The email arrives on a Tuesday afternoon. It is polite. It is addressed to someone in procurement or IT who has never seen one before. It references a section number in an agreement signed years ago by people who no longer work at the company. It asks for a call to “discuss your licensing position” and requests that you run an attached script and return the output within thirty days.
There is no dollar figure in it. That comes later — and by then, the number will have been built almost entirely out of information your own team handed over in the first week.
This is the central and counterintuitive fact about software license audits: the most consequential decisions are made before anyone knows what is at stake. By the time a seven- or eight-figure demand arrives, the evidentiary record supporting it is already closed, and your company built most of it.
The audit demand is not calculated from what you deployed. It is calculated from what you reported, measured the way the publisher’s tools measure it.
Clients often assume an audit letter means the publisher suspects something. Usually it does not. Audits are a revenue channel, run on a schedule, and the volume is substantial.
Flexera’s 2026 State of ITAM Report, drawn from a survey of ITAM professionals conducted in early 2026, found that nearly half of organisations — 48 percent — received a software audit in the prior twelve months. Microsoft was the most frequently reported auditor at 64 percent of those audited, with Oracle close behind at 50 percent. Oracle’s reported audit activity jumped roughly fourteen percentage points year over year. Adobe and VMware activity also rose.
The cost side is where it stops being a compliance annoyance and becomes a balance-sheet event. Forty-four percent of organisations reported spending more than $1 million on software audits over a three-year period. In earlier Flexera data, the share of companies reporting audit costs above $10 million nearly doubled year over year, from 7 percent to 12 percent.
Two conclusions follow. First, receiving a letter is not evidence that you did anything wrong. Second, the process that follows is expensive enough that it deserves the same seriousness as any other bet-the-budget dispute — from hour one.
The single most damaging thing that happens in a software audit usually happens in the first afternoon, and it is almost always well-intentioned.
A systems administrator receives the letter, wants to be helpful and cooperative, and replies directly to the auditor. In doing so, he or she confirms deployment figures from memory, describes the virtualisation architecture, explains that a subsidiary has been using the software too, or apologies for something. None of it is verified. All of it is admissible. All of it is now the publisher’s baseline.
What to do instead:
Two instincts surface once the seriousness registers, and both are dangerous.
The first is to clean up — uninstall software that may be over-deployed, decommission instances, tidy the environment before anyone looks. Do not. Depending on the contract and the circumstances, this can convert a commercial dispute into an allegation of spoliation or bad faith, and publishers have begun litigating precisely this point. In the Broadcom litigation now pending in the Northern District of California, the publisher’s position is essentially that a customer cannot extinguish audit obligations by removing the software mid-review. Whatever the outcome, you do not want to be the test case.
The second is to delete — to purge old email threads about license planning or the failed true-up conversation from two years ago. That is worse.
What to do instead:
The audit letter describes what the publisher would like to happen. The contract describes what the publisher is entitled to make happen. In our experience these two documents diverge more often than they align, and the gap is where the leverage is.
Working through the actual audit clause, ask:
An audit is a valuation dispute conducted under the appearance of a factual inquiry. Whoever establishes the measurement framework first usually wins the argument that follows.
Before responding substantively, and under privilege, develop an independent internal picture: what is actually deployed, what entitlements actually exist, and what the defensible license position looks like under a reasonable reading of the contract. This accomplishes three things. It tells your leadership the realistic range of exposure rather than the publisher’s opening number. It surfaces the contractual ambiguities worth fighting over. And it means that when the publisher’s figure arrives, you are comparing two analyses rather than reacting to one.
Where the technical measurement is genuinely complex — virtualisation, containerisation, indirect or digital access, disaster-recovery environments, development and test instances — a licensing specialist working at counsel’s direction is usually worth the cost several times over. The distinction matters: retained through counsel, that work carries a privilege argument. Retained directly, it generally does not.
1. Treating it as an IT problem: audits are contract disputes that happen to involve technology. Routing one to the infrastructure team because it mentions servers is how companies end up bound by admissions no lawyer ever reviewed.
2. Volunteering scope: answering questions that were not asked, disclosing affiliates the publisher had not identified, and describing environments outside the audited product family all expand the audit at your own expense.
3. Accepting the publisher’s maths: deployment counts under contested interpretations — core-counting in virtualised environments, user definitions that sweep in service accounts, indirect access theories — are legal conclusions dressed as measurements. They can be contested. They frequently should be.
4. Negotiating on the publisher’s clock: audit findings tend to arrive near a quarter or fiscal year end, accompanied by a deadline and a discount that expires. The urgency is manufactured, and the resolution offered is almost always a purchase rather than a settlement — the compliance gap is forgiven in exchange for a subscription commitment considerably larger than the gap.
5. Waiting to involve counsel until there is a demand: by then the record is fixed. Counsel engaged at the demand stage is negotiating over evidence the company created without advice. Counsel engaged at the letter stage is shaping what that evidence is.
Most audits do not end in litigation. They end in a negotiated commercial resolution, and the quality of that resolution depends almost entirely on the strength of the customer’s independent position and its credible willingness to litigate if pushed.
A well-defended audit typically produces some combination of a substantially reduced compliance figure, a release covering the audited period, an agreed and documented licensing interpretation going forward, amended audit provisions with tighter scope and notice requirements, and — where the publisher’s conduct warrants it — a negotiated standstill on further audits for a defined period. What it does not produce is a rushed subscription commitment signed three days before the publisher’s fiscal year closes.
How did you deal with it - calm and measured, or blind panic?
You don't have to go through it alone - whether it's your first, fifth or fiftieth time, we're always here to help.
Get in touchNuttawan Jayawan via Vecteezy
Software Asset Management is a business practice that involves managing and optimising the life cycle of software within an organisation.
Software asset management is relevant to many facets of a business - take a look at some of the roles that it can form part of the focus of.
Software vendors come in all shape and sizes - all with their own set of licensing models and rules. We take a look at just a few of them.
As a constantly evolving subject, SAM is not without its challenges. We take a look at some of the most common ones.
Wondering what an investment in SAM could do for your business? Fill out a few details and find out what return you could get!
Answer a few questions about your SAM infrastructure & experience, and we'll put together a personalised recommendation for the future.
A simple health check of what's being used across your Office 365 estate in this FREE, Microsoft backed and easy to setup review.
Just like you would with your vehicle each year, get an annual check up of your software asset management programme.
Overwhelmed by the task of documenting the steps for a successful SAM programme? Get the experts in to help!
Concerned your SAM tools aren't covering your whole estate? Or on the look out for an entirely new tool? Get us in to assist.
Not content with covering all things SAM related, we've teamed up with Capital to provide a comprehensive hardware asset management review.
A simple, one-time reconciliation of the software you have deployed versus the licence entitlement you own.
A regularly scheduled analysis of your organisation's estate, specifically adapted to your needs and budget.
A full appraisal of your Microsoft 365 setup and how best to optimise it through automated recommendations.
An add-on to our SAMplicity One, MOT and Plus offerings, quickly diagnose your ability to migrate your resources to the cloud.
In collaboration with law firm Addleshaw Goddard, ensure the legality of your SAM programme and get assistance with any contract disputes.
Available as standard with SAMplicity Plus, ensure you're compliant if you're unexpectedly audited by a vendor.
We've teamed up with some of the forefront experts in licensing knowledge so you can teach yourself to be an expert too.
Stumped by the continually evolving complexities of SAM? Join us for one of our comprehensive courses, either in-person or online.
It’s chock full of useful advice, exclusive events and interesting articles. Don’t miss out!