told T-Mobile via email: “Broadcom announced end of available of all perpetual products, which includes Stated Out Year Renewals for perpetual support.”</p><p>A judge granted T-Mobile an injunction that allowed it to receive support services from October 2025 through August 3, 2026, for $5.28 million, plus the posting of a $500,000 undertaking.</p><p>Now, T-Mobile is seeking a declaration that it was entitled to renew support services and further relief as the court deems necessary.</p><p>At one point, T-Mobile wanted support so badly that it offered $20 million for two years of software updates and support services. The company cited litigation costs and “mitigating interruption and security risks to both the network and the business” as part of its reasoning.</p><p>In a filing last month, Broadcom claimed that it has incurred $24 million in costs to provide T-Mobile with support for six VMware products and to assign it three dedicated support account managers. T-Mobile responded that it doesn’t use three of the six named products and has opened only two service cases this year.</p><p>The case is similar to a privately settled case that Broadcom had with AT&amp;T over VMware support and to an ongoing case with Tesco.</p><p>Broadcom previously argued that T-Mobile’s case stands out because T-Mobile waited a long time before trying to extend support.</p><p>“Thousands upon thousands have successfully migrated to subscription,” a Broadcom lawyer said in an October 2025 hearing, per the publication. “T-Mobile is the outlier here that is in litigation. … Thousands upon thousands of customers have already transferred under these sorts of provisions and accepted and understood that end of availability applies.”</p><p>However, it’s worth pointing out that the financial and technical burdens involved in suing a conglomerate like Broadcom. Those challenges may have deterred organisations, especially smaller ones, from getting into litigation over VMware.</p><p>Neither T-Mobile nor Broadcom has publicly commented on the case.</p>								</div>
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        <h2 class="title eael-cta-heading">What are your thoughts on this?</h2><p>Sound familiar to your recent experience with Broadcom and VMware? Or is your organisation sticking with VMware (whether you like it or not)? Let us know.</p><a href="/contact-us" class="cta-button cta-preset-1  ">Get in touch</a>	</div>
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									<p><span style="text-decoration: underline;"><a href="https://arstechnica.com/information-technology/2026/07/t-mobile-moving-tens-of-thousands-of-virtual-machines-off-vmware-amid-lawsuit/" target="_blank" rel="noopener">https://arstechnica.com/information-technology/2026/07/t-mobile-moving-tens-of-thousands-of-virtual-machines-off-vmware-amid-lawsuit/</a></span></p>								</div>
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									<a href="https://easysam.co.uk/tag/broadcom/" rel="tag">Broadcom</a> | <a href="https://easysam.co.uk/tag/contract/" rel="tag">Contract</a> | <a href="https://easysam.co.uk/tag/legal/" rel="tag">Legal</a> | <a href="https://easysam.co.uk/tag/usa/" rel="tag">USA</a> | <a href="https://easysam.co.uk/tag/virtual/" rel="tag">Virtual</a> | <a href="https://easysam.co.uk/tag/vmware/" rel="tag">VMware</a>								</div>
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				<article class="elementor-post elementor-grid-item post-38631 post type-post status-publish format-standard has-post-thumbnail hentry category-knowledge-base tag-backup tag-costs tag-itam tag-licensing tag-migration latest_post" role="listitem">
				<a class="elementor-post__thumbnail__link" href="https://easysam.co.uk/knowledge-base/when-should-cios-pay-to-keep-their-technology-options-open/" tabindex="-1" >
			<div class="elementor-post__thumbnail"><img decoding="async" width="370" height="240" src="https://easysam.co.uk/wp-content/uploads/2026/11/when-should-cios-pay-to-keep-their-technology-options-open-featured-image-370x240.jpg" class="attachment-rara-business-blog size-rara-business-blog wp-image-38632" alt="" srcset="https://easysam.co.uk/wp-content/uploads/2026/11/when-should-cios-pay-to-keep-their-technology-options-open-featured-image-370x240.jpg 370w, https://easysam.co.uk/wp-content/uploads/2026/11/when-should-cios-pay-to-keep-their-technology-options-open-featured-image-300x195.jpg 300w, https://easysam.co.uk/wp-content/uploads/2026/11/when-should-cios-pay-to-keep-their-technology-options-open-featured-image-1024x664.jpg 1024w, https://easysam.co.uk/wp-content/uploads/2026/11/when-should-cios-pay-to-keep-their-technology-options-open-featured-image-768x498.jpg 768w, https://easysam.co.uk/wp-content/uploads/2026/11/when-should-cios-pay-to-keep-their-technology-options-open-featured-image-770x499.jpg 770w, https://easysam.co.uk/wp-content/uploads/2026/11/when-should-cios-pay-to-keep-their-technology-options-open-featured-image-93x60.jpg 93w, https://easysam.co.uk/wp-content/uploads/2026/11/when-should-cios-pay-to-keep-their-technology-options-open-featured-image.jpg 1110w" sizes="(max-width: 370px) 100vw, 370px" /></div>
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			<a href="https://easysam.co.uk/knowledge-base/when-should-cios-pay-to-keep-their-technology-options-open/" >
				When should CIOs pay to keep their technology options open?			</a>
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				<div class="elementor-post__excerpt">
			<p>The answer depends on switching time, ongoing costs and whether an alternative gives the business a useful choice.</p>
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				<article class="elementor-post elementor-grid-item post-38621 post type-post status-publish format-standard has-post-thumbnail hentry category-news tag-broadcom tag-eol tag-support tag-virtual tag-vmware latest_post" role="listitem">
				<a class="elementor-post__thumbnail__link" href="https://easysam.co.uk/news/vmware-quietly-extends-european-sales-and-support-for-low-end-vsphere/" tabindex="-1" >
			<div class="elementor-post__thumbnail"><img loading="lazy" decoding="async" width="370" height="240" src="https://easysam.co.uk/wp-content/uploads/2026/11/vmware-quietly-extends-european-sales-and-support-for-low-end-vsphere-featured-image-370x240.jpeg" class="attachment-rara-business-blog size-rara-business-blog wp-image-38622" alt="" srcset="https://easysam.co.uk/wp-content/uploads/2026/11/vmware-quietly-extends-european-sales-and-support-for-low-end-vsphere-featured-image-370x240.jpeg 370w, https://easysam.co.uk/wp-content/uploads/2026/11/vmware-quietly-extends-european-sales-and-support-for-low-end-vsphere-featured-image-300x195.jpeg 300w, https://easysam.co.uk/wp-content/uploads/2026/11/vmware-quietly-extends-european-sales-and-support-for-low-end-vsphere-featured-image-1024x664.jpeg 1024w, https://easysam.co.uk/wp-content/uploads/2026/11/vmware-quietly-extends-european-sales-and-support-for-low-end-vsphere-featured-image-768x498.jpeg 768w, https://easysam.co.uk/wp-content/uploads/2026/11/vmware-quietly-extends-european-sales-and-support-for-low-end-vsphere-featured-image-770x499.jpeg 770w, https://easysam.co.uk/wp-content/uploads/2026/11/vmware-quietly-extends-european-sales-and-support-for-low-end-vsphere-featured-image-93x60.jpeg 93w, https://easysam.co.uk/wp-content/uploads/2026/11/vmware-quietly-extends-european-sales-and-support-for-low-end-vsphere-featured-image.jpeg 1110w" sizes="(max-width: 370px) 100vw, 370px" /></div>
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			<a href="https://easysam.co.uk/news/vmware-quietly-extends-european-sales-and-support-for-low-end-vsphere/" >
				VMware quietly extends European sales and support for low-end vSphere			</a>
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				<div class="elementor-post__excerpt">
			<p>The revelation was subtly slipped in alongside the announcement of vSphere Express in a blog post last week.</p>
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				<article class="elementor-post elementor-grid-item post-38610 post type-post status-publish format-standard has-post-thumbnail hentry category-news tag-broadcom tag-cores tag-virtual tag-vmware latest_post" role="listitem">
				<a class="elementor-post__thumbnail__link" href="https://easysam.co.uk/news/vmware-releases-vsphere-express-for-virtualisation-on-up-to-128-cores/" tabindex="-1" >
			<div class="elementor-post__thumbnail"><img loading="lazy" decoding="async" width="370" height="240" src="https://easysam.co.uk/wp-content/uploads/2026/11/vmware-releases-vsphere-express-for-virtualisation-on-up-to-128-cores-featured-image-370x240.jpg" class="attachment-rara-business-blog size-rara-business-blog wp-image-38611" alt="" srcset="https://easysam.co.uk/wp-content/uploads/2026/11/vmware-releases-vsphere-express-for-virtualisation-on-up-to-128-cores-featured-image-370x240.jpg 370w, https://easysam.co.uk/wp-content/uploads/2026/11/vmware-releases-vsphere-express-for-virtualisation-on-up-to-128-cores-featured-image-300x195.jpg 300w, https://easysam.co.uk/wp-content/uploads/2026/11/vmware-releases-vsphere-express-for-virtualisation-on-up-to-128-cores-featured-image-1024x664.jpg 1024w, https://easysam.co.uk/wp-content/uploads/2026/11/vmware-releases-vsphere-express-for-virtualisation-on-up-to-128-cores-featured-image-768x498.jpg 768w, https://easysam.co.uk/wp-content/uploads/2026/11/vmware-releases-vsphere-express-for-virtualisation-on-up-to-128-cores-featured-image-770x499.jpg 770w, https://easysam.co.uk/wp-content/uploads/2026/11/vmware-releases-vsphere-express-for-virtualisation-on-up-to-128-cores-featured-image-93x60.jpg 93w, https://easysam.co.uk/wp-content/uploads/2026/11/vmware-releases-vsphere-express-for-virtualisation-on-up-to-128-cores-featured-image.jpg 1110w" sizes="(max-width: 370px) 100vw, 370px" /></div>
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				<h3 class="elementor-post__title">
			<a href="https://easysam.co.uk/news/vmware-releases-vsphere-express-for-virtualisation-on-up-to-128-cores/" >
				VMware releases vSphere Express for virtualisation on up to 128 cores			</a>
		</h3>
				<div class="elementor-post__excerpt">
			<p>After pushing its full private cloud suite, Broadcom is now offering a smaller-scale option &#8211; but reported pricing could limit its appeal to smaller customers.</p>
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				<article class="elementor-post elementor-grid-item post-38601 post type-post status-publish format-standard has-post-thumbnail hentry category-knowledge-base tag-costs tag-hardware tag-licensing tag-software tag-wastage latest_post" role="listitem">
				<a class="elementor-post__thumbnail__link" href="https://easysam.co.uk/knowledge-base/software-licensing-can-drive-hardware-waste-and-raise-it-costs/" tabindex="-1" >
			<div class="elementor-post__thumbnail"><img loading="lazy" decoding="async" width="370" height="240" src="https://easysam.co.uk/wp-content/uploads/2026/11/software-licensing-can-drive-hardware-waste-and-raise-it-costs-featured-image-370x240.jpg" class="attachment-rara-business-blog size-rara-business-blog wp-image-38602" alt="" srcset="https://easysam.co.uk/wp-content/uploads/2026/11/software-licensing-can-drive-hardware-waste-and-raise-it-costs-featured-image-370x240.jpg 370w, https://easysam.co.uk/wp-content/uploads/2026/11/software-licensing-can-drive-hardware-waste-and-raise-it-costs-featured-image-300x195.jpg 300w, https://easysam.co.uk/wp-content/uploads/2026/11/software-licensing-can-drive-hardware-waste-and-raise-it-costs-featured-image-1024x664.jpg 1024w, https://easysam.co.uk/wp-content/uploads/2026/11/software-licensing-can-drive-hardware-waste-and-raise-it-costs-featured-image-768x498.jpg 768w, https://easysam.co.uk/wp-content/uploads/2026/11/software-licensing-can-drive-hardware-waste-and-raise-it-costs-featured-image-770x499.jpg 770w, https://easysam.co.uk/wp-content/uploads/2026/11/software-licensing-can-drive-hardware-waste-and-raise-it-costs-featured-image-93x60.jpg 93w, https://easysam.co.uk/wp-content/uploads/2026/11/software-licensing-can-drive-hardware-waste-and-raise-it-costs-featured-image.jpg 1110w" sizes="(max-width: 370px) 100vw, 370px" /></div>
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			<a href="https://easysam.co.uk/knowledge-base/software-licensing-can-drive-hardware-waste-and-raise-it-costs/" >
				Software licensing can drive hardware waste and raise IT costs			</a>
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				<div class="elementor-post__excerpt">
			<p>A continual pressure to upgrade and update applications is having a knock on effect of also replacing computers and servers that are still working.</p>
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		<p>The post <a href="https://easysam.co.uk/news/t-mobile-moving-tens-of-thousands-of-virtual-machines-off-vmware-amid-lawsuit/">T-Mobile moving tens of thousands of virtual machines off VMware amid lawsuit</a> appeared first on <a href="https://easysam.co.uk">EasySAM</a>.</p>
]]></content:encoded>
					
		
		
			</item>
		<item>
		<title>Tesco moving 40,000 server workloads off VMware amid Broadcom’s “abusive conduct”</title>
		<link>https://easysam.co.uk/news/tesco-moving-40000-server-workloads-off-vmware-amid-broadcoms-abusive-conduct/</link>
		
		<dc:creator><![CDATA[Mike Varney]]></dc:creator>
		<pubDate>Tue, 23 Jun 2026 06:48:00 +0000</pubDate>
				<category><![CDATA[News]]></category>
		<category><![CDATA[Broadcom]]></category>
		<category><![CDATA[Contract]]></category>
		<category><![CDATA[Legal]]></category>
		<category><![CDATA[Virtual]]></category>
		<category><![CDATA[VMware]]></category>
		<guid isPermaLink="false">https://easysam.co.uk/?p=37654</guid>

					<description><![CDATA[<p>Tesco have previously claimed in the UK court filings that Broadcom have hiked their VMware prices by about 175 percent.</p>
<p>The post <a href="https://easysam.co.uk/news/tesco-moving-40000-server-workloads-off-vmware-amid-broadcoms-abusive-conduct/">Tesco moving 40,000 server workloads off VMware amid Broadcom’s “abusive conduct”</a> appeared first on <a href="https://easysam.co.uk">EasySAM</a>.</p>
]]></description>
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									<p>Tesco are moving 40,000 server workloads off of VMware amid “abusive conduct” from Broadcom, recent legal filings claim.</p><p>Tesco filed a lawsuit in the UK’s High Court against Broadcom alleging breach of contract last year. According to a September report from The Register, the lawsuit claimed that in January 2021, Tesco bought perpetual licenses for VMware’s vSphere Foundation and Cloud Foundation, a subscription to VMware Tanzu, plus support services until 2026, with the option to extend support for four additional years.</p><p>But when Broadcom took over VMware in November 2023, it would not honour the deal and instead tried to get Tesco to pay “excessive and inflated prices for virtualisation software for which Tesco has already paid” and would not allow it to buy support services for its perpetually licensed software without buying “duplicative subscription-based licenses for those same Software products,” the initial complaint read.</p><p>Tesco, which reported 73.7 billion pounds (about $98.7 billion) in revenue in its fiscal year 2026, has since started migrating away from VMware and Broadcom’s mainframe products, according to late-May court filings.</p><p>In January, Broadcom stopped supporting Tesco’s VMware products, Tesco said, and Tesco has been paying for third-party support since. In its initial filing, Tesco also said that Broadcom refused to upgrade software or provide all security updates to customers without subscriptions.</p><p>One of Tesco’s recent filings reads:</p>								</div>
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				Faced with Broadcom’s abusive conduct, and given the criticality of virtualisation and mainframe software and services to its business, Tesco has been forced to incur material costs to procure alternative solutions with reduced functionality, and to migrate to that software in a manner, and on a timeframe, that creates very significant risks to its business.			</p>
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									<p>If it works “at exceptional pace,” Tesco will be completely off VMware by the end of 2027 at the earliest. However, “the timeframe in which that migration must be undertaken has created and continues to create operational and commercial risk, and at material ongoing cost and disruption to the business,” Tesco reportedly noted.</p><p>Tesco is also dealing with migration challenges related to data security because its new, unnamed virtualisation software is incompatible with the Veeam and Zerto products it uses.</p>								</div>
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									<p>Tesco initially requested at least 100 million pounds (about $133.6 million) in damages each from Broadcom, VMware, and reseller Computacenter, plus interest.</p><p>In its recent filings, Tesco said it turned down at least four offers from Broadcom to continue using VMware and Broadcom’s mainframe tech. One offer charged $23.5 million (about 17.6 million pounds) for VMware Cloud Foundation 9.0 and mainframe software and support services for a year. Tesco said that was “around 175 percent” more expensive than what it believes it should have had to pay for VMware and a 350 percent price hike for the mainframe offerings. The prices were “manifestly unfair and excessive,” one of Tesco’s filings said.</p><p>In an amended defence, Broadcom denied that the price hike was unfair. Additionally, Broadcom argued that it shouldn’t have to pay damages in relation to Tesco struggling to find VMware and Broadcom alternatives before Tesco’s support expired, as the retail firm has since found replacement products.</p><p>The case is expected to go to court between November 1, 2027, and February 25, 2028. Afterward, it could go to trial.</p><p>Although the companies will continue their dispute in UK courts, the disagreement mirrors frustrations that VMware customers and partners around the world have expressed since Broadcom bought VMware. With users often being heavily dependent on VMware products, many have delayed or avoided migration or are only moving some workloads, due to complications around cost, time, support, and compatibility.</p><p>Still, virtualisation rivals, like Hewlett Packard Enterprise and Nutanix, have been making aggressive pushes to attract disgruntled VMware users.</p><p>Simultaneously, Broadcom has stuck to its VMware strategy and has reported financial success, especially among its target of large enterprises. It has also dealt with other public legal disputes with large customers, including AT&amp;T, with which it reached an undisclosed settlement, and Siemens, which Broadcom accused of software pirating in an ongoing case in the US District Court for the District of Delaware.</p>								</div>
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        <h2 class="title eael-cta-heading">What are your thoughts on this?</h2><p>Sound familiar to your recent experience with Broadcom and VMware? Or is your organisation sticking with VMware (whether you like it or not)? Let us know.</p><a href="/contact-us" class="cta-button cta-preset-1  ">Get in touch</a>	</div>
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									<p><span style="text-decoration: underline;"><a href="https://arstechnica.com/information-technology/2026/06/tesco-moving-40000-server-workloads-off-vmware-amid-broadcoms-abusive-conduct/" target="_blank" rel="noopener">https://arstechnica.com/information-technology/2026/06/tesco-moving-40000-server-workloads-off-vmware-amid-broadcoms-abusive-conduct/</a></span></p>								</div>
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									<p>Tesco</p>								</div>
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									<a href="https://easysam.co.uk/tag/broadcom/" rel="tag">Broadcom</a> | <a href="https://easysam.co.uk/tag/contract/" rel="tag">Contract</a> | <a href="https://easysam.co.uk/tag/legal/" rel="tag">Legal</a> | <a href="https://easysam.co.uk/tag/virtual/" rel="tag">Virtual</a> | <a href="https://easysam.co.uk/tag/vmware/" rel="tag">VMware</a>								</div>
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				<article class="elementor-post elementor-grid-item post-38631 post type-post status-publish format-standard has-post-thumbnail hentry category-knowledge-base tag-backup tag-costs tag-itam tag-licensing tag-migration latest_post" role="listitem">
				<a class="elementor-post__thumbnail__link" href="https://easysam.co.uk/knowledge-base/when-should-cios-pay-to-keep-their-technology-options-open/" tabindex="-1" >
			<div class="elementor-post__thumbnail"><img decoding="async" width="370" height="240" src="https://easysam.co.uk/wp-content/uploads/2026/11/when-should-cios-pay-to-keep-their-technology-options-open-featured-image-370x240.jpg" class="attachment-rara-business-blog size-rara-business-blog wp-image-38632" alt="" srcset="https://easysam.co.uk/wp-content/uploads/2026/11/when-should-cios-pay-to-keep-their-technology-options-open-featured-image-370x240.jpg 370w, https://easysam.co.uk/wp-content/uploads/2026/11/when-should-cios-pay-to-keep-their-technology-options-open-featured-image-300x195.jpg 300w, https://easysam.co.uk/wp-content/uploads/2026/11/when-should-cios-pay-to-keep-their-technology-options-open-featured-image-1024x664.jpg 1024w, https://easysam.co.uk/wp-content/uploads/2026/11/when-should-cios-pay-to-keep-their-technology-options-open-featured-image-768x498.jpg 768w, https://easysam.co.uk/wp-content/uploads/2026/11/when-should-cios-pay-to-keep-their-technology-options-open-featured-image-770x499.jpg 770w, https://easysam.co.uk/wp-content/uploads/2026/11/when-should-cios-pay-to-keep-their-technology-options-open-featured-image-93x60.jpg 93w, https://easysam.co.uk/wp-content/uploads/2026/11/when-should-cios-pay-to-keep-their-technology-options-open-featured-image.jpg 1110w" sizes="(max-width: 370px) 100vw, 370px" /></div>
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			<a href="https://easysam.co.uk/knowledge-base/when-should-cios-pay-to-keep-their-technology-options-open/" >
				When should CIOs pay to keep their technology options open?			</a>
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				<div class="elementor-post__excerpt">
			<p>The answer depends on switching time, ongoing costs and whether an alternative gives the business a useful choice.</p>
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				<article class="elementor-post elementor-grid-item post-38621 post type-post status-publish format-standard has-post-thumbnail hentry category-news tag-broadcom tag-eol tag-support tag-virtual tag-vmware latest_post" role="listitem">
				<a class="elementor-post__thumbnail__link" href="https://easysam.co.uk/news/vmware-quietly-extends-european-sales-and-support-for-low-end-vsphere/" tabindex="-1" >
			<div class="elementor-post__thumbnail"><img loading="lazy" decoding="async" width="370" height="240" src="https://easysam.co.uk/wp-content/uploads/2026/11/vmware-quietly-extends-european-sales-and-support-for-low-end-vsphere-featured-image-370x240.jpeg" class="attachment-rara-business-blog size-rara-business-blog wp-image-38622" alt="" srcset="https://easysam.co.uk/wp-content/uploads/2026/11/vmware-quietly-extends-european-sales-and-support-for-low-end-vsphere-featured-image-370x240.jpeg 370w, https://easysam.co.uk/wp-content/uploads/2026/11/vmware-quietly-extends-european-sales-and-support-for-low-end-vsphere-featured-image-300x195.jpeg 300w, https://easysam.co.uk/wp-content/uploads/2026/11/vmware-quietly-extends-european-sales-and-support-for-low-end-vsphere-featured-image-1024x664.jpeg 1024w, https://easysam.co.uk/wp-content/uploads/2026/11/vmware-quietly-extends-european-sales-and-support-for-low-end-vsphere-featured-image-768x498.jpeg 768w, https://easysam.co.uk/wp-content/uploads/2026/11/vmware-quietly-extends-european-sales-and-support-for-low-end-vsphere-featured-image-770x499.jpeg 770w, https://easysam.co.uk/wp-content/uploads/2026/11/vmware-quietly-extends-european-sales-and-support-for-low-end-vsphere-featured-image-93x60.jpeg 93w, https://easysam.co.uk/wp-content/uploads/2026/11/vmware-quietly-extends-european-sales-and-support-for-low-end-vsphere-featured-image.jpeg 1110w" sizes="(max-width: 370px) 100vw, 370px" /></div>
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			<a href="https://easysam.co.uk/news/vmware-quietly-extends-european-sales-and-support-for-low-end-vsphere/" >
				VMware quietly extends European sales and support for low-end vSphere			</a>
		</h3>
				<div class="elementor-post__excerpt">
			<p>The revelation was subtly slipped in alongside the announcement of vSphere Express in a blog post last week.</p>
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				<article class="elementor-post elementor-grid-item post-38610 post type-post status-publish format-standard has-post-thumbnail hentry category-news tag-broadcom tag-cores tag-virtual tag-vmware latest_post" role="listitem">
				<a class="elementor-post__thumbnail__link" href="https://easysam.co.uk/news/vmware-releases-vsphere-express-for-virtualisation-on-up-to-128-cores/" tabindex="-1" >
			<div class="elementor-post__thumbnail"><img loading="lazy" decoding="async" width="370" height="240" src="https://easysam.co.uk/wp-content/uploads/2026/11/vmware-releases-vsphere-express-for-virtualisation-on-up-to-128-cores-featured-image-370x240.jpg" class="attachment-rara-business-blog size-rara-business-blog wp-image-38611" alt="" srcset="https://easysam.co.uk/wp-content/uploads/2026/11/vmware-releases-vsphere-express-for-virtualisation-on-up-to-128-cores-featured-image-370x240.jpg 370w, https://easysam.co.uk/wp-content/uploads/2026/11/vmware-releases-vsphere-express-for-virtualisation-on-up-to-128-cores-featured-image-300x195.jpg 300w, https://easysam.co.uk/wp-content/uploads/2026/11/vmware-releases-vsphere-express-for-virtualisation-on-up-to-128-cores-featured-image-1024x664.jpg 1024w, https://easysam.co.uk/wp-content/uploads/2026/11/vmware-releases-vsphere-express-for-virtualisation-on-up-to-128-cores-featured-image-768x498.jpg 768w, https://easysam.co.uk/wp-content/uploads/2026/11/vmware-releases-vsphere-express-for-virtualisation-on-up-to-128-cores-featured-image-770x499.jpg 770w, https://easysam.co.uk/wp-content/uploads/2026/11/vmware-releases-vsphere-express-for-virtualisation-on-up-to-128-cores-featured-image-93x60.jpg 93w, https://easysam.co.uk/wp-content/uploads/2026/11/vmware-releases-vsphere-express-for-virtualisation-on-up-to-128-cores-featured-image.jpg 1110w" sizes="(max-width: 370px) 100vw, 370px" /></div>
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			<a href="https://easysam.co.uk/news/vmware-releases-vsphere-express-for-virtualisation-on-up-to-128-cores/" >
				VMware releases vSphere Express for virtualisation on up to 128 cores			</a>
		</h3>
				<div class="elementor-post__excerpt">
			<p>After pushing its full private cloud suite, Broadcom is now offering a smaller-scale option &#8211; but reported pricing could limit its appeal to smaller customers.</p>
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				<article class="elementor-post elementor-grid-item post-38601 post type-post status-publish format-standard has-post-thumbnail hentry category-knowledge-base tag-costs tag-hardware tag-licensing tag-software tag-wastage latest_post" role="listitem">
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			<a href="https://easysam.co.uk/knowledge-base/software-licensing-can-drive-hardware-waste-and-raise-it-costs/" >
				Software licensing can drive hardware waste and raise IT costs			</a>
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			<p>A continual pressure to upgrade and update applications is having a knock on effect of also replacing computers and servers that are still working.</p>
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		<p>The post <a href="https://easysam.co.uk/news/tesco-moving-40000-server-workloads-off-vmware-amid-broadcoms-abusive-conduct/">Tesco moving 40,000 server workloads off VMware amid Broadcom’s “abusive conduct”</a> appeared first on <a href="https://easysam.co.uk">EasySAM</a>.</p>
]]></content:encoded>
					
		
		
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		<item>
		<title>HPE offers prospective VMware refugees a year off the meter</title>
		<link>https://easysam.co.uk/news/hpe-offers-prospective-vmware-refugees-a-year-off-the-meter/</link>
		
		<dc:creator><![CDATA[Mike Varney]]></dc:creator>
		<pubDate>Tue, 16 Jun 2026 09:09:44 +0000</pubDate>
				<category><![CDATA[News]]></category>
		<category><![CDATA[Broadcom]]></category>
		<category><![CDATA[HPE]]></category>
		<category><![CDATA[Migration]]></category>
		<category><![CDATA[Virtual]]></category>
		<category><![CDATA[VMware]]></category>
		<guid isPermaLink="false">https://easysam.co.uk/?p=37606</guid>

					<description><![CDATA[<p>A free VM Essentials license and cut-price Zerto are being dangled at customers eyeing a platform alternative.</p>
<p>The post <a href="https://easysam.co.uk/news/hpe-offers-prospective-vmware-refugees-a-year-off-the-meter/">HPE offers prospective VMware refugees a year off the meter</a> appeared first on <a href="https://easysam.co.uk">EasySAM</a>.</p>
]]></description>
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									<p>HPE is taking advantage of VMware&#8217;s expensive licensing changes by offering customers free use of its own VM Essentials product for a year, plus a $1 license for its Zerto data protection product to help ease migrations.</p><p>The announcement of the deal came at the Partner Growth Summit staged alongside their HPE Discover event in Las Vegas, and framed them as a migration assistance program intended to arm channel partners who want to help customers reduce their financial risk when migrating virtualisation platforms.</p><p>&#8220;One of the big things we see is that as customers are going through this journey on transforming their operating model, you end up with double expenses and so we&#8217;re really pleased to announce the program around Morpheus and platform migration,&#8221; said EVP and CTO Fidelma Russo.</p><p>&#8220;We are announcing that as a customer goes through this transformation with HPE Morpheus VM Essentials, you don&#8217;t pay for the first year of licenses. You will get Zerto migration licenses during that period to help you move, and so what this does is it helps mitigate the double-bubble cost problem that customers see as they are looking to migrate from one platform to another.&#8221;</p><p>Neither Russo nor HPE mentioned VMware as part of their pitch for this migration assistance program, but it seems pretty clear where it is aimed.</p><p>At its last Discover event in Barcelona, HPE talked about customers seeing license fees for virtualisation skyrocketing and claimed that it was able to provide &#8220;a fully integrated enterprise-grade alternative&#8221; with Morpheus and OpsRamp management tools, plus Zerto disaster recovery software.</p><p>A survey recently found that half of VMware users plan to reduce their use of the virtualisation pioneer&#8217;s products by 2028. Since being acquired by Broadcom, VMware license costs have increased by 800 to 1,500 percent for some customers. VMware also ended partner programs that many service providers relied on.</p><p>HPE says it is introducing VM Essentials for Partner IT to help providers transition their virtualised business applications. This will see it provide VM Essentials software licenses free of charge for three years, with partners paying only support costs, to the 600 partners who gain Private Cloud with Virtualisation competency by the end of the year.</p><p>The company is also extending its channel-only model to cover HPE Private Cloud PC3000 (formerly HPE Private Cloud Business Edition), HPE SimpliVity PC1000, and HPE Zerto software from July 1. HPE said this follows the success of selling Morpheus VM Essentials through a channel-only route to market.</p><p>Also at the Partner Growth Summit, the IT biz will disclose that it is unifying the HPE and Juniper Networks partner programs under its Partner Ready Vantage umbrella. The aim is to have a single, global program for partners to offer services across networking, cloud, and AI.</p><p>This change will take effect from November 1, after which partners will operate under one program with a simplified structure, aligned incentives, and a consistent engagement model, while existing investments are protected, or so HPE claims.</p><p>The company also says it will help cloud service providers build and operate differentiated private cloud services with CloudOps Software and the backing of HPE Partner Ready Vantage.</p><p>&#8220;Partners want a simpler way to engage and a bigger opportunity to grow,&#8221; said Simon Ewington, HPE&#8217;s SVP for Worldwide Channel and Partner Ecosystem.</p>								</div>
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        <h2 class="title eael-cta-heading">A tempting deal?</h2><p>Would this be enough to get you to migrate from VMware, whether you were planning to or not? Let us know your thoughts.</p><a href="/contact-us" class="cta-button cta-preset-1  ">Get in touch</a>	</div>
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									<p><span style="text-decoration: underline;"><a href="https://www.theregister.com/virtualization/2026/06/15/hpe-offers-vmware-refugees-a-year-off-the-meter/5255460" target="_blank" rel="noopener">https://www.theregister.com/virtualization/2026/06/15/hpe-offers-vmware-refugees-a-year-off-the-meter/5255460</a></span></p>								</div>
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				<article class="elementor-post elementor-grid-item post-38631 post type-post status-publish format-standard has-post-thumbnail hentry category-knowledge-base tag-backup tag-costs tag-itam tag-licensing tag-migration latest_post" role="listitem">
				<a class="elementor-post__thumbnail__link" href="https://easysam.co.uk/knowledge-base/when-should-cios-pay-to-keep-their-technology-options-open/" tabindex="-1" >
			<div class="elementor-post__thumbnail"><img decoding="async" width="370" height="240" src="https://easysam.co.uk/wp-content/uploads/2026/11/when-should-cios-pay-to-keep-their-technology-options-open-featured-image-370x240.jpg" class="attachment-rara-business-blog size-rara-business-blog wp-image-38632" alt="" srcset="https://easysam.co.uk/wp-content/uploads/2026/11/when-should-cios-pay-to-keep-their-technology-options-open-featured-image-370x240.jpg 370w, https://easysam.co.uk/wp-content/uploads/2026/11/when-should-cios-pay-to-keep-their-technology-options-open-featured-image-300x195.jpg 300w, https://easysam.co.uk/wp-content/uploads/2026/11/when-should-cios-pay-to-keep-their-technology-options-open-featured-image-1024x664.jpg 1024w, https://easysam.co.uk/wp-content/uploads/2026/11/when-should-cios-pay-to-keep-their-technology-options-open-featured-image-768x498.jpg 768w, https://easysam.co.uk/wp-content/uploads/2026/11/when-should-cios-pay-to-keep-their-technology-options-open-featured-image-770x499.jpg 770w, https://easysam.co.uk/wp-content/uploads/2026/11/when-should-cios-pay-to-keep-their-technology-options-open-featured-image-93x60.jpg 93w, https://easysam.co.uk/wp-content/uploads/2026/11/when-should-cios-pay-to-keep-their-technology-options-open-featured-image.jpg 1110w" sizes="(max-width: 370px) 100vw, 370px" /></div>
		</a>
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			<a href="https://easysam.co.uk/knowledge-base/when-should-cios-pay-to-keep-their-technology-options-open/" >
				When should CIOs pay to keep their technology options open?			</a>
		</h3>
				<div class="elementor-post__excerpt">
			<p>The answer depends on switching time, ongoing costs and whether an alternative gives the business a useful choice.</p>
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				</article>
				<article class="elementor-post elementor-grid-item post-38621 post type-post status-publish format-standard has-post-thumbnail hentry category-news tag-broadcom tag-eol tag-support tag-virtual tag-vmware latest_post" role="listitem">
				<a class="elementor-post__thumbnail__link" href="https://easysam.co.uk/news/vmware-quietly-extends-european-sales-and-support-for-low-end-vsphere/" tabindex="-1" >
			<div class="elementor-post__thumbnail"><img loading="lazy" decoding="async" width="370" height="240" src="https://easysam.co.uk/wp-content/uploads/2026/11/vmware-quietly-extends-european-sales-and-support-for-low-end-vsphere-featured-image-370x240.jpeg" class="attachment-rara-business-blog size-rara-business-blog wp-image-38622" alt="" srcset="https://easysam.co.uk/wp-content/uploads/2026/11/vmware-quietly-extends-european-sales-and-support-for-low-end-vsphere-featured-image-370x240.jpeg 370w, https://easysam.co.uk/wp-content/uploads/2026/11/vmware-quietly-extends-european-sales-and-support-for-low-end-vsphere-featured-image-300x195.jpeg 300w, https://easysam.co.uk/wp-content/uploads/2026/11/vmware-quietly-extends-european-sales-and-support-for-low-end-vsphere-featured-image-1024x664.jpeg 1024w, https://easysam.co.uk/wp-content/uploads/2026/11/vmware-quietly-extends-european-sales-and-support-for-low-end-vsphere-featured-image-768x498.jpeg 768w, https://easysam.co.uk/wp-content/uploads/2026/11/vmware-quietly-extends-european-sales-and-support-for-low-end-vsphere-featured-image-770x499.jpeg 770w, https://easysam.co.uk/wp-content/uploads/2026/11/vmware-quietly-extends-european-sales-and-support-for-low-end-vsphere-featured-image-93x60.jpeg 93w, https://easysam.co.uk/wp-content/uploads/2026/11/vmware-quietly-extends-european-sales-and-support-for-low-end-vsphere-featured-image.jpeg 1110w" sizes="(max-width: 370px) 100vw, 370px" /></div>
		</a>
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				<h3 class="elementor-post__title">
			<a href="https://easysam.co.uk/news/vmware-quietly-extends-european-sales-and-support-for-low-end-vsphere/" >
				VMware quietly extends European sales and support for low-end vSphere			</a>
		</h3>
				<div class="elementor-post__excerpt">
			<p>The revelation was subtly slipped in alongside the announcement of vSphere Express in a blog post last week.</p>
		</div>
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				</article>
				<article class="elementor-post elementor-grid-item post-38610 post type-post status-publish format-standard has-post-thumbnail hentry category-news tag-broadcom tag-cores tag-virtual tag-vmware latest_post" role="listitem">
				<a class="elementor-post__thumbnail__link" href="https://easysam.co.uk/news/vmware-releases-vsphere-express-for-virtualisation-on-up-to-128-cores/" tabindex="-1" >
			<div class="elementor-post__thumbnail"><img loading="lazy" decoding="async" width="370" height="240" src="https://easysam.co.uk/wp-content/uploads/2026/11/vmware-releases-vsphere-express-for-virtualisation-on-up-to-128-cores-featured-image-370x240.jpg" class="attachment-rara-business-blog size-rara-business-blog wp-image-38611" alt="" srcset="https://easysam.co.uk/wp-content/uploads/2026/11/vmware-releases-vsphere-express-for-virtualisation-on-up-to-128-cores-featured-image-370x240.jpg 370w, https://easysam.co.uk/wp-content/uploads/2026/11/vmware-releases-vsphere-express-for-virtualisation-on-up-to-128-cores-featured-image-300x195.jpg 300w, https://easysam.co.uk/wp-content/uploads/2026/11/vmware-releases-vsphere-express-for-virtualisation-on-up-to-128-cores-featured-image-1024x664.jpg 1024w, https://easysam.co.uk/wp-content/uploads/2026/11/vmware-releases-vsphere-express-for-virtualisation-on-up-to-128-cores-featured-image-768x498.jpg 768w, https://easysam.co.uk/wp-content/uploads/2026/11/vmware-releases-vsphere-express-for-virtualisation-on-up-to-128-cores-featured-image-770x499.jpg 770w, https://easysam.co.uk/wp-content/uploads/2026/11/vmware-releases-vsphere-express-for-virtualisation-on-up-to-128-cores-featured-image-93x60.jpg 93w, https://easysam.co.uk/wp-content/uploads/2026/11/vmware-releases-vsphere-express-for-virtualisation-on-up-to-128-cores-featured-image.jpg 1110w" sizes="(max-width: 370px) 100vw, 370px" /></div>
		</a>
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				<h3 class="elementor-post__title">
			<a href="https://easysam.co.uk/news/vmware-releases-vsphere-express-for-virtualisation-on-up-to-128-cores/" >
				VMware releases vSphere Express for virtualisation on up to 128 cores			</a>
		</h3>
				<div class="elementor-post__excerpt">
			<p>After pushing its full private cloud suite, Broadcom is now offering a smaller-scale option &#8211; but reported pricing could limit its appeal to smaller customers.</p>
		</div>
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				</article>
				<article class="elementor-post elementor-grid-item post-38601 post type-post status-publish format-standard has-post-thumbnail hentry category-knowledge-base tag-costs tag-hardware tag-licensing tag-software tag-wastage latest_post" role="listitem">
				<a class="elementor-post__thumbnail__link" href="https://easysam.co.uk/knowledge-base/software-licensing-can-drive-hardware-waste-and-raise-it-costs/" tabindex="-1" >
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			<a href="https://easysam.co.uk/knowledge-base/software-licensing-can-drive-hardware-waste-and-raise-it-costs/" >
				Software licensing can drive hardware waste and raise IT costs			</a>
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			<p>A continual pressure to upgrade and update applications is having a knock on effect of also replacing computers and servers that are still working.</p>
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		<p>The post <a href="https://easysam.co.uk/news/hpe-offers-prospective-vmware-refugees-a-year-off-the-meter/">HPE offers prospective VMware refugees a year off the meter</a> appeared first on <a href="https://easysam.co.uk">EasySAM</a>.</p>
]]></content:encoded>
					
		
		
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		<title>Microsoft cuts cloud desktop prices by 20 percent</title>
		<link>https://easysam.co.uk/news/microsoft-cuts-cloud-desktop-prices-by-20-percent/</link>
		
		<dc:creator><![CDATA[Mike Varney]]></dc:creator>
		<pubDate>Fri, 10 Apr 2026 13:11:37 +0000</pubDate>
				<category><![CDATA[News]]></category>
		<category><![CDATA[365]]></category>
		<category><![CDATA[Cloud Computing]]></category>
		<category><![CDATA[Desktop]]></category>
		<category><![CDATA[Microsoft]]></category>
		<category><![CDATA[Pricing]]></category>
		<category><![CDATA[Virtual]]></category>
		<guid isPermaLink="false">https://easysam.co.uk/?p=37279</guid>

					<description><![CDATA[<p>The price cut comes at a time when the price of physical PCs are set to rise, thanks to memory shortages and geopolitical issues.</p>
<p>The post <a href="https://easysam.co.uk/news/microsoft-cuts-cloud-desktop-prices-by-20-percent/">Microsoft cuts cloud desktop prices by 20 percent</a> appeared first on <a href="https://easysam.co.uk">EasySAM</a>.</p>
]]></description>
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									<p>Microsoft has told its channel partners to get ready for a 20 percent price cut for Windows 365 cloud PCs, effective May 1st.</p><p>The software giant told partners it will cut prices “to make Cloud PCs more cost-effective for small and medium businesses.”</p><p>Microsoft has framed the price cuts as an “update” to the service that will change its performance in two ways:</p>								</div>
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										<span class="elementor-icon-list-text">Reconnects after more than an hour might take slightly longer as the Cloud PC resumes from hibernation (with the same performance once connected).</span>
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									<p>Microsoft calls the above behaviours “a new on-demand start experience” and says it “helps deliver a lower price point while preserving the full Windows 365 Business value and capabilities partners and customers expect.”</p><p>Windows 365 for Business offers three cloudy PCs: a Basic $31/month machine with a pair of vCPUs and 4GB of memory, the $41/month Standard machine with 8GB of RAM, and a $66/month Premium product that offers four vCPUs and 16GB of RAM. All include 128GB of storage. Microsoft sells the same three cloudy PCs under its Enterprise plan. The only difference is that fleets of Business cloud PCs can’t top 300 machines, while the Enterprise plan allows unlimited users.</p><p>The lower prices will kick in whenever existing users sign up for a new subscription, and also apply to new users.</p><p>Microsoft’s price cuts come at a time when the price of physical PCs is set to rise, thanks to memory shortages and geopolitical issues caused by the USA’s war of choice against Iran. PC buyers may also have spotted analyst firm Gartner’s opinion that cloudy PCs now have lower total cost of ownership than laptop computers.</p><p>Virtual PCs have traditionally won favour from buyers in heavily regulated industries that have good reasons to frown on local data storage. Environments where shift workers share hardware, such as healthcare, are also big VDI users.</p><p>Gartner thinks more organisations are finding reasons to consider hosted desktops, and has predicted that by 2027, 20 percent of workers will use a cloudy PC as their main workspace, up from 10 percent in 2019.</p><p>Lowering the cost of Windows 365 therefore looks a lot like Microsoft trying to win more of the PC market at a time buyers have very good reasons to consider a move.</p><p>Microsoft offers two virtual PC products. Windows 365 is its simplified PC-as-a-service offering.</p><p>Azure Virtual Desktop (AVD) is Redmond’s old-school VDI offering, pitched at power users. Microsoft believes some AVD users will get the best experience when their virtual PCs run on-prem, either on its own Azure Local hardware or on Nutanix hardware: the latter company this week proudly began to offer on-prem AVD as a way to extend its desktop virtualisation (VDI) portfolio.</p>								</div>
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									<p><span style="text-decoration: underline;"><a href="https://www.theregister.com/2026/04/10/microsoft_cuts_cloudy_desktop_prices/" target="_blank" rel="noopener">https://www.theregister.com/2026/04/10/microsoft_cuts_cloudy_desktop_prices/</a></span></p>								</div>
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									MD. Mahmudul Hasan via Vecteezy								</div>
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									<a href="https://easysam.co.uk/tag/365/" rel="tag">365</a> | <a href="https://easysam.co.uk/tag/cloud-computing/" rel="tag">Cloud Computing</a> | <a href="https://easysam.co.uk/tag/desktop/" rel="tag">Desktop</a> | <a href="https://easysam.co.uk/tag/microsoft/" rel="tag">Microsoft</a> | <a href="https://easysam.co.uk/tag/pricing/" rel="tag">Pricing</a> | <a href="https://easysam.co.uk/tag/virtual/" rel="tag">Virtual</a>								</div>
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				<article class="elementor-post elementor-grid-item post-38631 post type-post status-publish format-standard has-post-thumbnail hentry category-knowledge-base tag-backup tag-costs tag-itam tag-licensing tag-migration latest_post" role="listitem">
				<a class="elementor-post__thumbnail__link" href="https://easysam.co.uk/knowledge-base/when-should-cios-pay-to-keep-their-technology-options-open/" tabindex="-1" >
			<div class="elementor-post__thumbnail"><img decoding="async" width="370" height="240" src="https://easysam.co.uk/wp-content/uploads/2026/11/when-should-cios-pay-to-keep-their-technology-options-open-featured-image-370x240.jpg" class="attachment-rara-business-blog size-rara-business-blog wp-image-38632" alt="" srcset="https://easysam.co.uk/wp-content/uploads/2026/11/when-should-cios-pay-to-keep-their-technology-options-open-featured-image-370x240.jpg 370w, https://easysam.co.uk/wp-content/uploads/2026/11/when-should-cios-pay-to-keep-their-technology-options-open-featured-image-300x195.jpg 300w, https://easysam.co.uk/wp-content/uploads/2026/11/when-should-cios-pay-to-keep-their-technology-options-open-featured-image-1024x664.jpg 1024w, https://easysam.co.uk/wp-content/uploads/2026/11/when-should-cios-pay-to-keep-their-technology-options-open-featured-image-768x498.jpg 768w, https://easysam.co.uk/wp-content/uploads/2026/11/when-should-cios-pay-to-keep-their-technology-options-open-featured-image-770x499.jpg 770w, https://easysam.co.uk/wp-content/uploads/2026/11/when-should-cios-pay-to-keep-their-technology-options-open-featured-image-93x60.jpg 93w, https://easysam.co.uk/wp-content/uploads/2026/11/when-should-cios-pay-to-keep-their-technology-options-open-featured-image.jpg 1110w" sizes="(max-width: 370px) 100vw, 370px" /></div>
		</a>
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				<h3 class="elementor-post__title">
			<a href="https://easysam.co.uk/knowledge-base/when-should-cios-pay-to-keep-their-technology-options-open/" >
				When should CIOs pay to keep their technology options open?			</a>
		</h3>
				<div class="elementor-post__excerpt">
			<p>The answer depends on switching time, ongoing costs and whether an alternative gives the business a useful choice.</p>
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				</article>
				<article class="elementor-post elementor-grid-item post-38621 post type-post status-publish format-standard has-post-thumbnail hentry category-news tag-broadcom tag-eol tag-support tag-virtual tag-vmware latest_post" role="listitem">
				<a class="elementor-post__thumbnail__link" href="https://easysam.co.uk/news/vmware-quietly-extends-european-sales-and-support-for-low-end-vsphere/" tabindex="-1" >
			<div class="elementor-post__thumbnail"><img loading="lazy" decoding="async" width="370" height="240" src="https://easysam.co.uk/wp-content/uploads/2026/11/vmware-quietly-extends-european-sales-and-support-for-low-end-vsphere-featured-image-370x240.jpeg" class="attachment-rara-business-blog size-rara-business-blog wp-image-38622" alt="" srcset="https://easysam.co.uk/wp-content/uploads/2026/11/vmware-quietly-extends-european-sales-and-support-for-low-end-vsphere-featured-image-370x240.jpeg 370w, https://easysam.co.uk/wp-content/uploads/2026/11/vmware-quietly-extends-european-sales-and-support-for-low-end-vsphere-featured-image-300x195.jpeg 300w, https://easysam.co.uk/wp-content/uploads/2026/11/vmware-quietly-extends-european-sales-and-support-for-low-end-vsphere-featured-image-1024x664.jpeg 1024w, https://easysam.co.uk/wp-content/uploads/2026/11/vmware-quietly-extends-european-sales-and-support-for-low-end-vsphere-featured-image-768x498.jpeg 768w, https://easysam.co.uk/wp-content/uploads/2026/11/vmware-quietly-extends-european-sales-and-support-for-low-end-vsphere-featured-image-770x499.jpeg 770w, https://easysam.co.uk/wp-content/uploads/2026/11/vmware-quietly-extends-european-sales-and-support-for-low-end-vsphere-featured-image-93x60.jpeg 93w, https://easysam.co.uk/wp-content/uploads/2026/11/vmware-quietly-extends-european-sales-and-support-for-low-end-vsphere-featured-image.jpeg 1110w" sizes="(max-width: 370px) 100vw, 370px" /></div>
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				<h3 class="elementor-post__title">
			<a href="https://easysam.co.uk/news/vmware-quietly-extends-european-sales-and-support-for-low-end-vsphere/" >
				VMware quietly extends European sales and support for low-end vSphere			</a>
		</h3>
				<div class="elementor-post__excerpt">
			<p>The revelation was subtly slipped in alongside the announcement of vSphere Express in a blog post last week.</p>
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				</article>
				<article class="elementor-post elementor-grid-item post-38610 post type-post status-publish format-standard has-post-thumbnail hentry category-news tag-broadcom tag-cores tag-virtual tag-vmware latest_post" role="listitem">
				<a class="elementor-post__thumbnail__link" href="https://easysam.co.uk/news/vmware-releases-vsphere-express-for-virtualisation-on-up-to-128-cores/" tabindex="-1" >
			<div class="elementor-post__thumbnail"><img loading="lazy" decoding="async" width="370" height="240" src="https://easysam.co.uk/wp-content/uploads/2026/11/vmware-releases-vsphere-express-for-virtualisation-on-up-to-128-cores-featured-image-370x240.jpg" class="attachment-rara-business-blog size-rara-business-blog wp-image-38611" alt="" srcset="https://easysam.co.uk/wp-content/uploads/2026/11/vmware-releases-vsphere-express-for-virtualisation-on-up-to-128-cores-featured-image-370x240.jpg 370w, https://easysam.co.uk/wp-content/uploads/2026/11/vmware-releases-vsphere-express-for-virtualisation-on-up-to-128-cores-featured-image-300x195.jpg 300w, https://easysam.co.uk/wp-content/uploads/2026/11/vmware-releases-vsphere-express-for-virtualisation-on-up-to-128-cores-featured-image-1024x664.jpg 1024w, https://easysam.co.uk/wp-content/uploads/2026/11/vmware-releases-vsphere-express-for-virtualisation-on-up-to-128-cores-featured-image-768x498.jpg 768w, https://easysam.co.uk/wp-content/uploads/2026/11/vmware-releases-vsphere-express-for-virtualisation-on-up-to-128-cores-featured-image-770x499.jpg 770w, https://easysam.co.uk/wp-content/uploads/2026/11/vmware-releases-vsphere-express-for-virtualisation-on-up-to-128-cores-featured-image-93x60.jpg 93w, https://easysam.co.uk/wp-content/uploads/2026/11/vmware-releases-vsphere-express-for-virtualisation-on-up-to-128-cores-featured-image.jpg 1110w" sizes="(max-width: 370px) 100vw, 370px" /></div>
		</a>
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			<a href="https://easysam.co.uk/news/vmware-releases-vsphere-express-for-virtualisation-on-up-to-128-cores/" >
				VMware releases vSphere Express for virtualisation on up to 128 cores			</a>
		</h3>
				<div class="elementor-post__excerpt">
			<p>After pushing its full private cloud suite, Broadcom is now offering a smaller-scale option &#8211; but reported pricing could limit its appeal to smaller customers.</p>
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				</article>
				<article class="elementor-post elementor-grid-item post-38601 post type-post status-publish format-standard has-post-thumbnail hentry category-knowledge-base tag-costs tag-hardware tag-licensing tag-software tag-wastage latest_post" role="listitem">
				<a class="elementor-post__thumbnail__link" href="https://easysam.co.uk/knowledge-base/software-licensing-can-drive-hardware-waste-and-raise-it-costs/" tabindex="-1" >
			<div class="elementor-post__thumbnail"><img loading="lazy" decoding="async" width="370" height="240" src="https://easysam.co.uk/wp-content/uploads/2026/11/software-licensing-can-drive-hardware-waste-and-raise-it-costs-featured-image-370x240.jpg" class="attachment-rara-business-blog size-rara-business-blog wp-image-38602" alt="" srcset="https://easysam.co.uk/wp-content/uploads/2026/11/software-licensing-can-drive-hardware-waste-and-raise-it-costs-featured-image-370x240.jpg 370w, https://easysam.co.uk/wp-content/uploads/2026/11/software-licensing-can-drive-hardware-waste-and-raise-it-costs-featured-image-300x195.jpg 300w, https://easysam.co.uk/wp-content/uploads/2026/11/software-licensing-can-drive-hardware-waste-and-raise-it-costs-featured-image-1024x664.jpg 1024w, https://easysam.co.uk/wp-content/uploads/2026/11/software-licensing-can-drive-hardware-waste-and-raise-it-costs-featured-image-768x498.jpg 768w, https://easysam.co.uk/wp-content/uploads/2026/11/software-licensing-can-drive-hardware-waste-and-raise-it-costs-featured-image-770x499.jpg 770w, https://easysam.co.uk/wp-content/uploads/2026/11/software-licensing-can-drive-hardware-waste-and-raise-it-costs-featured-image-93x60.jpg 93w, https://easysam.co.uk/wp-content/uploads/2026/11/software-licensing-can-drive-hardware-waste-and-raise-it-costs-featured-image.jpg 1110w" sizes="(max-width: 370px) 100vw, 370px" /></div>
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			<a href="https://easysam.co.uk/knowledge-base/software-licensing-can-drive-hardware-waste-and-raise-it-costs/" >
				Software licensing can drive hardware waste and raise IT costs			</a>
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				<div class="elementor-post__excerpt">
			<p>A continual pressure to upgrade and update applications is having a knock on effect of also replacing computers and servers that are still working.</p>
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		<p>The post <a href="https://easysam.co.uk/news/microsoft-cuts-cloud-desktop-prices-by-20-percent/">Microsoft cuts cloud desktop prices by 20 percent</a> appeared first on <a href="https://easysam.co.uk">EasySAM</a>.</p>
]]></content:encoded>
					
		
		
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		<title>How to mitigate virtual desktop licensing surprises</title>
		<link>https://easysam.co.uk/knowledge-base/how-to-mitigate-virtual-desktop-licensing-surprises/</link>
		
		<dc:creator><![CDATA[Mike Varney]]></dc:creator>
		<pubDate>Thu, 14 Nov 2024 11:09:39 +0000</pubDate>
				<category><![CDATA[Knowledge Base]]></category>
		<category><![CDATA[Broadcom]]></category>
		<category><![CDATA[Citrix]]></category>
		<category><![CDATA[DaaS]]></category>
		<category><![CDATA[Desktop]]></category>
		<category><![CDATA[Licensing]]></category>
		<category><![CDATA[Software]]></category>
		<category><![CDATA[Virtual]]></category>
		<category><![CDATA[VMware]]></category>
		<guid isPermaLink="false">https://easysam.co.uk/?p=33741</guid>

					<description><![CDATA[<p>It’s time to truly understand (…and uncover) the challenges and strategies for navigating subscription changes in virtual desktop licensing.</p>
<p>The post <a href="https://easysam.co.uk/knowledge-base/how-to-mitigate-virtual-desktop-licensing-surprises/">How to mitigate virtual desktop licensing surprises</a> appeared first on <a href="https://easysam.co.uk">EasySAM</a>.</p>
]]></description>
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									<p>It’s unsurprising to see legacy providers shifting their business models from perpetual software licensing to subscription-based pricing. Some do it with a measure of grace. But lately, some licensees of virtual desktops and applications have been confronted with abrupt changes and even forced to accept and pay for unwanted features. However, there are ways for alienated customers to protect their best interests.</p><p>This past year has been rife with complaints over a substantial licensing change by Citrix after it was acquired by private equity firms and merged with TIBCO Software. Those changes remarkably parallel a playbook that VMware customers experienced in the wake of their vendor being acquired by Broadcom.</p><p>For those paying close attention, substantive changes were foreshadowed in 2023 when it was quietly noted that perpetual software maintenance licenses would not be renewed upon expiration. Even those paying attention back then have been hit with what they consider even more egregious changes, and some are citing licensing cost increases of 300% or more.</p><p>Specifically, some organizations have griped that while they asked for renewal terms six months or more before their deadlines, those requests went into a dark hole until as little as 30 days remained on their current agreement. That’s too late for an organization with substantial numbers of users—or even just a few—to evaluate and prepare for a switch if they so desire.</p><p>When they receive a replacement, er, “renewal” proposal, surprises abound. First, separately licensed products are now “features” within a universal license. For most, that means paying for shelfware they’ll never use while absorbing sometimes astounding price hikes from what they were accustomed to.</p><p>Some organizations are coming away from licensing discussions convinced they can only obtain 3-year or 5-year agreements! So much for pay-as-you-go subscription models and winning your customer’s trust every day.</p><p>Moreover, many are being shifted to new support models while being gaslighted the changes are in their best interests. Only select customers—by invitation only—are being offered platform licenses and support. Most are being shifted toward channel partners. Not only that, but channel partners handling 2,000 or fewer licenses have themselves been shifted to a third-party provider.</p>								</div>
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									<p>If you’ve yet to receive a renewal offer from your vendor or channel partner, there’s no time to lose. If you already agreed to a one-year license, prepare for your next renewal date.</p><p>First, start planning immediately to ease the transition to desktop-as-a-service (DaaS). The writing is on the wall for terminated support of legacy applications, no matter who the vendor is. So, there’s no time to get ahead of the game like the present. Develop a timeline for your next renewal date. Here are some steps to plan for:</p>								</div>
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										<span class="elementor-icon-list-text">Demand your sales representative answer your renewal questions and keep demanding until you get an informed response.</span>
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										<span class="elementor-icon-list-text">Take advantage of modeling and cost estimator tools that can help IT model configurations and better understand resource needs and budget impacts for a shift from legacy VDI to DaaS.</span>
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										<span class="elementor-icon-list-text">Determine what virtualized applications to modernize, migrate, or retire–this is something all organizations should be doing no matter their circumstances, as it likely will save money now and ease a transition whenever it comes.</span>
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										<span class="elementor-icon-list-text">Determine the cloud service that can best suit your DaaS needs for the long term, including ease of integration and collaboration with third-party tools and services.</span>
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										<span class="elementor-icon-list-text">Prepare users for upcoming changes to interfaces and processes. Involve them early in the process to both gain feedback and demonstrate the expected benefits.</span>
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										<span class="elementor-icon-list-text">Find the best consolidated management tools that can help enterprises and MSPs manage scaling, security, and updates.</span>
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									<p>Large vendors are continuously looking to cut costs, and that’s not likely to change. Support is costly, whether it’s continuing maintenance of older products or hand-holding customers that vendors no longer view as premium. The more you can control your situation, the better off you’ll be.</p><p>For more insights into DaaS, read Gartner’s Magic Quadrant <a href="https://www.gartner.com/doc/reprints?id=1-2ITTRYCT&amp;ct=240917&amp;st=sb" target="_blank" rel="noopener sponsored"><span style="text-decoration: underline;">report</span></a>, notably its overview of Microsoft Azure Desktop.</p>								</div>
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									<p><span style="text-decoration: underline;"><a href="https://www.cio.com/article/3603618/how-to-mitigate-software-licensing-surprises.html" target="_blank" rel="noopener">https://www.cio.com/article/3603618/how-to-mitigate-software-licensing-surprises.html</a></span></p>								</div>
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									<a href="https://easysam.co.uk/tag/broadcom/" rel="tag">Broadcom</a> | <a href="https://easysam.co.uk/tag/citrix/" rel="tag">Citrix</a> | <a href="https://easysam.co.uk/tag/daas/" rel="tag">DaaS</a> | <a href="https://easysam.co.uk/tag/desktop/" rel="tag">Desktop</a> | <a href="https://easysam.co.uk/tag/licensing/" rel="tag">Licensing</a> | <a href="https://easysam.co.uk/tag/software/" rel="tag">Software</a> | <a href="https://easysam.co.uk/tag/virtual/" rel="tag">Virtual</a> | <a href="https://easysam.co.uk/tag/vmware/" rel="tag">VMware</a>								</div>
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				<article class="elementor-post elementor-grid-item post-38631 post type-post status-publish format-standard has-post-thumbnail hentry category-knowledge-base tag-backup tag-costs tag-itam tag-licensing tag-migration latest_post" role="listitem">
				<a class="elementor-post__thumbnail__link" href="https://easysam.co.uk/knowledge-base/when-should-cios-pay-to-keep-their-technology-options-open/" tabindex="-1" >
			<div class="elementor-post__thumbnail"><img decoding="async" width="370" height="240" src="https://easysam.co.uk/wp-content/uploads/2026/11/when-should-cios-pay-to-keep-their-technology-options-open-featured-image-370x240.jpg" class="attachment-rara-business-blog size-rara-business-blog wp-image-38632" alt="" srcset="https://easysam.co.uk/wp-content/uploads/2026/11/when-should-cios-pay-to-keep-their-technology-options-open-featured-image-370x240.jpg 370w, https://easysam.co.uk/wp-content/uploads/2026/11/when-should-cios-pay-to-keep-their-technology-options-open-featured-image-300x195.jpg 300w, https://easysam.co.uk/wp-content/uploads/2026/11/when-should-cios-pay-to-keep-their-technology-options-open-featured-image-1024x664.jpg 1024w, https://easysam.co.uk/wp-content/uploads/2026/11/when-should-cios-pay-to-keep-their-technology-options-open-featured-image-768x498.jpg 768w, https://easysam.co.uk/wp-content/uploads/2026/11/when-should-cios-pay-to-keep-their-technology-options-open-featured-image-770x499.jpg 770w, https://easysam.co.uk/wp-content/uploads/2026/11/when-should-cios-pay-to-keep-their-technology-options-open-featured-image-93x60.jpg 93w, https://easysam.co.uk/wp-content/uploads/2026/11/when-should-cios-pay-to-keep-their-technology-options-open-featured-image.jpg 1110w" sizes="(max-width: 370px) 100vw, 370px" /></div>
		</a>
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				<h3 class="elementor-post__title">
			<a href="https://easysam.co.uk/knowledge-base/when-should-cios-pay-to-keep-their-technology-options-open/" >
				When should CIOs pay to keep their technology options open?			</a>
		</h3>
				<div class="elementor-post__excerpt">
			<p>The answer depends on switching time, ongoing costs and whether an alternative gives the business a useful choice.</p>
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				</article>
				<article class="elementor-post elementor-grid-item post-38621 post type-post status-publish format-standard has-post-thumbnail hentry category-news tag-broadcom tag-eol tag-support tag-virtual tag-vmware latest_post" role="listitem">
				<a class="elementor-post__thumbnail__link" href="https://easysam.co.uk/news/vmware-quietly-extends-european-sales-and-support-for-low-end-vsphere/" tabindex="-1" >
			<div class="elementor-post__thumbnail"><img loading="lazy" decoding="async" width="370" height="240" src="https://easysam.co.uk/wp-content/uploads/2026/11/vmware-quietly-extends-european-sales-and-support-for-low-end-vsphere-featured-image-370x240.jpeg" class="attachment-rara-business-blog size-rara-business-blog wp-image-38622" alt="" srcset="https://easysam.co.uk/wp-content/uploads/2026/11/vmware-quietly-extends-european-sales-and-support-for-low-end-vsphere-featured-image-370x240.jpeg 370w, https://easysam.co.uk/wp-content/uploads/2026/11/vmware-quietly-extends-european-sales-and-support-for-low-end-vsphere-featured-image-300x195.jpeg 300w, https://easysam.co.uk/wp-content/uploads/2026/11/vmware-quietly-extends-european-sales-and-support-for-low-end-vsphere-featured-image-1024x664.jpeg 1024w, https://easysam.co.uk/wp-content/uploads/2026/11/vmware-quietly-extends-european-sales-and-support-for-low-end-vsphere-featured-image-768x498.jpeg 768w, https://easysam.co.uk/wp-content/uploads/2026/11/vmware-quietly-extends-european-sales-and-support-for-low-end-vsphere-featured-image-770x499.jpeg 770w, https://easysam.co.uk/wp-content/uploads/2026/11/vmware-quietly-extends-european-sales-and-support-for-low-end-vsphere-featured-image-93x60.jpeg 93w, https://easysam.co.uk/wp-content/uploads/2026/11/vmware-quietly-extends-european-sales-and-support-for-low-end-vsphere-featured-image.jpeg 1110w" sizes="(max-width: 370px) 100vw, 370px" /></div>
		</a>
				<div class="elementor-post__text">
				<h3 class="elementor-post__title">
			<a href="https://easysam.co.uk/news/vmware-quietly-extends-european-sales-and-support-for-low-end-vsphere/" >
				VMware quietly extends European sales and support for low-end vSphere			</a>
		</h3>
				<div class="elementor-post__excerpt">
			<p>The revelation was subtly slipped in alongside the announcement of vSphere Express in a blog post last week.</p>
		</div>
				</div>
				</article>
				<article class="elementor-post elementor-grid-item post-38610 post type-post status-publish format-standard has-post-thumbnail hentry category-news tag-broadcom tag-cores tag-virtual tag-vmware latest_post" role="listitem">
				<a class="elementor-post__thumbnail__link" href="https://easysam.co.uk/news/vmware-releases-vsphere-express-for-virtualisation-on-up-to-128-cores/" tabindex="-1" >
			<div class="elementor-post__thumbnail"><img loading="lazy" decoding="async" width="370" height="240" src="https://easysam.co.uk/wp-content/uploads/2026/11/vmware-releases-vsphere-express-for-virtualisation-on-up-to-128-cores-featured-image-370x240.jpg" class="attachment-rara-business-blog size-rara-business-blog wp-image-38611" alt="" srcset="https://easysam.co.uk/wp-content/uploads/2026/11/vmware-releases-vsphere-express-for-virtualisation-on-up-to-128-cores-featured-image-370x240.jpg 370w, https://easysam.co.uk/wp-content/uploads/2026/11/vmware-releases-vsphere-express-for-virtualisation-on-up-to-128-cores-featured-image-300x195.jpg 300w, https://easysam.co.uk/wp-content/uploads/2026/11/vmware-releases-vsphere-express-for-virtualisation-on-up-to-128-cores-featured-image-1024x664.jpg 1024w, https://easysam.co.uk/wp-content/uploads/2026/11/vmware-releases-vsphere-express-for-virtualisation-on-up-to-128-cores-featured-image-768x498.jpg 768w, https://easysam.co.uk/wp-content/uploads/2026/11/vmware-releases-vsphere-express-for-virtualisation-on-up-to-128-cores-featured-image-770x499.jpg 770w, https://easysam.co.uk/wp-content/uploads/2026/11/vmware-releases-vsphere-express-for-virtualisation-on-up-to-128-cores-featured-image-93x60.jpg 93w, https://easysam.co.uk/wp-content/uploads/2026/11/vmware-releases-vsphere-express-for-virtualisation-on-up-to-128-cores-featured-image.jpg 1110w" sizes="(max-width: 370px) 100vw, 370px" /></div>
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			<a href="https://easysam.co.uk/news/vmware-releases-vsphere-express-for-virtualisation-on-up-to-128-cores/" >
				VMware releases vSphere Express for virtualisation on up to 128 cores			</a>
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				<div class="elementor-post__excerpt">
			<p>After pushing its full private cloud suite, Broadcom is now offering a smaller-scale option &#8211; but reported pricing could limit its appeal to smaller customers.</p>
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				<a class="elementor-post__thumbnail__link" href="https://easysam.co.uk/knowledge-base/software-licensing-can-drive-hardware-waste-and-raise-it-costs/" tabindex="-1" >
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				Software licensing can drive hardware waste and raise IT costs			</a>
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			<p>A continual pressure to upgrade and update applications is having a knock on effect of also replacing computers and servers that are still working.</p>
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		<p>The post <a href="https://easysam.co.uk/knowledge-base/how-to-mitigate-virtual-desktop-licensing-surprises/">How to mitigate virtual desktop licensing surprises</a> appeared first on <a href="https://easysam.co.uk">EasySAM</a>.</p>
]]></content:encoded>
					
		
		
			</item>
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		<title>Google takes on virtual desktops with acquisition of app-streamer Cameyo</title>
		<link>https://easysam.co.uk/news/google-takes-on-virtual-desktops-with-acquisition-of-app-streamer-cameyo/</link>
		
		<dc:creator><![CDATA[Mike Varney]]></dc:creator>
		<pubDate>Thu, 06 Jun 2024 12:30:14 +0000</pubDate>
				<category><![CDATA[News]]></category>
		<category><![CDATA[Google]]></category>
		<category><![CDATA[Mergers & Acquisitions]]></category>
		<category><![CDATA[VDI]]></category>
		<category><![CDATA[Virtual]]></category>
		<guid isPermaLink="false">https://easysam.co.uk/?p=30381</guid>

					<description><![CDATA[<p>Google wants to make Chromebooks more appealing to businesses by breaking into the VDI market dominated by Citrix and VMware offshoot Omnissa.</p>
<p>The post <a href="https://easysam.co.uk/news/google-takes-on-virtual-desktops-with-acquisition-of-app-streamer-cameyo/">Google takes on virtual desktops with acquisition of app-streamer Cameyo</a> appeared first on <a href="https://easysam.co.uk">EasySAM</a>.</p>
]]></description>
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				<div class="elementor-element elementor-element-4c4bd53 elementor-widget-divider--view-line elementor-widget elementor-widget-divider" data-id="4c4bd53" data-element_type="widget" data-e-type="widget" data-widget_type="divider.default">
				<div class="elementor-widget-container">
							<div class="elementor-divider">
			<span class="elementor-divider-separator">
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		</div>
						</div>
				</div>
				<div class="elementor-element elementor-element-9f19c25 elementor-view-default elementor-position-block-start elementor-mobile-position-block-start elementor-widget elementor-widget-icon-box" data-id="9f19c25" data-element_type="widget" data-e-type="widget" data-settings="{&quot;enabled_visibility&quot;:&quot;yes&quot;,&quot;dce_visibility_selected&quot;:&quot;yes&quot;}" data-widget_type="icon-box.default">
				<div class="elementor-widget-container">
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						<div class="elementor-icon-box-icon">
				<a href="/login" class="elementor-icon" tabindex="-1" aria-label="Login">
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									<h5 class="elementor-icon-box-title">
						<a href="/login" >
							Login						</a>
					</h5>
				
				
			</div>
			
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		<!-- dce invisible element 2c1895a -->			</div>
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					</div>
		</nav>
				</div>
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						</div>
				</div>
				<div class="elementor-element elementor-element-f2693dd elementor-hidden-desktop elementor-hidden-mobile elementor-hidden-widescreen elementor-hidden-laptop elementor-hidden-tablet_extra elementor-hidden-mobile_extra elementor-widget elementor-widget-template" data-id="f2693dd" data-element_type="widget" data-e-type="widget" data-settings="{&quot;sticky&quot;:&quot;top&quot;,&quot;sticky_on&quot;:[&quot;tablet&quot;],&quot;sticky_offset&quot;:0,&quot;sticky_effects_offset&quot;:0,&quot;sticky_anchor_link_offset&quot;:0}" data-widget_type="template.default">
				<div class="elementor-widget-container">
							<div class="elementor-template">
					<div data-elementor-type="section" data-elementor-id="13516" class="elementor elementor-13516" data-elementor-post-type="elementor_library">
					<nav class="elementor-section elementor-top-section elementor-element elementor-element-4f4364c elementor-section-full_width elementor-section-height-min-height elementor-section-items-top elementor-section-content-middle elementor-section-height-default" data-id="4f4364c" data-element_type="section" data-e-type="section" data-settings="{&quot;background_background&quot;:&quot;gradient&quot;}">
						<div class="elementor-container elementor-column-gap-no">
					<div class="elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-594f81a" data-id="594f81a" data-element_type="column" data-e-type="column">
			<div class="elementor-widget-wrap elementor-element-populated">
						<div class="elementor-element elementor-element-35e4b6c elementor-view-default elementor-widget elementor-widget-icon" data-id="35e4b6c" data-element_type="widget" data-e-type="widget" data-widget_type="icon.default">
				<div class="elementor-widget-container">
							<div class="elementor-icon-wrapper">
			<a class="elementor-icon" href="#elementor-action%3Aaction%3Dpopup%3Aopen%26settings%3DeyJpZCI6IjEzNTQ4IiwidG9nZ2xlIjp0cnVlfQ%3D%3D">
			<i aria-hidden="true" class="fas fa-bars"></i>			</a>
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				<div class="elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-9507c74" data-id="9507c74" data-element_type="column" data-e-type="column">
			<div class="elementor-widget-wrap elementor-element-populated">
						<div class="elementor-element elementor-element-d1bf2c4 elementor-hidden-mobile elementor-hidden-mobile_extra elementor-widget elementor-widget-template" data-id="d1bf2c4" data-element_type="widget" data-e-type="widget" data-widget_type="template.default">
				<div class="elementor-widget-container">
							<div class="elementor-template">
					<header data-elementor-type="header" data-elementor-id="13208" class="elementor elementor-13208" data-elementor-post-type="elementor_library">
					<section class="elementor-section elementor-top-section elementor-element elementor-element-161a0c7 elementor-section-full_width elementor-section-content-middle elementor-section-height-default elementor-section-height-default" data-id="161a0c7" data-element_type="section" data-e-type="section">
						<div class="elementor-container elementor-column-gap-no">
					<div class="elementor-column elementor-col-33 elementor-top-column elementor-element elementor-element-302c097b" data-id="302c097b" data-element_type="column" data-e-type="column">
			<div class="elementor-widget-wrap elementor-element-populated">
						<div class="elementor-element elementor-element-274e9e5f elementor-widget elementor-widget-image" data-id="274e9e5f" data-element_type="widget" data-e-type="widget" data-widget_type="image.default">
				<div class="elementor-widget-container">
																<a href="/">
							<img fetchpriority="high" decoding="async" width="3820" height="779" src="https://easysam.co.uk/wp-content/uploads/2022/04/easysam_logo.png" class="attachment-full size-full wp-image-13269" alt="" srcset="https://easysam.co.uk/wp-content/uploads/2022/04/easysam_logo.png 3820w, https://easysam.co.uk/wp-content/uploads/2022/04/easysam_logo-300x61.png 300w, https://easysam.co.uk/wp-content/uploads/2022/04/easysam_logo-1024x209.png 1024w, https://easysam.co.uk/wp-content/uploads/2022/04/easysam_logo-768x157.png 768w, https://easysam.co.uk/wp-content/uploads/2022/04/easysam_logo-1536x313.png 1536w, https://easysam.co.uk/wp-content/uploads/2022/04/easysam_logo-2048x418.png 2048w, https://easysam.co.uk/wp-content/uploads/2022/04/easysam_logo-294x60.png 294w" sizes="(max-width: 3820px) 100vw, 3820px" />								</a>
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				<div class="elementor-column elementor-col-66 elementor-top-column elementor-element elementor-element-59d82fc3" data-id="59d82fc3" data-element_type="column" data-e-type="column">
			<div class="elementor-widget-wrap elementor-element-populated">
						<div class="elementor-element elementor-element-4a8d6ea e-grid-align-right e-grid-align-mobile-right elementor-shape-rounded elementor-grid-0 elementor-widget elementor-widget-social-icons" data-id="4a8d6ea" data-element_type="widget" data-e-type="widget" data-widget_type="social-icons.default">
				<div class="elementor-widget-container">
							<div class="elementor-social-icons-wrapper elementor-grid" role="list">
							<span class="elementor-grid-item" role="listitem">
					<a class="elementor-icon elementor-social-icon elementor-social-icon-search elementor-repeater-item-f1656e5" href="#elementor-action%3Aaction%3Dpopup%3Aopen%26settings%3DeyJpZCI6IjIyNDcxIiwidG9nZ2xlIjpmYWxzZX0%3D" target="_blank">
						<span class="elementor-screen-only">Search</span>
						<i aria-hidden="true" class="fas fa-search"></i>					</a>
				</span>
							<span class="elementor-grid-item" role="listitem">
					<a class="elementor-icon elementor-social-icon elementor-social-icon-mobile-alt elementor-repeater-item-54c76a7" href="tel:08443%20578561" target="_blank">
						<span class="elementor-screen-only">Mobile-alt</span>
						<i aria-hidden="true" class="fas fa-mobile-alt"></i>					</a>
				</span>
							<span class="elementor-grid-item" role="listitem">
					<a class="elementor-icon elementor-social-icon elementor-social-icon-envelope elementor-repeater-item-40fce36" href="mailto:info@easysam.co.uk" target="_blank">
						<span class="elementor-screen-only">Envelope</span>
						<i aria-hidden="true" class="fas fa-envelope"></i>					</a>
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					<a class="elementor-icon elementor-social-icon elementor-social-icon-linkedin elementor-repeater-item-05680fe" href="https://www.linkedin.com/company/easysam" target="_blank">
						<span class="elementor-screen-only">Linkedin</span>
						<i aria-hidden="true" class="fab fa-linkedin"></i>					</a>
				</span>
							<span class="elementor-grid-item" role="listitem">
					<a class="elementor-icon elementor-social-icon elementor-social-icon-bell elementor-repeater-item-3883275" href="/newsletter" target="_blank">
						<span class="elementor-screen-only">Bell</span>
						<i aria-hidden="true" class="fas fa-bell"></i>					</a>
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						</div>
				</div>
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					</div>
		</section>
				</header>
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				</div>
				<div class="elementor-element elementor-element-963fd00 elementor-hidden-tablet elementor-hidden-desktop elementor-hidden-widescreen elementor-hidden-laptop elementor-hidden-tablet_extra elementor-widget elementor-widget-template" data-id="963fd00" data-element_type="widget" data-e-type="widget" data-settings="{&quot;sticky&quot;:&quot;top&quot;,&quot;sticky_on&quot;:[&quot;mobile_extra&quot;,&quot;mobile&quot;],&quot;sticky_offset&quot;:0,&quot;sticky_effects_offset&quot;:0,&quot;sticky_anchor_link_offset&quot;:0}" data-widget_type="template.default">
				<div class="elementor-widget-container">
							<div class="elementor-template">
					<header data-elementor-type="header" data-elementor-id="13629" class="elementor elementor-13629" data-elementor-post-type="elementor_library">
					<section class="elementor-section elementor-top-section elementor-element elementor-element-129077d elementor-section-full_width elementor-section-content-middle elementor-section-height-default elementor-section-height-default" data-id="129077d" data-element_type="section" data-e-type="section" data-settings="{&quot;background_background&quot;:&quot;gradient&quot;}">
						<div class="elementor-container elementor-column-gap-no">
					<div class="elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-fcb0e3f" data-id="fcb0e3f" data-element_type="column" data-e-type="column">
			<div class="elementor-widget-wrap elementor-element-populated">
						<div class="elementor-element elementor-element-033ca8e elementor-widget elementor-widget-image" data-id="033ca8e" data-element_type="widget" data-e-type="widget" data-widget_type="image.default">
				<div class="elementor-widget-container">
																<a href="/">
							<img decoding="async" width="3853" height="800" src="https://easysam.co.uk/wp-content/uploads/2022/04/easysam_logo_with_white_border.png" class="attachment-full size-full wp-image-13288" alt="" srcset="https://easysam.co.uk/wp-content/uploads/2022/04/easysam_logo_with_white_border.png 3853w, https://easysam.co.uk/wp-content/uploads/2022/04/easysam_logo_with_white_border-300x62.png 300w, https://easysam.co.uk/wp-content/uploads/2022/04/easysam_logo_with_white_border-1024x213.png 1024w, https://easysam.co.uk/wp-content/uploads/2022/04/easysam_logo_with_white_border-768x159.png 768w, https://easysam.co.uk/wp-content/uploads/2022/04/easysam_logo_with_white_border-1536x319.png 1536w, https://easysam.co.uk/wp-content/uploads/2022/04/easysam_logo_with_white_border-2048x425.png 2048w, https://easysam.co.uk/wp-content/uploads/2022/04/easysam_logo_with_white_border-289x60.png 289w" sizes="(max-width: 3853px) 100vw, 3853px" />								</a>
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				<div class="elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-04dd8fa" data-id="04dd8fa" data-element_type="column" data-e-type="column">
			<div class="elementor-widget-wrap elementor-element-populated">
						<div class="elementor-element elementor-element-b0e380e elementor-view-default elementor-widget elementor-widget-icon" data-id="b0e380e" data-element_type="widget" data-e-type="widget" data-widget_type="icon.default">
				<div class="elementor-widget-container">
							<div class="elementor-icon-wrapper">
			<a class="elementor-icon" href="#elementor-action%3Aaction%3Dpopup%3Aopen%26settings%3DeyJpZCI6IjEzNTQ4IiwidG9nZ2xlIjp0cnVlfQ%3D%3D">
			<i aria-hidden="true" class="fas fa-bars"></i>			</a>
		</div>
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				</header>
				</div>
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				</div>
				<div class="elementor-element elementor-element-e7bfba2 elementor-hidden-mobile elementor-hidden-mobile_extra elementor-invisible elementor-widget elementor-widget-template" data-id="e7bfba2" data-element_type="widget" data-e-type="widget" data-settings="{&quot;motion_fx_motion_fx_scrolling&quot;:&quot;yes&quot;,&quot;motion_fx_opacity_effect&quot;:&quot;yes&quot;,&quot;motion_fx_opacity_range&quot;:{&quot;unit&quot;:&quot;%&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:{&quot;start&quot;:5,&quot;end&quot;:20}},&quot;motion_fx_range&quot;:&quot;page&quot;,&quot;sticky&quot;:&quot;top&quot;,&quot;_animation&quot;:&quot;fadeInDown&quot;,&quot;sticky_on&quot;:[&quot;widescreen&quot;,&quot;desktop&quot;,&quot;laptop&quot;,&quot;tablet_extra&quot;,&quot;tablet&quot;],&quot;motion_fx_devices&quot;:[&quot;widescreen&quot;,&quot;desktop&quot;,&quot;laptop&quot;,&quot;tablet_extra&quot;,&quot;tablet&quot;],&quot;motion_fx_opacity_direction&quot;:&quot;out-in&quot;,&quot;motion_fx_opacity_level&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:10,&quot;sizes&quot;:[]},&quot;sticky_offset&quot;:0,&quot;sticky_effects_offset&quot;:0,&quot;sticky_anchor_link_offset&quot;:0}" data-widget_type="template.default">
				<div class="elementor-widget-container">
							<div class="elementor-template">
					<header data-elementor-type="header" data-elementor-id="13191" class="elementor elementor-13191" data-elementor-post-type="elementor_library">
					<section class="elementor-section elementor-top-section elementor-element elementor-element-94222bd elementor-section-full_width elementor-section-content-middle elementor-section-height-default elementor-section-height-default" data-id="94222bd" data-element_type="section" data-e-type="section" data-settings="{&quot;background_background&quot;:&quot;gradient&quot;}">
						<div class="elementor-container elementor-column-gap-no">
					<div class="elementor-column elementor-col-33 elementor-top-column elementor-element elementor-element-3adeb26b" data-id="3adeb26b" data-element_type="column" data-e-type="column">
			<div class="elementor-widget-wrap elementor-element-populated">
						<div class="elementor-element elementor-element-2b9ecfa7 elementor-widget elementor-widget-image" data-id="2b9ecfa7" data-element_type="widget" data-e-type="widget" data-widget_type="image.default">
				<div class="elementor-widget-container">
																<a href="/">
							<img decoding="async" width="3853" height="800" src="https://easysam.co.uk/wp-content/uploads/2022/04/easysam_logo_with_white_border.png" class="attachment-full size-full wp-image-13288" alt="" srcset="https://easysam.co.uk/wp-content/uploads/2022/04/easysam_logo_with_white_border.png 3853w, https://easysam.co.uk/wp-content/uploads/2022/04/easysam_logo_with_white_border-300x62.png 300w, https://easysam.co.uk/wp-content/uploads/2022/04/easysam_logo_with_white_border-1024x213.png 1024w, https://easysam.co.uk/wp-content/uploads/2022/04/easysam_logo_with_white_border-768x159.png 768w, https://easysam.co.uk/wp-content/uploads/2022/04/easysam_logo_with_white_border-1536x319.png 1536w, https://easysam.co.uk/wp-content/uploads/2022/04/easysam_logo_with_white_border-2048x425.png 2048w, https://easysam.co.uk/wp-content/uploads/2022/04/easysam_logo_with_white_border-289x60.png 289w" sizes="(max-width: 3853px) 100vw, 3853px" />								</a>
															</div>
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		</div>
				<div class="elementor-column elementor-col-33 elementor-top-column elementor-element elementor-element-77dc836 elementor-hidden-tablet elementor-hidden-mobile elementor-hidden-tablet_extra elementor-hidden-mobile_extra" data-id="77dc836" data-element_type="column" data-e-type="column">
			<div class="elementor-widget-wrap elementor-element-populated">
						<div class="elementor-element elementor-element-5a16f4c pa-display-conditions-yes elementor-widget elementor-widget-theme-page-title elementor-page-title elementor-widget-heading" data-id="5a16f4c" data-element_type="widget" data-e-type="widget" data-settings="{&quot;enabled_visibility&quot;:&quot;yes&quot;,&quot;dce_visibility_selected&quot;:&quot;hide&quot;}" data-widget_type="theme-page-title.default">
				<div class="elementor-widget-container">
					<h2 class="elementor-heading-title elementor-size-default">Virtual</h2>				</div>
				</div>
					</div>
		</div>
				<div class="elementor-column elementor-col-33 elementor-top-column elementor-element elementor-element-6f64a1a4" data-id="6f64a1a4" data-element_type="column" data-e-type="column">
			<div class="elementor-widget-wrap elementor-element-populated">
						<div class="elementor-element elementor-element-62f5f1be e-grid-align-right e-grid-align-mobile-right elementor-shape-rounded elementor-grid-0 elementor-widget elementor-widget-social-icons" data-id="62f5f1be" data-element_type="widget" data-e-type="widget" data-widget_type="social-icons.default">
				<div class="elementor-widget-container">
							<div class="elementor-social-icons-wrapper elementor-grid" role="list">
							<span class="elementor-grid-item" role="listitem">
					<a class="elementor-icon elementor-social-icon elementor-social-icon-search elementor-repeater-item-f1656e5" href="#elementor-action%3Aaction%3Dpopup%3Aopen%26settings%3DeyJpZCI6IjIyNDcxIiwidG9nZ2xlIjpmYWxzZX0%3D">
						<span class="elementor-screen-only">Search</span>
						<i aria-hidden="true" class="fas fa-search"></i>					</a>
				</span>
							<span class="elementor-grid-item" role="listitem">
					<a class="elementor-icon elementor-social-icon elementor-social-icon-mobile-alt elementor-repeater-item-9dafa0a" href="tel:08443%20578561" target="_blank">
						<span class="elementor-screen-only">Mobile-alt</span>
						<i aria-hidden="true" class="fas fa-mobile-alt"></i>					</a>
				</span>
							<span class="elementor-grid-item" role="listitem">
					<a class="elementor-icon elementor-social-icon elementor-social-icon-envelope elementor-repeater-item-40fce36" href="mailto:info@easysam.co.uk" target="_blank">
						<span class="elementor-screen-only">Envelope</span>
						<i aria-hidden="true" class="fas fa-envelope"></i>					</a>
				</span>
							<span class="elementor-grid-item" role="listitem">
					<a class="elementor-icon elementor-social-icon elementor-social-icon-bell elementor-repeater-item-167cdd5" href="/newsletter" target="_blank">
						<span class="elementor-screen-only">Bell</span>
						<i aria-hidden="true" class="fas fa-bell"></i>					</a>
				</span>
					</div>
						</div>
				</div>
					</div>
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					</div>
		</section>
				</header>
				</div>
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				</div>
				<div class="elementor-element elementor-element-531efe7 elementor-view-stacked elementor-position-inline-start elementor-widget__width-auto elementor-fixed elementor-hidden-mobile elementor-hidden-mobile_extra elementor-shape-circle elementor-mobile-position-block-start elementor-invisible elementor-widget elementor-widget-icon-box" data-id="531efe7" data-element_type="widget" data-e-type="widget" id="main-content" data-settings="{&quot;motion_fx_motion_fx_scrolling&quot;:&quot;yes&quot;,&quot;motion_fx_opacity_effect&quot;:&quot;yes&quot;,&quot;motion_fx_opacity_direction&quot;:&quot;in-out&quot;,&quot;motion_fx_opacity_range&quot;:{&quot;unit&quot;:&quot;%&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:{&quot;start&quot;:0,&quot;end&quot;:5}},&quot;_animation&quot;:&quot;fadeInUp&quot;,&quot;_animation_delay&quot;:2000,&quot;_position&quot;:&quot;fixed&quot;,&quot;motion_fx_devices&quot;:[&quot;widescreen&quot;,&quot;desktop&quot;,&quot;laptop&quot;,&quot;tablet_extra&quot;,&quot;tablet&quot;],&quot;motion_fx_opacity_level&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:10,&quot;sizes&quot;:[]}}" data-widget_type="icon-box.default">
				<div class="elementor-widget-container">
							<div class="elementor-icon-box-wrapper">

						<div class="elementor-icon-box-icon">
				<a href="#main-content" class="elementor-icon" tabindex="-1" aria-label="Find out more below">
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							Find out more below						</a>
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				<section class="elementor-section elementor-inner-section elementor-element elementor-element-78a313b elementor-section-full_width elementor-section-height-min-height elementor-section-content-middle elementor-section-height-default" data-id="78a313b" data-element_type="section" data-e-type="section" data-settings="{&quot;background_background&quot;:&quot;classic&quot;}">
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					<h1 class="elementor-heading-title elementor-size-default">Virtual</h1>				</div>
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					<h1 class="elementor-heading-title elementor-size-default">Google wants to make Chromebooks more appealing to businesses by breaking into the VDI market dominated by Citrix and VMware offshoot Omnissa.</h1>				</div>
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					<h1 class="elementor-heading-title elementor-size-default">Published on 6th June 2024</h1>				</div>
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									<p>Google has decided to take on the likes of Citrix and VMware by acquiring an outfit called Cameyo whose tech makes it possible to stream apps into browsers – including on Chromebooks.</p><p>The search giant’s announcement of the acquisition opines that “Traditionally, businesses have leveraged virtual desktop infrastructure (VDI) solutions to access legacy apps without them being installed on the device”. Google also included a quote from analyst firm Forrester Consulting &#8211; taken from research it commissioned &#8211; to the effect that VDI’s downside include a requirement for “specialized skill sets, user experience latency, and difficulty in security and management.”</p><p>That’s not wrong but omits the fact that the biggest VDI vendors – Citrix and the VMware spinout Omnissa &#8211; offer clients that allow streaming of apps. Both companies’ clients are available for Chrome OS, and also allow streaming virtual desktops into browsers.</p><p>So Google is not exactly breaking new ground.</p><p>Google’s head of product management for ChromeOS, Naveen Viswanatha, wrote that his company has already partnered with Cameyo on a virtual application delivery experience fully integrated with ChromeOS.</p><p>“By bringing the Cameyo team&#8217;s expertise in-house, we are doubling down on our commitment to delivering a streamlined experience for virtualized applications,” he wrote.</p><p>Google has certainly picked a fine moment to get into the virtualized applications business. Citrix recently changed its licenses to require acquisition of product bundles on lengthy subscriptions. Omnissa is yet to reveal how it will operate under its new owner, private equity firm KKR.</p><p>Plenty of orgs looking to keep their legacy apps alive therefore have solid reasons to consider an alternative, a situation Google’s sales force and channel won’t ignore.</p><p>This deal is also interesting for what it says about Google’s Chromebook business, which has done well with education buyers and consumers but hasn’t made enormous inroads into the enterprise, despite offerings like Chrome Enterprise that add manageability and security to its browser-based platform. Google even offers a paid version of its browser – Chrome Enterprise Premium that for $6/month adds further infosec protection measures.</p>								</div>
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									<p><span style="text-decoration: underline;"><a href="https://www.theregister.com/2024/06/06/google_acquires_cameyo_vdi_challenge/" target="_blank" rel="noopener">https://www.theregister.com/2024/06/06/google_acquires_cameyo_vdi_challenge/</a></span></p>								</div>
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									<p>Google</p>								</div>
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									<a href="https://easysam.co.uk/tag/google/" rel="tag">Google</a> | <a href="https://easysam.co.uk/tag/mergers-acquisitions/" rel="tag">Mergers &amp; Acquisitions</a> | <a href="https://easysam.co.uk/tag/vdi/" rel="tag">VDI</a> | <a href="https://easysam.co.uk/tag/virtual/" rel="tag">Virtual</a>								</div>
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				<article class="elementor-post elementor-grid-item post-38631 post type-post status-publish format-standard has-post-thumbnail hentry category-knowledge-base tag-backup tag-costs tag-itam tag-licensing tag-migration latest_post" role="listitem">
				<a class="elementor-post__thumbnail__link" href="https://easysam.co.uk/knowledge-base/when-should-cios-pay-to-keep-their-technology-options-open/" tabindex="-1" >
			<div class="elementor-post__thumbnail"><img decoding="async" width="370" height="240" src="https://easysam.co.uk/wp-content/uploads/2026/11/when-should-cios-pay-to-keep-their-technology-options-open-featured-image-370x240.jpg" class="attachment-rara-business-blog size-rara-business-blog wp-image-38632" alt="" srcset="https://easysam.co.uk/wp-content/uploads/2026/11/when-should-cios-pay-to-keep-their-technology-options-open-featured-image-370x240.jpg 370w, https://easysam.co.uk/wp-content/uploads/2026/11/when-should-cios-pay-to-keep-their-technology-options-open-featured-image-300x195.jpg 300w, https://easysam.co.uk/wp-content/uploads/2026/11/when-should-cios-pay-to-keep-their-technology-options-open-featured-image-1024x664.jpg 1024w, https://easysam.co.uk/wp-content/uploads/2026/11/when-should-cios-pay-to-keep-their-technology-options-open-featured-image-768x498.jpg 768w, https://easysam.co.uk/wp-content/uploads/2026/11/when-should-cios-pay-to-keep-their-technology-options-open-featured-image-770x499.jpg 770w, https://easysam.co.uk/wp-content/uploads/2026/11/when-should-cios-pay-to-keep-their-technology-options-open-featured-image-93x60.jpg 93w, https://easysam.co.uk/wp-content/uploads/2026/11/when-should-cios-pay-to-keep-their-technology-options-open-featured-image.jpg 1110w" sizes="(max-width: 370px) 100vw, 370px" /></div>
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				When should CIOs pay to keep their technology options open?			</a>
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				<div class="elementor-post__excerpt">
			<p>The answer depends on switching time, ongoing costs and whether an alternative gives the business a useful choice.</p>
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				<a class="elementor-post__thumbnail__link" href="https://easysam.co.uk/news/vmware-quietly-extends-european-sales-and-support-for-low-end-vsphere/" tabindex="-1" >
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			<a href="https://easysam.co.uk/news/vmware-quietly-extends-european-sales-and-support-for-low-end-vsphere/" >
				VMware quietly extends European sales and support for low-end vSphere			</a>
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			<p>The revelation was subtly slipped in alongside the announcement of vSphere Express in a blog post last week.</p>
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			<a href="https://easysam.co.uk/news/vmware-releases-vsphere-express-for-virtualisation-on-up-to-128-cores/" >
				VMware releases vSphere Express for virtualisation on up to 128 cores			</a>
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			<p>After pushing its full private cloud suite, Broadcom is now offering a smaller-scale option &#8211; but reported pricing could limit its appeal to smaller customers.</p>
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				Software licensing can drive hardware waste and raise IT costs			</a>
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			<p>A continual pressure to upgrade and update applications is having a knock on effect of also replacing computers and servers that are still working.</p>
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		<p>The post <a href="https://easysam.co.uk/news/google-takes-on-virtual-desktops-with-acquisition-of-app-streamer-cameyo/">Google takes on virtual desktops with acquisition of app-streamer Cameyo</a> appeared first on <a href="https://easysam.co.uk">EasySAM</a>.</p>
]]></content:encoded>
					
		
		
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		<title>VMware by Broadcom blinks again – this time easing change for cloud service providers</title>
		<link>https://easysam.co.uk/news/vmware-by-broadcom-blinks-again-this-time-easing-change-for-cloud-service-providers/</link>
		
		<dc:creator><![CDATA[Mike Varney]]></dc:creator>
		<pubDate>Mon, 06 May 2024 08:48:00 +0000</pubDate>
				<category><![CDATA[News]]></category>
		<category><![CDATA[Amazon]]></category>
		<category><![CDATA[AWS]]></category>
		<category><![CDATA[Broadcom]]></category>
		<category><![CDATA[Cloud Computing]]></category>
		<category><![CDATA[Virtual]]></category>
		<category><![CDATA[VMware]]></category>
		<guid isPermaLink="false">https://easysam.co.uk/?p=30171</guid>

					<description><![CDATA[<p>The concession comes as rumours circulate based on multiple social media posts that VMware Cloud on Amazon Web Services will be discontinued.</p>
<p>The post <a href="https://easysam.co.uk/news/vmware-by-broadcom-blinks-again-this-time-easing-change-for-cloud-service-providers/">VMware by Broadcom blinks again – this time easing change for cloud service providers</a> appeared first on <a href="https://easysam.co.uk">EasySAM</a>.</p>
]]></description>
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					<h1 class="elementor-heading-title elementor-size-default">Published on 6th May 2024</h1>				</div>
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									<p>VMware by Broadcom has made some fresh concessions to its cloud service provider community – and the customers who rely on it.</p><p>As reported in March, not all members of VMware&#8217;s Cloud Services Provider (VCSP) program were invited to continue. Those dropped as VCSP members were instead offered the chance to acquire white label services from remaining participants in the program, with a tight deadline to sort out those new arrangements.</p><p>In mid-April, Broadcom CEO Hock Tan promised an extended period of &#8220;modified monthly billing arrangements until the white label offers are available.&#8221;</p><p>Now VMware&#8217;s veep for partners and advanced solutions sales, Ahmar Mohammad, has offered more detail on the arrangements.</p><p>His post reveals that all existing VCSP premier tier members will retain that status, and that special exemptions may be granted to &#8220;partners not yet signed up for the program and that may have unique regulatory constraints or country specific sovereign data requirements (example: European Economic Area and United Kingdom).&#8221;</p><p>That sounds a lot like a concession to Eurocloud lobby CISPE, which has strongly criticized Broadcom and called for a European Commission probe into the acquisitive giant&#8217;s takeover of VMware.</p><p>Another big change sees partners that exited the VCSP program allowed to continue operating their cloud services until the end of April 2025. Such partners – some of whom did not choose to exit the program but were shown the door – previously faced the prospect of immediately closing their clouds and/or signing up to resell white label services.</p><p>The sudden migrations necessitated by that change were obviously not easily achieved. Now cloud providers that quit VMware – and their customers – have a year to sort things out.</p><p>Another change means VCSP partners have an extra month to seek an exemption that will let them continue in the program, or sign up for white label services from another partner. That&#8217;s not a huge amount of extra time but, again, will offer some relief to what was previously a very short deadline to make changes. Some new classes of partners are also allowed to become white label providers.</p>								</div>
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					<h3 class="elementor-heading-title elementor-size-default">Losing the biggest cloud of all</h3>				</div>
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									<p>Other VMware customers, however, have a new partner-related issue to worry about. Rumors are circulating that Amazon Web Services&#8217; VMware service is going away.</p><p>Multiple social media posts from recent days indicate that VMware Cloud on AWS will be discontinued. The change will mean sales cease as of May 1, but the service will remain available.</p><p>VMware Cloud on AWS saw the two brands jointly engineer a solution that saw VMware&#8217;s stack run in the AWS cloud as a managed service. The service allowed construction of hybrid clouds, or could run the vStack as a pure-play cloud service.</p><p>At launch, VMware enthused about its presence in the world&#8217;s dominant cloud and cited AWS&#8217;s interest in running the service as recognition of its tech as a foundation for hybrid clouds.</p><p>It is well known that the service had its problems as hosts may have been a little underpowered. Even so, VMC on AWS remained VMware&#8217;s trophy.</p><p>If it is indeed going to end, VMware has a lot of explaining to do.</p>								</div>
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									<p><span style="text-decoration: underline;"><a href="https://www.theregister.com/2024/05/01/vmware_cloud_partner_changes/" target="_blank" rel="noopener">https://www.theregister.com/2024/05/01/vmware_cloud_partner_changes/</a></span></p>								</div>
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									<a href="https://easysam.co.uk/tag/amazon/" rel="tag">Amazon</a> | <a href="https://easysam.co.uk/tag/aws/" rel="tag">AWS</a> | <a href="https://easysam.co.uk/tag/broadcom/" rel="tag">Broadcom</a> | <a href="https://easysam.co.uk/tag/cloud-computing/" rel="tag">Cloud Computing</a> | <a href="https://easysam.co.uk/tag/virtual/" rel="tag">Virtual</a> | <a href="https://easysam.co.uk/tag/vmware/" rel="tag">VMware</a>								</div>
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				<a class="elementor-post__thumbnail__link" href="https://easysam.co.uk/knowledge-base/when-should-cios-pay-to-keep-their-technology-options-open/" tabindex="-1" >
			<div class="elementor-post__thumbnail"><img decoding="async" width="370" height="240" src="https://easysam.co.uk/wp-content/uploads/2026/11/when-should-cios-pay-to-keep-their-technology-options-open-featured-image-370x240.jpg" class="attachment-rara-business-blog size-rara-business-blog wp-image-38632" alt="" srcset="https://easysam.co.uk/wp-content/uploads/2026/11/when-should-cios-pay-to-keep-their-technology-options-open-featured-image-370x240.jpg 370w, https://easysam.co.uk/wp-content/uploads/2026/11/when-should-cios-pay-to-keep-their-technology-options-open-featured-image-300x195.jpg 300w, https://easysam.co.uk/wp-content/uploads/2026/11/when-should-cios-pay-to-keep-their-technology-options-open-featured-image-1024x664.jpg 1024w, https://easysam.co.uk/wp-content/uploads/2026/11/when-should-cios-pay-to-keep-their-technology-options-open-featured-image-768x498.jpg 768w, https://easysam.co.uk/wp-content/uploads/2026/11/when-should-cios-pay-to-keep-their-technology-options-open-featured-image-770x499.jpg 770w, https://easysam.co.uk/wp-content/uploads/2026/11/when-should-cios-pay-to-keep-their-technology-options-open-featured-image-93x60.jpg 93w, https://easysam.co.uk/wp-content/uploads/2026/11/when-should-cios-pay-to-keep-their-technology-options-open-featured-image.jpg 1110w" sizes="(max-width: 370px) 100vw, 370px" /></div>
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			<a href="https://easysam.co.uk/knowledge-base/when-should-cios-pay-to-keep-their-technology-options-open/" >
				When should CIOs pay to keep their technology options open?			</a>
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				<div class="elementor-post__excerpt">
			<p>The answer depends on switching time, ongoing costs and whether an alternative gives the business a useful choice.</p>
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				<article class="elementor-post elementor-grid-item post-38621 post type-post status-publish format-standard has-post-thumbnail hentry category-news tag-broadcom tag-eol tag-support tag-virtual tag-vmware latest_post" role="listitem">
				<a class="elementor-post__thumbnail__link" href="https://easysam.co.uk/news/vmware-quietly-extends-european-sales-and-support-for-low-end-vsphere/" tabindex="-1" >
			<div class="elementor-post__thumbnail"><img loading="lazy" decoding="async" width="370" height="240" src="https://easysam.co.uk/wp-content/uploads/2026/11/vmware-quietly-extends-european-sales-and-support-for-low-end-vsphere-featured-image-370x240.jpeg" class="attachment-rara-business-blog size-rara-business-blog wp-image-38622" alt="" srcset="https://easysam.co.uk/wp-content/uploads/2026/11/vmware-quietly-extends-european-sales-and-support-for-low-end-vsphere-featured-image-370x240.jpeg 370w, https://easysam.co.uk/wp-content/uploads/2026/11/vmware-quietly-extends-european-sales-and-support-for-low-end-vsphere-featured-image-300x195.jpeg 300w, https://easysam.co.uk/wp-content/uploads/2026/11/vmware-quietly-extends-european-sales-and-support-for-low-end-vsphere-featured-image-1024x664.jpeg 1024w, https://easysam.co.uk/wp-content/uploads/2026/11/vmware-quietly-extends-european-sales-and-support-for-low-end-vsphere-featured-image-768x498.jpeg 768w, https://easysam.co.uk/wp-content/uploads/2026/11/vmware-quietly-extends-european-sales-and-support-for-low-end-vsphere-featured-image-770x499.jpeg 770w, https://easysam.co.uk/wp-content/uploads/2026/11/vmware-quietly-extends-european-sales-and-support-for-low-end-vsphere-featured-image-93x60.jpeg 93w, https://easysam.co.uk/wp-content/uploads/2026/11/vmware-quietly-extends-european-sales-and-support-for-low-end-vsphere-featured-image.jpeg 1110w" sizes="(max-width: 370px) 100vw, 370px" /></div>
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			<a href="https://easysam.co.uk/news/vmware-quietly-extends-european-sales-and-support-for-low-end-vsphere/" >
				VMware quietly extends European sales and support for low-end vSphere			</a>
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			<p>The revelation was subtly slipped in alongside the announcement of vSphere Express in a blog post last week.</p>
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				<a class="elementor-post__thumbnail__link" href="https://easysam.co.uk/news/vmware-releases-vsphere-express-for-virtualisation-on-up-to-128-cores/" tabindex="-1" >
			<div class="elementor-post__thumbnail"><img loading="lazy" decoding="async" width="370" height="240" src="https://easysam.co.uk/wp-content/uploads/2026/11/vmware-releases-vsphere-express-for-virtualisation-on-up-to-128-cores-featured-image-370x240.jpg" class="attachment-rara-business-blog size-rara-business-blog wp-image-38611" alt="" srcset="https://easysam.co.uk/wp-content/uploads/2026/11/vmware-releases-vsphere-express-for-virtualisation-on-up-to-128-cores-featured-image-370x240.jpg 370w, https://easysam.co.uk/wp-content/uploads/2026/11/vmware-releases-vsphere-express-for-virtualisation-on-up-to-128-cores-featured-image-300x195.jpg 300w, https://easysam.co.uk/wp-content/uploads/2026/11/vmware-releases-vsphere-express-for-virtualisation-on-up-to-128-cores-featured-image-1024x664.jpg 1024w, https://easysam.co.uk/wp-content/uploads/2026/11/vmware-releases-vsphere-express-for-virtualisation-on-up-to-128-cores-featured-image-768x498.jpg 768w, https://easysam.co.uk/wp-content/uploads/2026/11/vmware-releases-vsphere-express-for-virtualisation-on-up-to-128-cores-featured-image-770x499.jpg 770w, https://easysam.co.uk/wp-content/uploads/2026/11/vmware-releases-vsphere-express-for-virtualisation-on-up-to-128-cores-featured-image-93x60.jpg 93w, https://easysam.co.uk/wp-content/uploads/2026/11/vmware-releases-vsphere-express-for-virtualisation-on-up-to-128-cores-featured-image.jpg 1110w" sizes="(max-width: 370px) 100vw, 370px" /></div>
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			<a href="https://easysam.co.uk/news/vmware-releases-vsphere-express-for-virtualisation-on-up-to-128-cores/" >
				VMware releases vSphere Express for virtualisation on up to 128 cores			</a>
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				<div class="elementor-post__excerpt">
			<p>After pushing its full private cloud suite, Broadcom is now offering a smaller-scale option &#8211; but reported pricing could limit its appeal to smaller customers.</p>
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			<div class="elementor-post__thumbnail"><img loading="lazy" decoding="async" width="370" height="240" src="https://easysam.co.uk/wp-content/uploads/2026/11/software-licensing-can-drive-hardware-waste-and-raise-it-costs-featured-image-370x240.jpg" class="attachment-rara-business-blog size-rara-business-blog wp-image-38602" alt="" srcset="https://easysam.co.uk/wp-content/uploads/2026/11/software-licensing-can-drive-hardware-waste-and-raise-it-costs-featured-image-370x240.jpg 370w, https://easysam.co.uk/wp-content/uploads/2026/11/software-licensing-can-drive-hardware-waste-and-raise-it-costs-featured-image-300x195.jpg 300w, https://easysam.co.uk/wp-content/uploads/2026/11/software-licensing-can-drive-hardware-waste-and-raise-it-costs-featured-image-1024x664.jpg 1024w, https://easysam.co.uk/wp-content/uploads/2026/11/software-licensing-can-drive-hardware-waste-and-raise-it-costs-featured-image-768x498.jpg 768w, https://easysam.co.uk/wp-content/uploads/2026/11/software-licensing-can-drive-hardware-waste-and-raise-it-costs-featured-image-770x499.jpg 770w, https://easysam.co.uk/wp-content/uploads/2026/11/software-licensing-can-drive-hardware-waste-and-raise-it-costs-featured-image-93x60.jpg 93w, https://easysam.co.uk/wp-content/uploads/2026/11/software-licensing-can-drive-hardware-waste-and-raise-it-costs-featured-image.jpg 1110w" sizes="(max-width: 370px) 100vw, 370px" /></div>
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			<a href="https://easysam.co.uk/knowledge-base/software-licensing-can-drive-hardware-waste-and-raise-it-costs/" >
				Software licensing can drive hardware waste and raise IT costs			</a>
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			<p>A continual pressure to upgrade and update applications is having a knock on effect of also replacing computers and servers that are still working.</p>
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		<p>The post <a href="https://easysam.co.uk/news/vmware-by-broadcom-blinks-again-this-time-easing-change-for-cloud-service-providers/">VMware by Broadcom blinks again – this time easing change for cloud service providers</a> appeared first on <a href="https://easysam.co.uk">EasySAM</a>.</p>
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